What are the Roles and Responsibilities of a CFO?

If one has to define the job and CFO responsibilities, then the simple answer is that he/she leads a company’s finance functions. However, over the years the job and roles of a CFO have expanded tremendously. So, let us begin by answering a very important question– What is a Chief Financial Officer

In the corporate world of today, CFO is considered the CEO’s strategic partner as well as a key colleague across businesses and functions who plays a crucial role in maximising value creation. Apart from leading a capable and business-savvy finance team, some of the key CFO responsibilities include shaping portfolio strategies, undertaking major investment and financing decisions as well as communicating with key stakeholders. 

The CFO plays an important role in building credibility for the strategic direction of the company and communication is also a very important role both with investors and boards. Apart from the above-mentioned CFO responsibilities, dealing with risk is also a crucial aspect of the CFO job. The CFO is responsible for taking care of risks that are associated with not just cash but also with resource deployment, capital, accounting compliance as well as strategy.

Now that you understand what is a Chief Financial Officer, keep on reading to learn about the role and CFO responsibilities in detail. 

Role and Responsibilities of a CFO

  • All-Round Financial Management: This is a key responsibility of CFOs because they are at the helm of financial management. The CFO and the finance team oversee all aspects of the financial function in an organisation. Taking care of the overall financial management includes monitoring cash flow, managing budgets, optimising capital structure as well as making sure that the financial resources of the organisation are utilised effectively to enhance profitability and drive growth. 
  • Financial Analysis and Planning: Developing and overseeing financial plans and strategies is among the key CFO responsibilities and they also need to ensure that strategies align with the goals of the organisation. Financial analysis and planning also include forecasting future trends and assisting their team by providing valuable insights so that they can make informed decisions. 
  • Strategic Decision Making: As discussed above the CFO plays the role of a strategic partner to the CFO as well as the senior management, therefore they play a crucial role in making major decisions as they are responsible for evaluating financial implications and providing insights into potential risks and rewards. The CFO is part of important strategic planning sessions, and capital investment decisions as well as mergers and acquisitions. 
  • Compliance and Risk Management: This is one of the biggest CFO responsibilities. CFOs play a key role in identifying as well as managing financial risks that can adversely affect the stability and reputation of a company. CFOs structure and create risk mitigation strategies as well as implement internal control systems. They also make sure that regulatory guidelines and reporting standards are strictly adhered to. 
  • Capital Allocation and Managing Investor Relations: CFOs are always actively engaging with stakeholders and investors to ensure financial transparency by presenting financial performance, investment strategies as well as growth opportunities. The CFO and their financial team take care of capital allocation while balancing the need for investment in innovation, expansion, and return on investment for shareholders. 

CFO Course

CFO Qualifications and Skills

The position of CFO includes leadership and management roles, therefore an MBA with a specialisation in finance program will help finance professionals advance in their careers. Moreover, enrolling in a customised programme like the Chief Finance Officer Specialisation Certificate in IIM Lucknow’s Global Senior Leadership Programme (GSLP) is also a smart choice as this program is the gateway to a transformative future, leading you to the CFO’s chair with inviolable confidence and competence.

Important CFO Skills

CFO is a leadership role and therefore as a Chief Financial Officer, a person needs to be sharp and strategically minded so that he/she can execute strategies in an informed manner while also being aware of the shifting markets and competitor behaviour. A CFO also needs in-depth knowledge of accounting and tax to be successful. 

What Is the Average Salary of a CFO?

In India, the average salary of CFOs ranges between 12.0 Lakhs to 101.0 Lakhs with an average annual salary of 53.4 Lakhs. This salary estimate is based on the 2.3k latest salaries received from CFOs. 

Conclusion

In today’s competitive business world, the role of a Chief Financial Officer entails much more than financial acumen. A CFO requires a diverse skill set that includes risk management, the ability to provide insightful financial guidance, and strategic thinking. If you are interested in making a career in the field of finance and want to delve deeper to acquire skills for this journey, consider exploring the Chief Finance Officer Specialisation Certificate from Imarticus. 

40 Power BI Interview Questions and Answers

In 2024, with the continuous growth of complex data and analytics, the demand for BI has increased in the corporate world. As digitalization continues and firms thrive to sustain themselves in the competition, BI is becoming a game-changer.

Here is a set of important Power BI Interview questions and answers to help you crack a Power BI interview with ease. The article has been divided into three sections, Power BI interview questions and answers for freshers, Power BI interview questions and answers for intermediates and Power BI interview questions and answers for experienced professionals.

Power BI Interview Questions and Answers for Freshers

Freshers having completed a data analytics course and possess some basic knowledge about BI are eligible for an interview. Freshers are asked some of the basic Power BI questions in an interview for entry-level Power BI analyst roles. This section deals with some of those basic Power BI interview questions and answers.

  • Define Power BI.

Microsoft introduced Power BI, an array of corporate statistical applications that allow users to gather, analyse, display, and circulate data. Power BI covers a diverse set of databases and offers powerful analytics features via connections with Excel.

  • What is the purpose of using Power BI?

Its simple interface and broad features serve as an effective tool for firms seeking insights, making data-driven choices, and cultivating a data-driven culture.

  • What are the differences between Power BI and Tableau? State any three

Tableau and Power BI are the biggest data analytics tools in today’s time, but both have some significant differences. They are as follows:

Power BI Tableau
Power BI is user-friendly. Tableau is best suited for experts.
Power BI incorporates DAX for calculating measures. Tableau incorporates MDX for measures and dimensions.
Power BI can handle small volumes of data. Tableau can handle large volumes of data.
40 Power BI Interview Questions and Answers
  • What are the differences between Power Query and Power Pivot?

The differences between Power Query and Power Pivot are as follows:

Power Query Power Pivot
Power Query analyses data. Power Pivot gathers and shares data.
This is an ETL service tool. his is an in-memory data modeling component.
  • Explain Power BI Desktop.

Microsoft built and developed Power BI Desktop, a free application. Power BI Desktop enables individuals to effortlessly link to, alter, and visualise their data. Users can share the accumulated data as reports with their heads and colleagues.

  • Define Power Pivot.

Since 2010, Microsoft has released a plugin for Excel known as Power Pivot. Power Pivot was created to expand Excel’s data analysis features and assistance.

  • Define Power Query

Microsoft developed Power Query, a business analytics application for Excel. Power Query enables users to input data from a variety of sources and then neat, alter, and restructure it as needed. Power Query enables users to compose a query once and subsequently execute it with a single reload.

  • What are the two main components of the self-service BI solution by Microsoft.

Self-service business intelligence (SSBI) has two main components, the Excel BI Toolkit and Power BI.

  • Explain what is a self-service BI.

Self-Service Business Intelligence (SSBI) helps users from no technical or coding background use Power BI to generate reports.

  • Define DAX.

Data Analytics Expressions (DAX) is a group of functions and constants incorporated in formulas to determine and return values.

Power BI Interview Questions and Answers for Intermediates

Power BI interview questions and answers for the intermediate level are more advanced and require more knowledge. This portion will highlight some of the important Power BI interview questions and answers for intermediates. Here are the Power BI questions and their answers.

  • How is data collected and stored in Power BI?

Power BI stores data with the help of the cloud. Power BI primarily uses Microsoft Azure, a cloud service provider to store data.

  • Define row-level security.

Row-level security uses filters to restrict the information that a user can examine and retrieve. Users may establish guidelines and roles in Power BI Desktop and then upload them to Power BI Service to set up row-level security.

  • Why should general formatting be applied to Power BI data?

Users may apply basic formatting to help Power BI organise and locate data, rendering it substantially simpler to analyse and work with.

  • State the different views available in Power BI Desktop.

Power BI has three views, each serving a distinct objective:

  1. Report View – The Report View allows users to add visuals and supplementary analysis pages before publishing them on the site.
  2. Data View – The Data View allows users to shape information employing the Query Editor tools.
  3. Model View – The Model View allows users to handle connections among complex databases.
  • What are the different versions of Power BI?
  1. Power BI Desktop
  2. Power BI Service
  3. Power BI Android app
  4. Power BI iOS and app
  • State the critical components of the Power BI toolkit.

The important components of Power BI are as follows:

  1. Power Query
  2. Power Pivot
  3. Power View
  4. Power Map
  5. Power Q&A
  • Shed some light on the content pack.

A content pack is a pre-built set of visuals and Power BI presentations created by the selected provider.

  • How to use a custom visual file?

If the preconfigured files do not meet a company’s requirements, a developer will create a customised visual file. Developers construct customised graphic files, which may be imported and used identically as prepackaged files.

  • State some of the sources for data in the Get Data menu in Power BI.

Some of these sources are text data, data from the internet, spreadsheets, Power BI datasets, SQL server, and analysis services.

  • State the categories of data types.
  1. All
  2. File
  3. Database
  4. Power BI
  5. Azure
  6. Online Services
  7. Other
  • What are the commonly used tasks in the Query Editor?
  1. Connect to data
  2. Shape and combine data
  3. Group rows
  4. Pivot columns
  5. Create custom columns
  6. Query formulas
  • Define grouping.

Power BI Desktop allows users to organise the information in the visualisations into sections. To group components in the graphic, select them with Ctrl + Click. Right-click on any of the items and select Group from the option that displays. The Groups box allows you to establish fresh groups or change ones that already exist.

  • In Power BI, what do we mean by responsive slicers?

A programmer may adjust the responsive slicer to different widths and designs, and the information gathered in the framework is reorganised to locate a match. If a visual report grows too tiny to be usable, an icon of the visual replaces it, conserving the area on the report page.

  • Explain query folding in Power BI.

Query folding occurs when steps described in the Query Editor are converted into SQL and performed by the original database rather than the mobile device. It promotes flexibility and effective computing.

  • Define M language.

M is a coding language utilised by Power Query that is effective, case-dependent, and user-friendly.

Power BI Interview Questions and Answers for Experienced Professionals

Power BI interview questions and answers for experienced professionals require in-depth knowledge of the software and data analytics. These Power BI developer questions and answers are a must-go-through before appearing for an interview.

  • State the major differences between visual-level, page-level, and report-level filters in Power BI.

Visual-level filters are implemented to restrict data inside a single display. Page-level filters are employed to operate on a full page in a summary, and each page might have distinct filters. Report-level filters are applied to narrow down all the data in the document’s graphics and sections.

  • State the most common tools for data shaping.
  1. Adding indexes
  2. Applying a sort order
  3. Removing columns
  • How does the Schedule Refresh function?

Users can schedule an automated refresh of data depending on their routine needs. Users are limited to scheduling one refresh every day unless they are using Power BI Pro. The Schedule Refresh feature allows users to pick an interval, zone of time, and moment of day using the pull-down menus.

  • How is a map created in Power Map?

Power Map supports geographical representations. As a result, some geographic information is required, such as city, state, nation, or geographical coordinates.

  • What is the name of the in-memory analytics engine that is used by Power Pivot?

Power Pivot employs the xVelocity engine. xVelocity can handle large volumes of information and store it in tabular systems. When using in-memory statistics, every bit of information is put into the RAM, resulting in quicker analysis.

  • State the important components of SSAS.

The important components of SSAS are:

  1. OLP Engine- Users employ an OLAP Engine to conduct ADHOC queries more quickly.
  2. Data Drilling- Data Drilling in SSAS is defined as a method of investigating data characteristics at different levels of precision.
  3. Slicers- The data slicing method used by SSAS is described as the storage of information in the form of columns and rows.
  4. Pivot Tables- Pivot Tables assist in toggling among the many kinds of data recorded in rows and columns.
  • Name the variety of Power BI Formats.

Power BI is primarily available in three formats. They are:

  1. Power BI Desktop
  2. Power BI Services
  3. Power BI Mobile Application
  • State the different stages in the functioning of Power BI.

The three different stages in the functioning of Power BI are as follows:

  1. Data Integration
  2. Data Processing
  3. Data Presentation
  • Who are the ones who use Power BI the most?

Power BI is primarily used by Business Analysts, Business Owners, and Business Developers.

  • Explain advanced editor.

The advanced editor is employed to inspect searches that Power BI is performing against information sources when importing data. The query is displayed in M-code. To access the query code, users need first pick “Edit Queries” from the main menu, then “Advanced Editor” to begin working on the search query.

  • How to depict a story in Power BI?

Every graph or graphic report created is compiled and shown on one screen. This strategy is known as a Power BI Dashboard. A dashboard in Power BI is an instrument to tell a narrative with data.

  • Define KPIs in Power BI

Key Performance Indicator (KPI) is used by professional organisations for all their employees. A KPI is an indicator of an employee’s targets. KPIs are used to compute progress in comparison to previous performances.

  • What is a Power BI designer?

It is an integrated solution that allows users to post visualisations and reports to the PowerBI.com portal for reference. It includes Power Pivot, Power Query, and Power Table.

  • How to reshape data in Power BI?

Power BI supports a wide range of information source connection options. Data Editor is an instrument for manipulating the cells and rows of information and reshaping them to meet particular demands.

  • State some applications of Power BI.

Some of the applications of Power BI are as follows:

  1. Business Analysis
  2. Data Analysis
  3. Database Administration
  4. IT Professional

Conclusion

Business Intelligence (BI) is vital for modern firms, offering vital understanding through the evaluation of data. BI solutions such as Power BI play a critical role in translating unstructured information into meaningful business insight, encouraging an environment that values data throughout companies.

Enroll in Imarticus’ Postgraduate Program in Data Science and Analytics course to launch a career in Data Analytics.

FAQ’s

Does Power BI support mobile devices?

Power BI has apps for Android and iOS devices and Windows 10 devices.

What are the requirements to use Power BI?

A Web browser and email are all that are required to use Power BI. The Power BI mobile apps can also be downloaded for free from the various app stores.

How to undo in Power BI?

To undo an action in Power BI, simply press CTRL+Z.

Why is a work email required to sign up for Power BI?

Power BI does not support email addresses from customer email providers or telecommunications firms.

Financial Management – Functions, Goals, Meaning & Objectives

Establishing a solid and enduring financial position is crucial when embarking on a company venture. Finances form the structural basis of an economic institution. A sufficient monetary sum and efficient financial strategising, which incorporates the goals of financial management, are crucial to guarantee the long-term survival of a corporation. If a company has consistently practiced effective financial management throughout its existence, it remains advantageous even during the process of dissolution.

Every organisation has a sum of finances to manage and certain processes to balance the same. Thus, a corporation must also have a system to review the business’s financial information in its runtime. Understanding financial management is not just about balancing chequebooks it comprises the goals of financial management, which also include maximising profits, maintaining sufficient cash flow, growing shareholder wealth, and managing risks effectively. Nevertheless, to put it simply, a company that handles its funds expertly sees growth and development. 

What is financial management?

Financial management encompasses the strategic organisation, planning, control, and direction of an institution’s or organisation’s financial undertakings. Furthermore, it entails the implementation of management principles onto an organisation’s financial assets and contributes significantly to fiscal management.

 The goals of financial management can be broken down into these key objectives:

  • Sustaining an adequate financial resource for the organisation
  • Ensuring that the organisation’s shareholders receive satisfactory returns on their investments
  • Effective and optimal application of funds
  • Developing secure and legitimate investment opportunities

Broad areas of finance

Numerous societal segments operate financially and need money. As a result, there are three primary financial subcategories:

  • Personal finance – Personal finance is the financial management for an individual or family. This entails examining the financial state and activities of that person to strategy for future demands. Personal finance techniques are frequently influenced by an individual’s income, housing needs, and financial objectives.

Personal financial management, for instance, is applicable to someone who invests and saves money throughout their work in order to prepare for retirement. Financial items such as mortgages, insurance, and credit cards can also be included in personal finance. Personal finance also includes banking, which includes checking and savings accounts as well as any mobile or internet payment services.

  • Corporate finance – The financial administration of a business is known as corporate finance. Corporate finance frequently aims to minimise a business’s financial risks while maximising its profit typically, risk management and investment analysis are corporate finance’s main tasks. Trying to manage a budget and choose which projects to finance now and which to invest in later is an example of corporate finance in action.
  • Public finance – The financial administration of a government body is known as public finance. It entails the social and fiscal duties of the government, which include monitoring resource allocation, economic stability, income distribution, and the sufficiency of social programs. Taxation, budgeting, spending, and other measures that influence how a government pays for the public services it offers are together referred to as public finance. Managing income taxes is one of the primary responsibilities of public finance management.

Scope of financial management 

Having grasped the meaning of financial management, let’s now examine the scope in a career in finance.

Capital Structure – A capital structure is necessary to maintain a balance between various sources of resources. Companies employ a combination of stock and debt to finance their operations. This framework governs business-related financial decisions, such as the short- and long-term debt-equity ratios, and plays an important role in achieving several goals and objectives of financial management such as:

  • Optimising the cost of capital 
  • Maximising shareholder’s wealth

Financial decision – The aspect of financial management deals with how and when the funds from current long or short-term sources should be made available, this is known as capital budgeting and is regarded as one of the goals of financial management. The finance manager is responsible for establishing a capital structure in order to maintain the organisational value, achieving this requires a proper balance between debt and equity to ensure attractive returns for stakeholders. It is important for a company to align with these factors so that the market value per share increases and can be beneficial for everyone. 

Financial decisions and fundraising avenues such as stakeholders, banks, public deposits and other financial lenders inspect all the sources carefully and then choose the one with maximum profit and liability. Financial professionals also discover investment strategies and source funds for the sake of the company’s ROI. They carry out capital budgeting and ensure the safety of business, liquidity and profitability through several opportunities.

Profit Management – One of the most important duties of a financial manager is to maximise profits. A business may have both short- and long-term financial success. Financial managers have an obligation to look for ways to increase profits while lowering risks. 

Working Capital Management – Working capital is measured by subtracting current assets from current liabilities; Analysing it helps firms use their current assets more efficiently, hold on to appropriate cash flow, and meet their immediate and medium-term company demands.

Efficient working capital management can directly contribute to several key goals of financial management as it can help firms access cash that remains stranded on the balance sheet. Access to capital minimises their dependency on external borrowing and helps them to develop their operation, acquire new firms and invest in technology and procedures that further boost their efficiency.

Objectives of financial management 

The objectives are nothing but the goals of financial management, and it is for them that we make various decisions. This indicates that the objectives of financial management are the ultimate goals of a certain form, organisation, or even individual endeavor. Therefore, it’s crucial to discuss the goals of financial management they are as follows:

  • Maximising profits – Share information on factors that might cause the cost of items supplied to rise, such as growing raw material costs.
  • Availability of funds – It serves as a major goal of financial management. The only way for any company organisation to succeed is via disciplined financial management. Thus, it is crucial to confirm that all funds are available and to prepare for the equitable distribution of cash from variable resources.
  • Monitoring cash flow and liquidity – Make sure the business has adequate cash on hand to pay its debts
  • Maintaining records – Maintaining accurate records of all financial transactions made by a business is another benefit of financial management. It is one of the clauses that ensure the best possible use of the available money and its security.
  • Creating financial scenarios – These are based on projections that take a broad range of probable outcomes depending on market circumstances and the existing status of the firm.
  • Control connections – interacting with boards of directors and investors in an efficient manner.
  • Planning and Financial Data – Giving accurate financial information to lenders, clients, and higher authorities is another important goal of financial management. Additionally, the financial manager has to have a proper strategy in place for handling the finances, including equalisation and use, among other things.

Functions of financial management

Based on the objectives and goals of financial management some function of financial management are as follows: 

Calculation of capital requirements – A finance manager must estimate the amount of capital the business will need. This will rely on anticipated expenses and earnings as well as upcoming initiatives and policies of a company.

Planning and Projecting Finances – The longer-term objective of social and non-profit organisations is the betterment of society. Still, the majority of businesses want to increase their return on investment. The company’s present financial situation and its future position are buffered by these earnings. Effective distribution of resources allows the financial management to organise and project the future of the business. It enables them to decide how to use the created earnings, whether an organisation will gain from taking the money out and buying assets or from reinvesting the profits in the business and enhancing marketing plans. 

Financial Reporting – The expenses of the organisation must be closely monitored by financial management. They can show the financial status, including specifics about assets, liabilities, cash flow, and expenditures, through financial reports. Periodically, these reports are prepared to guarantee that all funds are in order. 

Cash flow maintenance – You know that a good financial manager is at work when a business remains solvent. Among the duties of financial management is making sure the company has enough money on hand for wages, daily costs, and other activities. 

The normative goal of financial management 

Maximising shareholder wealth concept can be considered as the normative goal of financial management as it serves an important role for evaluating financial decisions. While business may also consider other factors like social responsibility and employee well being for making financial decisions.

Sharpen your management skills 

Financial management is a dynamic area that is always growing. In order to be informed about the current trends and practices of financial management, go visit Imarticus Learning blogs for deep information on numerous management issues.

Financial management is a very important skill set for individuals as well as businesses. It includes a wide range of learning based on the objectives, functions and goals of financial management. If you are someone who has a keen interest and wants to enhance your financial knowledge you can enroll in Imarticus Learning Postgraduate Financial Analysis program. Seats are filling fast!

Frequently Asked Question

What is the fundamental goal of financial management?

The basic goal of financial management is to estimate capital costs, establish a capital structure, and set strategies for the purchase and distribution of cash.

What are the four financial objectives?

The four major financial objectives of organisations are; stability, liquidity, profitability, and efficiency.

What is financial management in a business?

The concept of financial management is the strategic activity of developing, controlling, and monitoring all financial resources to fulfill your corporate goals.

What are the qualities of financial management?

Financial management requires critical thinking and risk management. In addition, it is accountable for sustaining earnings and lowering expenditures.

Equity Market: Definition, How It Works, Types and Examples

An equity market offers investors quick access to stocks of publicly traded companies. It offers a convenient way for investors to increase their capital and generate more profits. A range of equity markets cater to diverse categories of investors and companies.

So, understanding the intricacies of the equity market is important for every investor. Navigating its market needs extensive knowledge, analysis, and intuition. In this guide, we will discuss what is equity market, how it works, its types, and examples.

What is the equity market?

Before trading, it is important to know the equity market meaning. Well, the equity market is the meeting point of the sellers and buyers of stocks. Within the equity market, investors trade securities into two main categories: privately traded stocks and public stocks.

Investors exchange private stocks through intermediaries. It mainly represents the ownership interests in companies. This allows investors to participate in the success and growth of the business. The equity stock market offers a platform for all investors to grow their capital.

With it, the investors purchase and sell the shares based on profitability and future performance. So, it will be fair to say that equity can bring high returns to investors.

How does the equity market work?

Different mechanisms streamline the buying and selling of shares. It influenced investor behavior and stock prices.

So, after knowing what is equity in share market, understanding how it works is important. At the core, the equity market operates via several channels:

  • IPO or initial public offering

Private companies conduct an IPO when they first decide to go public and offer their shares. This process helps the companies to raise capital by selling shares to investors. When they complete the IPO, their shares get on the stock exchange list.

  • Secondary market

Once the IPO issues the equity shares, they enter the secondary market. This is where the investors buy and sell assets. The prices of the secondary equity stock market vary on the supply and demand dynamics.

  • Stock exchanges

The equity in the share market occurs on stock exchanges. These exchanges offer regulations and infrastructure important for orderly trading.

  • Market participants

After knowing what is equity trading, it is important to know the market participants. The participants are institutional investors, individual investors, brokers, traders, and market makers. Every participant plays a crucial role in shaping the market liquidity and dynamics.

  • Price discovery

An important thing in the equity market is the price discovery. Here, the interaction of the sellers and buyers determines the stock’s fair market value. For instance, when the demand for a stock increases, the price of it will rise automatically.

  • Regulation

Any investor will never know the whole equity market meaning without understanding its regulations. Different regulatory bodies strictly regulate the equity market to maintain transparency and fairness. It protects investors and prevents market manipulation.

 

Investors wanting to learn about the equity trade life cycle can opt for Investment Banking course.

 

Different types of equity market

Many novice investors ask, what is equity market? What are the types? There are four types of equity markets. The types depend on many factors, like company size, geography, and trading methods.

  • Primary market

It is one of the types of equity market that investors use to issue new shares via IPO. This type helps investors raise their capital by selling ownership stakes for the first time.

  • Secondary market

The secondary market is mainly the stock market. Here, the investors buy and sell the issued shares.

  • Public market

One of the most important types of equity market is the public market. It is for the general public. So, anyone can purchase and sell shares on stock exchanges.

  • Private market

When investors are involved in the trading of shares in private companies, it refers to the private market.

So, these are the types of equity market. Every market comes with its own characteristics and investment opportunities. Anyone looking to expand their knowledge in the equity market can enroll in the Investment Banking course. Through this extensive program, one could become an equity expert. 

Different types of equity market

Trading in the equity market

After understanding the concept of what is equity in share market, learning how to trade is important. In the stock market, investors make offers to buy stocks at a specific price. But, the sellers ask for a certain price. After a proper negotiation, a sale happens.

  • Often, several investors want the same stocks. In that case, the first bidder always gets the stock. When a buyer wants to pay any price to buy the stock, they purchase it at market value. Likewise, whenever a seller accepts any stock price, they sell at the market value.
  • When companies sell their stocks on the market, they become publicly traded. Here, every stock represents ownership, and it attracts investors. So, when the companies perform well, the stock value increases, and investors get rewards.
  • To get a clear understanding of what is equity trading, investors must know the potential risks. Whenever the companies struggle, the stock price value always drops. But, investors can buy and sell stocks quickly.

Examples of equity market

It is important to know the examples of the equity market to understand the equity market meaning properly. So some examples are: 

  • National stock exchange (NSE) and Bombay stock exchange (BSE)

These two stock exchanges are the most popular and largest stock exchanges. It lists a wide range of companies in India.

  • New York stock exchange (NYSE)

Another significant stock exchange is the New York Stock Exchange or NYSE. It features companies from the US and other International companies.

  • NASDAQ

This equity stock market exchange is famous for its growth and technology-oriented companies. It is a leading stock exchange that streamlines the trading of shares for several innovative companies.

  • London stock exchange

It is one of the most established and oldest stock exchanges. This stock exchange features companies from different sectors.

In conclusion

The equity market has become a significant platform of the global economic system. It allows investors to improve their growth potential. But, anyone who wants to trade in the equity market must have an understanding of what is equity market.

With the basic idea, they can target specific stocks and invest in the most suitable stocks. To learn the fundamentals of the financial market and equity in-depth, enroll in the Certified Investment Banking Operations Professional course.

This Imarticus program is suitable for every type of learner. Through this, learning crucial skills is possible. Investors can also get a clear view of what is equity in share market, which helps in future trading.

FAQ’s

Is the stock a kind of equity?

Yes, the stock represents the ownership equity in a company. It entitles the shareholders to a proportional share of the earnings and assets.

What is the difference between shares and equity?

To know the equity market meaning, it is important to understand the difference between shares and equity. Shares refer to the individual units of ownership in a company. However, equity is the total ownership interest of the shareholder.

What is the formula of equity?

Investors can calculate the equity based on the difference between liabilities and a company’s assets. It means the formula is: Equity= Assets – Liabilities.

Can anyone do online equity trading?

Yes, investors can do online equity trading using online broker platforms. For that, they have to open a trading account to invest in the live equity market.

Exploring the Futuristic Scope of Digital Marketing

The field of digital marketing is expanding and it is going to get even bigger and better. As more individuals are showing interest in the online world, the business options to connect with the mass shall grow. The ever-changing world of social media and innovative client engagement will provide you novel marketing opportunities. Data and smart technology will allow marketers to make better judgments and provide more customised experiences. Voice commands, image-based searches, and engaging video content will all continue to influence the realm of digital advertising. The future of digital marketing has the potential for rapid development and transformation, providing several opportunities for both organisations and professionals.

Digital marketing in India is an excellent career option in this decade. In addition to that, the field has been offering the highest-paid digital marketing jobs and the ongoing trends have emerged in the industry since the pandemic. So, you can explore the scope of digital marketing if you are an aspiring professional.  

Important Technological New Trends in Digital Marketing 

Digital marketing is based on technology. Any new technical innovation creates new opportunities for digital marketers to improve the client experience. In recent years, the emergence of big data and predictive models has become essential in deciding corporate growth.  The primary cause is competition worldwide.

Some of the new trends in digital marketing include:

  • Artificial intelligence
  • Digital marketing analytics
  • Social media influencers
  • Augmented and virtual reality
  • Omni-channel marketing
  • Content to become more interactive

Highest-Paid Career Options in Digital Marketing

Digital marketing is a well-paid career option in India. More than half of consumers discover brands via social media news feeds. This rise in popularity of the power of online content and advertisements have placed a high demand for digital marketing experts in the market.

  • Content Manager
  • Search Engine Marketing Specialist
  • SEO Manager
  • Social Media Marketing Manager 
  • Email Marketing Manager

Digital Marketing Certification Course

Reasons to Pursue a Digital Marketing Course

A digital marketing course may greatly help in job advancement. It improves your knowledge and skills, increases the authenticity of your resume, offers a competitive advantage, and allows you to earn more money. It allows you to take the course either online or in a classroom.

Following are the reasons why you should consider opting for a digital marketing course:

  • Increase in demand for digital marketing professionals
  • Development of entrepreneurial skills 
  • Diverse digital marketing options that are well-liked
  • Excellent compensation packages
  • Does not get affected by the recession
  • Acquiring business insights

Final Words

If you wish to become a pro and upgrade your skills, you can enrol in the Professional Certification course in Digital Marketing and Martech, offered by Imarticus Learning in collaboration with IIT Roorkee. This course, which prepares you on the grounds of the scope of Digital Marketing in India, will help you learn every essential skill related to Digital Marketing, starting from social media marketing to website designing.

A specially curated curriculum on digital marketing, by the professors at IIT Roorkee and other eminent experts in the field, can be completed in a duration of 4.5 months. This live online training program is intended to teach you how to utilise technology, figure out the operation scheme of the current digital marketing industry and the use of various digital marketing mediums including social media, emails, sponsored search and organic search.

Additionally, you are provided with an access of 6 months to a premium employment site with advanced search tools and information to help you discover your dream job faster and more efficiently.

Top Leadership Skills for Senior Management Roles

Performing well in a senior management role requires effective leadership skills. These skills help facilitate effective team dynamics, drive success and manage change. Also, they are crucial for both professional and personal development. Read ahead to learn who are senior managers, their roles and responsibilities, as well as senior manager salary

Who are Senior Managers?

Senior managers are highly experienced leaders who face unique challenges when leading from the top. They are responsible for not only setting a vision, but also building the future. To accomplish these tasks, senior managers in leadership roles need to deal with real and challenging short-term pressures effectively and efficiently.

Further, senior managers can benefit by gaining a deep understanding of their strengths and development opportunities. Also, focus must be laid on innovation, which is critical for any organisation to survive and thrive. This is a great strategy for senior leaders who want to make a successful transition from managing a team to leading an organisation at the functional level.

Moreover, they must focus on solving challenges by working across organisational boundaries, thinking and acting strategically, and creating engagement. Notably, one of the major senior management roles and responsibilities includes motivating people to complete their tasks as per the schedule.

Besides, it is important to note that the average senior manager salary in India is ₹26,50,000 per year. Also, the average additional cash compensation for the role is ₹3,50,000.

Must-have Leadership Skills for Senior Managers

Leadership is not just about one quality but a combination of different skills working together. To be a strong leader, one must possess the following set of skills:

  • Ability to teach and mentor
  • Active listening
  • Creativity
  • Reliability
  • Effective feedback
  • Empathy
  • Flexibility
  • Patience
  • Positivity
  • Timely communication

Building strong teams is essential for any business and project to perform successfully. And, effective leaders ensure this through the following skills:

  • Agility and Adaptability: Ability to not only adapt to both internal and external changes, but also facilitate one if need be
  • Conflict Management: Ability to mitigate a conflict before it negatively affects a business and keep the peace 
  • Critical Thinking: Involves understanding logical links between different ideas
  • Decisiveness: Ability to make decisions quickly with the information at hand and lead with conviction
  • Dependability: Includes keeping promises and creating a resilient team
  • Employee Motivation: Involves improving employee engagement and efficiency
  • Integrity: Involves having a strong value system
  • Innovation: Ability to ideate and push boundaries to achieve growth
  • Negotiation: Ability to get the most out of different sides in order to win the game
  • Relationship Building: Ability to develop a strong and collaborative team
  • Problem Solving: Involves staying calm and identifying solutions to resolve obstacles

Senior Management Program

How to Improve Leadership Skills?

Leadership skills can be practised in any role, at any level. For instance, showing up for meetings on time and meeting deadlines display dependability. Or, supporting and guiding less experienced colleagues is also an example of leadership. 

Further, the following are the ways to develop and/or improve leadership skills:

  • Read books or watch podcasts on leadership to find your style
  • Pursue leadership training programmes or attend related workshops
  • Participate in leadership activities outside of the workplace
  • Request a leader for mentoring

Conclusion

Good leaders support a positive environment and help remove obstacles for their team. Also, they inspire their colleagues to apply positive leadership traits in their work, ensuring tasks are accomplished in time for business growth. If you want to acquire strategic leadership skills to get a good senior manager salary, then enrol in the IIM Lucknow Senior Management Programme. Reach out to Imarticus Learning, if you have any related queries.

The Ultimate Guide To Finance Interview Question and Answers

Preparing for a finance interview can be very challenging, but with the right guidance, one can ace the toughest of finance interview questions. With the following guide, we will help you tackle the most common finance interview questions as well as other finance related questions.

This guide will also provide knowledge about various other aspects such as expectations, how to prepare, what kind of finance questions can be asked and the necessary concepts you must know of. Whether you are a fresher or even a working professional, this guide will help you prepare for the finance interview.

What To Expect In a Finance Interview

Before preparing for the finance interview questions it is very important to know what the interviewers expect from the candidates. The interviewees are not only expected to have good financial knowledge but also how to apply the financial knowledge. The candidates can expect the following types of questions while preparing for the finance interview questions-

  • Technical questions: In finance interview questions these questions are meant to test the financial concepts of the candidate and to find out how well they can perform the financial tasks
  • Behavioral questions: In finance interview questions these questions are asked to find out how the candidates have handled their work in the past jobs because finance requires experience.
  • Situational questions: In such types of questions, the candidates are given some situations or scenarios and they are required to answer how they would react in that situation. These are very important kinds of questions and are asked in finance interview questions.

Preparation For The Interview

Preparation is the key thing that candidates need to do in order to ace the finance interview questions. Here are some of the points that should be kept in mind in order to prepare for finance interview questions:

  • Research the company: Before going for an interview in a company, it is necessary to research the company in detail such as current news, the founders and their achievements, etc.
  • Review common 1uestions: The candidates can look into some sample interviews of the company and prepare some finance interview questions to gain confidence.
  • Brushing up the basics: While preparing for the finance interview questions, the candidates must know the basic concepts that they have learned in the past.

Key Financial Concepts

Key Financial Concepts

Before preparing for the finance interview questions, the candidates must go through the basic finance questions and concepts to prepare for finance interview questions which are provided below:

  • Financial statements: This includes understanding the income statement, balance sheet, and cash flow statement of the company.
  • Valuation methods: Candidates must be aware of the different valuation methods such as the Discounted Cash Flow (DCF), Comparable Company analysis, etc.
  • Financial ratios: These ratios tell about the liquidity, profitability, and leverage of the company.
  • Return on Investment (ROI): The return on Investment tells about the return a company can expect from the investments they have made.
  • Net Worth: The net worth tells about the financial health of the company. It is measured as the difference between the total assets and the total liabilities.

Common Finance Interview Questions and Sample Answers

Tell me about yourself.I graduated with a degree in finance from the following xyz university which helped me gain a deeper and complete knowledge of financial concepts and also helped forge a strong foundation in financial analysis and corporate finance. After completing graduation, I worked as an intern at ABS Ltd. to apply my knowledge in practical life. I wish to pursue a career in the finance field as it is quite challenging as well as exciting for me.

Why do you want to work in finance?I feel comfortable working with numbers and I like to analyse data, learn the trends and help businesses in making financial decisions. I have good analytical skills and also they have always had an interest in business and so they think they can combine both skills and have a good career in the finance field.

Explain a financial model you have built.I developed a discounted cash flow (DCF) model to assess a possible acquisition in their previous position. Forecasts for capital expenditures, cost estimates, and revenue were all incorporated into the model. I decided to move forward with the purchase after calculating the acquisition’s possible return on investment by discounting future cash flows.

How do you value a company?There are many ways in which we can value a company such as by the DCF analysis, Comparable analysis and precedent transactions. The DCF involves determining future cash inflows and discounting them in present value, comparable analysis basically chooses companies from the same sector and makes comparisons, precedent transactions look at recent sales of companies and analyzes the current market trends.”

What is EBITDA and why is it important?EBITDA stands for Earnings Before Interest, Taxes, Depreciation, and Amortisation. It’s a measure of a company’s operating performance and is often used to compare profitability. EBITDA helps to assess a company’s operational efficiency by excluding the effects of capital structure and non-cash items..

Describe a time you worked in a team to achieve a common goal?In the university, I worked as the head of the finance club where they had a case study competition. There were several teams and each team was given a case study on any one company and they were required to solve it within a certain time limit. My team efficiently worked towards solving the case, with good teamwork and communication, the team won a second prize in the competition.

How do you stay updated on financial news and trends?I invest in stocks so it is necessary to be updated on financial news and current trends. The candidate reads the news every day from the Economic Times, The Wall street Journal, etc. They also follow various news channels on Twitter and LinkedIn.

What do you think is the biggest challenge facing the finance Industry today?The rapid development of technology and the widespread use of artificial intelligence (AI) in financial services pose major risks. Although these technologies are innovative and efficient, they also come with risks. like the need for updated legal frameworks and cybersecurity threats. It’s critical to remain adaptable and keep up with technological advancements.

How do you handle stressful situations?I focus on work and maintain discipline to help them cope with stress. For example, I efficiently interacted with the team and divided the work into manageable portions throughout a high-stakes project with short time frames. I was able to stay focused by taking regular rests and keeping an optimistic attitude.

Give an example of a financial analysis you have done and its impact.I prepared a profitability study for product lines at their prior position. They determined which goods were underperforming by analyzing the margins and sales figures of each product. Over the following two quarters, their suggested withdrawal of these products and emphasis on high-margin items resulted in a 15% rise in profit margin.

Conclusion

Acing finance interview questions will not be possible with just memorising the answers. Cracking interviews is also about understanding the concepts properly and having knowledge of how to apply those concepts. Whether you are preparing for finance related questions and finance interview questions for freshers, or even if you are preparing for tougher finance executive questions, the advice in this guide should help you out in all cases.

Good luck with the interview and do not forget to prepare because preparation is the key in preparing for finance interview questions. To learn advanced concepts of financial accounting and financial management, you can check out the Financial Accounting and Management course by Imarticus.

FAQ’s

What are some common finance interview questions for freshers?

Preparing finance interview questions for freshers includes knowing about financial terms and how to value a company. The candidate must be aware of the key concepts.

What are some of the finance interview questions for the executive level?

Finance executive interview questions include questions like, “Have you handled any market downturns? How do you deal with technology to stay ahead in your career?”, “What kind of strategies do you adopt in order to maintain the financial stability of your company?”, etc.

What are the key concepts I should understand for a finance interview?

It is important to be well acquainted with concepts like financial statements and valuation models, to know about current market trends and news and have knowledge about financial modeling, etc. Knowing about these types of concepts for finance questions is enough for the interview.

How should I prepare for the basic finance questions?

To prepare for basic finance questions it is important to go through the basic financial concepts and terms. You will have to know finance from the base and how to apply them and also analyse it in real life. This can be done by preparing some finance basics for interview.

Where can I prepare for finance interview questions?

There are many online websites and online videos and articles that help candidates prepare for the finance interview questions. Youcan also go for mock interviews to prepare for the interview. This will help you in getting an idea as to how you can prepare for finance interview questions and know which finance related questions are being asked by the interviewers.

What is Investment Banking and What Investment Bankers Do

Large corporations, such as Reliance and Facebook, often pursue diversification strategies through acquisitions or capital-raising initiatives. These complex transactions necessitate the expertise of specialised individuals and organisations adept at dealing with strategic financial decisions. These experts conduct comprehensive research and analysis to assess the profitability of high-value financial transactions, ensuring their viability and potential return on investment. Investment banking plays a crucial role in this process, facilitating these transactions and providing essential valuation services. Investment bankers employed by investment banks are responsible for conducting these valuations, which are a core component of investment banking’s financial services offerings. By securing the necessary capital, what do investment bankers do is enable companies to maintain competitiveness and achieve growth within the market. To make these concepts easy for you, we have prepared this guide. Through this article, we will explain what investment banking is and what do investment bankers do. We will also discuss what the core functions of investment banking are and what are the different types of investment banking.

What is Investment Banking?

Investment banking is a special financial service that helps companies, governments, and individuals raise capital to meet their short-term and long-term financial goals. The needed capital is acquired through IPOs, mergers, and a few other methods. Investment banks also provide financial advice to companies with reorganisation and risk management. These investment banking solutions span many sectors and products. There are a few investment banks raking in billions with their top-notch investment advice. They are:

  1. J.P. Morgan – They made $49.6 billion in 2023 as net income, which is the highest in American history.
  2. Goldman and Sachs – They made $8.52 billion in 2023 as net income.
  3. Credit Suisse – This Swiss investment bank made $27.8 billion in the year 2023.

In India, there are many good investment banks, but a few stand out, like:

  1.  ICICI Securities – They made a net profit of ₹ 536.53 Cr in the last quarter of 2023.
  2.  HDFC Bank – They offer a wide range of financial services to raise capital for businesses in India.
  3. Edelweiss Financial Services – They also have merger and acquisition services as financial solutions.

Understanding Investment Banking

All financial services offered by investment banks are investment banking operations. They are further supported by processes like due diligence, which help investment banking operations to perform smoothly. Let’s discuss what do investment bankers do in detail.

Investment Banking Operations

Investment banking operations are the main functions that a well-established investment bank will offer.

Capital Raising and Underwriting

The role of investment banks is to assist companies in receiving investments by selling their stocks or bonds. These securities are underwritten by the underwriters, who guarantee that the securities will be sold at a pre-agreed price. This enables companies to raise capital to support operations and expansion.

Mergers and Acquisitions (M&A)

Investment banks raise finance, advise on, and execute mergers, acquisitions, and divestitures. They review accounts, appraise resources, bargain for deals, and execute deals in a way that will meet the client’s needs. This may include extensive negotiations and administrative or regulatory permits.

Advisory Services

Investment banks provide corporations and governments with strategic advice concerning finance. This can include strategies for restructuring and financial planning and even market strategies to assist clients in decision-making.

Sales and Trading

Financial intermediaries who trade in securities like shares, bonds, and futures for their clients. These products are also marketed to institutional customers by sales staff. This activity keeps liquidity in the market and provides an effective means for trading.

Research and Analysis

Investment banks perform studies on various industries and organisations. They apply this information to their clients, investors and internal team members. This research is very crucial in making an investment decision.

Investment Banking Concepts

The investment banking concepts are the techniques at a theoretical and practical level that investment bankers apply in the field of finance. These concepts include interpreting financial statements, making investment decisions, and measuring the effect of economic conditions on various sectors. By understanding these concepts, what do investment bankers do is offer efficient advice to their clients to enable them to reach their objectives. Investment banking operations function smoothly because of concepts that guarantee the successful execution of financial transactions. Due Diligence Due diligence is an investigation aimed at determining whether the financial and legal aspects of a possible transaction or investment are genuine. Investment bankers undertake it through thorough research and evaluation.

Valuation and Pricing

Investment bankers evaluate the worth of assets, firms or transactions in which they are involved. This is important in determining the right price for transactions like takeovers or mergers.

Regulatory Compliance

Financial investment institutions must follow many guidelines and regulations. This helps in their operation and compliance to safeguard the interests of the bank and its customers.

Risk Management

Good risk management is very crucial for the growth and performance of an investment bank. Risk Management is the process of evaluating probable risks of a business or investment. Banks involved with investment activities tend to appraise and mitigate these potential risks concerning financial transactions and investments. Some of these risks are market risk, credit risk and operational risk.

Initial Public Offering

Initial Public Offering (IPO) can be referred to as a growth strategy where a company is open to selling its shares in a regulated public market. This transaction enables companies to accelerate growth by acquiring the capital required to put their business model into practice. IPO enables private shareholders to acquire liquidity, and realise the value of their shares and increase their level of assets. Investment Banking Course

Example of Investment Banking in Action

For instance, there is a local Indian restaurant chain in New Delhi called “Raj’s Rasoi,” and it has been working successfully for several years, so it may decide to issue an initial public offering. Raj, the owner, enters an investment banker’s office in a well-known financial institution called Priya Investment Bank. After talking, they mutually decide that the firm of Priya will make an offer of the IPO of 5,00,000 shares of the company of Raj Rasoi at ₹100 per share. This is the valuation of a stock, which is based on research conducted by the analysts from the investment bank, a critical aspect of investment banking. It floats the shares to the market at ₹110 per share after acquiring 5 crores of their shares at ₹5 each. But it can only offer 30% of the shares in the market at this price and has to lower it to ₹95 to offer the other 70% of the shares. This is one of the things that can happen in investment banking because the value may be high when the client asks for the valuation but the market may not be impressed at the same time. Finally, the investment bank receives a return of 48 rupees. 5 crore [150000 shares at ₹110 + 350000 shares at ₹95 = ₹1.65 crore + ₹3.325 crore = ₹4.975 crore]. This means that they lost ₹25 lakhs on the deal since they overpriced Raj’s Rasoi shares. This example specifically serves the purpose of supplying the investor with highly important investment banking analysis related to the risks of underwriting an IPO. This scenario fits well in describing what one can anticipate in what do investment bankers do. There is a huge demand and high competition for IPO deals, which sometimes results in over-bidding and not obtaining the expected punitive. Further, there is also an added advantage in terms of spreading around the risks associated with financing securities but this may translate to reduced profits for individual banks. This example is simplistic but presents one of the most important processes involved in the concept of investment banking, opening the market for equity and providing companies with access to the market. It shows that the process of investment banking involves an accurate prediction of company valuation and the level of risk that needs to be taken to achieve the desired result.

What Do Investment Bankers Do

An investment banker is a type of finance professional who deals with the company, even the state, or an individual to obtain a loan or issue shares. They also offer support during crucial transactions in finance for example mergers and acquisitions. They also engage in advocacy on when to raise certain financial securities, such as bonds or stocks. They further advise about how many securities should be floated as well as what price each security should be offered. What do investment bankers do is save time and money, as they can point out the risks involved in a project.

Let’s look at What do Investment Bankers do:

  • Working in the division that deals with merging and acquiring companies and creating financial models to build it or assist in the process of merging or acquiring a company.
  • The problem of stock pricing to facilitate the investors entitles them to make investments in the stock for the betterment of the company.
  • Establishing mechanisms for ensuring conformity to financial regulation bodies like the SEBI, given the fact that they offer financial services as well.
  • Economic and financial issues concerning IPOs and documentation.
  • Advocacy for the clients in determining the pricing of the financial tools.
  • Providing advice to corporations regarding the type of securities to offer to shareholders.
  • Assisting firms or other entities to sell municipal bonds, equities, or debt-carrying securities in the private or public markets.

Types of Investment Banking

Investment banking is a diverse industry with various types. Each investment banking type serves different clients and transaction sizes.

Bulge Bracket Investment Banks

Bulge-bracket investment banks typically manage deals over $1 billion and offer comprehensive investment banking services. With a global presence, they build strong international networks. Citibank, JP Morgan, and Barclays are renowned Bulge Bracket Investment Banks.

Elite Boutique Investment Banks

These banks specialise in a smaller range of activities, unlike the broader focus of the bulge bracket investment banks. Some of these investment banks focus on specific niches, like mergers and acquisitions or capital restructuring. Others concentrate on specific industries, such as consumer products or energy (gas and oil). Despite their niche focus, they are known for their expertise and ability to handle large deals.

Regional Boutique Investment Banks

Regional boutique investment banks are the smallest type of investment banks, working primarily with small local businesses. Their deals typically range under $10 million, sometimes reaching up to $50 million. They are limited by their geographical coverage and focus on helping businesses with financing loans.

Mid-Market Investment Banks

These banks cater to mid-sized clients and transactions falling between regional firms and bulge-bracket banks. The usual deal size for these banks would be around $500 million to $1 billion. Mid-market investment banks are not as well-known. However, they have significant financial expertise and offer similar services to larger banks but with a narrower geographic focus. Every type of investment bank offers unique benefits and drawbacks. The ideal choice depends on the transaction’s size and the client’s specific needs. Understanding these types of investment banking and what do investment bankers do is essential for anyone interested in this sector.

Conclusion

Investment Banking as a financial service is an important vein for businesses. The knowledge and expertise they bring to assist is unparalleled. What do investment bankers do is both demanding and challenging but highly rewarding. If you are someone who sees themselves in such a position, then the Investment Banking course   by Imarticus Learning is your best bet.


FAQ’s

Is investment banking really banking?
No, investment banking is different from a traditional commercial bank. Investment banking focuses on raising capital and other investment banking operations.

Which is better, an MBA or investment banking?
The better option would depend on your career goals. Analyse which option suits your career goals and choose that option.

Who earns more, a CA or an investment banker?
Both career options have good earning potential. With good experience and hard work, you can make a good yearly salary, whether you are a CA or an investment banker.

Why is investment banking called investment banking?
Investment banking is called so because it focuses on investments and capital markets.

What is the future of investment banking?
The future of investment banking looks promising because there are constant financial tech advancements and increasing fluctuations in the financial market. Investment banks will play an important role for companies with their financial goals.

Key Features of Python and how to use them

Python is a dynamic, high-level programming language. Developers across the globe continue to use Python for a wide variety of applications. This open-source programming language has gained popularity in the community due to its wide array of features and capabilities.

But what is Python? Python is one of the simplest yet most useful programming languages. A survey showed that 49.28% of developers across the globe use Python, making it third on the list of most used programming languages.

It is a general-purpose language used for creating various applications, including web development, data science, automation, etc. Today, if you want to make a career in data science, understanding the nooks and crannies of Python is very important.

In this blog, we will learn about the key features of Python.

What is Python?

Python can be defined as a high-level, open-source, object-oriented, general-purpose programming language. Does that sound like a lot? Let’s break it down.

  • High level: Allows programmers to develop computer programs that are independent of the type of machine it is running on.
  • Open source: The language is free and available for further improvements. Programmers can add a helpful feature or fix a bug, there are no restrictions.
  • Object-oriented: An object is a data field having unique behavior and attributes. An object-oriented programming language is a model that organizes software design around objects.
  • General-purpose: The programming language can be used on any kind of platform. It is not specialized for any kind of problem.

It is widely used in software development, web applications, machine learning, and data science. Python has gained popularity because it is easy and efficient and can run on many platforms.

For entry-level coders, Python is one of the best programming languages to start with. Its versatility and easy-to-interpret tools have made Python a beginner-friendly programming language.

How did Python gain popularity?

Python features and advantages make it a popular coding language. Even people who do not know coding have heard about Python. It started as a hobby project and soon turned into the successful giant that it is today. According to a survey, the size of the Python community in the world is 44.6%, making it third on the list.

Here are some reasons why Python continues to gain popularity:

  • Easy to read: Python code uses English keywords. It has a simplified intuitive syntax that makes it easy to read. For people entering the world of programming, Python is easy to interpret. One can simply understand what the code is meant to do by looking at it.
  • Active community: Unlike the English language, Python programming language is fairly new. Every programmer is trying to learn how to work around the language. Python has built a dedicated user community in the last thirty years of its running. This community has developers of all skill levels. Programmers have easy access to guides, documentation, tutorials, and more. Developers from the community also crowdsource their work to find effective solutions.
  • Flexible and portable: Python is not domain-specific. Which means, it is not designed for certain applications only. Python can be used to develop nearly all kinds of applications in any field. Python is also portable. This means, unlike some languages which need to be modified to run on different platforms, Python doesn’t. It is a cross-platform language. The same code can be run on any operating system using a Python interpreter.
  • Broad standard library: The Python library is available for anyone to access. This means that programmers don’t need to write code for every function. Built-in modules are available to help with issues that might come up during coding.
How did Python gain popularity

Advantages of Python programming

Python is a flexible, powerful, and easy-to-use computer language. It has gained a lot of popularity and is widely used for many reasons. Here are some Python features and advantages:

  • Higher productivity: Python has a lot of uses. It is a simple language that allows programmers to focus on solving the issue. Rather than worrying about the syntax. For beginners, this is ideal cause they don’t need much time to learn about the syntax of the language. With Python, programmers can complete more assignments with less code.
  • Supports multiple programming models: Python supports procedural, object-oriented, and functional programming. The object-oriented approach facilitated code modularity, reusability, and extensibility. This is done using the four pillars of OOPs – inheritance, abstraction, encapsulation, and polymorphism. Using functional programming, programmers can write clearer and bug-resistant codes.
  • Test-driven development: With Python, one can easily do test-driven development (TDD). Programmers can easily write code and test it at the same time. Using the TDD approach, programmers can test cases before creating the source code.
  • Frameworks and libraries: Python has frameworks and libraries for practically every application domain. For example, NumPy, a Python toolkit is used for altering multidimensional arrays along with performing high-level mathematical operations. Ggplot, Matplotlib, Plotly, and Seaborn are some of the graphics and visualisation Python libraries. Programmers who want to do web programming can use popular Python frameworks such as Bottle, Django, or Flask. These are just a few examples, there are several more offering various features.
  • High-earning prospects: Software developers are needed in almost every industry. Python professionals are among some of the highest-paid developers. Companies are always on the lookout for well-trained Python professionals.

Check out the Python job salaries offered to freshers and experienced candidates.

Characteristics of Python

Now that we have learned the advantages of the languages, what are the key features of Python? Python offers a lot of features which makes it a popular programming language. Here are a few key features of Python:

  • Interpreted language: Python by definition is an interpreted language. This means each line of code is executed separately by the Python interpreter. This makes the debugging process much easier. Furthermore, when Python code is executed, it is immediately translated to byte code. This makes execution simpler and runtime is saved in the long run.
  • Cross-platform language: Python is a cross-platform language. This is one of the key features of Python. It can run on different operating systems such as Linux, Windows, and macOS without any alterations. This helps developers to write their code once and deploy it on various platforms. It is a great way of saving time and effort in application development. Cross-platform compatibility makes Python ideal for modern software development. With this, applications can reach a broader audience across various devices and operating systems.
  • Dynamic language: Python is a dynamically typed language. This means the type of variable is determined during the runtime. In the case of statistically typed languages such as Java or C++, explicit type declarations are needed. However, Python does not need that. Python also allows variables to be bound to different objects at runtime. This helps in creating reusable codes and reduces code redundancy.
  • Object-oriented and procedure-oriented: An object-oriented programming language focuses the code design around objects and data. Not on logic and function. On the other hand, a procedure-oriented language focuses more on functions. One of the key features of Python is that it supports both object-oriented and procedure-oriented programming.
  • Read-Evaluate-Print Loop (REPL) Environment: Python offers are REPL environment or an interactive shell. It enables developers to experiment with code snippets easily. It also allows developers to execute their code and immediately see the output. This facilitates rapid experimentation and prototyping. REPL is one of the key features of Python plays a crucial role in development and debugging. In this way, developers can test code snippets, check results, and refine the code.

Importance of Python programming in different areas

Python programming has become a very important programming language and has a wide array of applications. Here are important Python programming applications:

Web development: Developers often use Python to build the back end of a website. It is used for sending data to and from servers, communicating with databases, ensuring security, and routing URLs. Some commonly used web development frameworks are Django and Flask.

  • Game development: In the rapidly evolving gaming industry, Python programming has proved to be an exceptional choice for game development. Many games like Pirates of the Caribbean and Battlefield 2 are built using Python programming.
  • Data analysis: Python has become the building block of data science. It permits data analysts and other professionals to perform complex statistical calculations, build ML algorithms, analyse and manipulate data, etc.
  • Automation: It is one of the key features of Python for those who perform the same task repeatedly. Creating a code using the automated process of Python is called scripting. Programmers use automation to find errors across various files, perform simple math, and remove duplicates from data.
  • Every-day tasks: Python isn’t only for data scientists and programmers. Non-programmers can also use Python to simplify their lives. Here are a few everyday tasks you can simplify using Python.
    1. Converting text files to spreadsheets
    2. Filling out online forms automatically
    3. Renaming large files
    4. Randomly allotting tasks to office or family members

Conclusion

From Google to Instagram to NASA – leading technology giants of the world are using Python. The language has gained a lot of popularity because of the key features of Python.

Python has a lot of applications in software development, web development, application development, etc. Data analysts use Python tools to create visual structures like pie charts, bar graphs, line graphs, etc. This makes their job much easier and hassle-free.

If you want to build a career in data science, learn from the industry experts at Imarticus. This six-month programme has been curated to help you become a pro data analyst.

Enrol with Imarticus today!

FAQ’s

When was Python created?

Python was created in 1989 by Guido Van Rossum, a programmer from the Netherlands. It was initially started as a Christmastime hobby and later became the language that we know today.

What are some Python libraries?

Python has several libraries each offering a different function. It is one of the main characteristics of Python. Some of the popular Python libraries are: 

Pandas
Matplotlib 
NumPy
Keras 

What are some popular Python frameworks?

Many key features of Python are executed using Python frameworks. Some of the popular Python frameworks are:

Flask
Django
PyTorch
TurboGears

What is the average salary of a Python developer?

The average annual salary of a Python developer in India is INR 5.7 LPA.

What Are the Different Types of Databases?

What Are the Different Types of Databases?

Understanding data and its storage is integral to anyone looking to kick start their career in data science. Today, even non-technical roles demand an understanding of data handling and management.

Data is any information that is stored in a system. Now if you are working with a small dataset, you can handle it manually. However, owing to the rapid digitisation of businesses, the influx of data has grown manifold. This brings in the need for different types of databases.

However, if you are someone who nurtures an interest in all things data, it is never too late. Consider enrolling in a data science course today to give your resume the edge it deserves!

What are Databases

Owing to all the hubbub about data management today, you must have come across the word “database”. A database is a structured collection of data that is stored on a system of your choice.

Typically, you would think of a database as a computer system, but your phone is also a database and so is your smartwatch. Any platform or device that stores information for you is a database. Broadly classifying, there are two different types of databases– internal and external.

Internal databases are the ones that companies themselves own such as data lakes and warehouses. External databases, on the other hand, are owned by third-party organisations and can be accessed on the Internet such as cloud-based storage solutions.

What is a Database Management System (DBMS)?

Now that you know what are databases, the next step after you have stored your data is to manipulate it, right? As in, you might want to perform some function on a selected section of the data, or even delete a part of it. This is where a different type of DBMS comes in handy.

A DBMS is a software system that is used to manage a database. It allows the user to store, retrieve or manipulate the data to make it more consumable and accessible. DBMS serves as an interface between the database and the user, without hampering data integrity.

Here, there is a provision for a database administrator (DBA) as well. The DBA is responsible for maintaining databases and ensuring their integrity, security, performance and availability.

Database Components

Different components work together to facilitate the creation, management and utilisation of different types of databases. Each component plays a crucial role in the overall functionality and performance of a database system.

  • Hardware
    The hardware aspect of a database is undoubtedly one of the integral components ensuring the smooth functioning of the system. It includes devices such as servers, networking equipment and storage devices that work together to optimise database scalability and accessibility.
  • Software
    Now that we have the hardware in place, we need to integrate database software into the system. Database software includes the database management system (DBMS), which is used to manipulate and interact with databases. DBMS provides functionalities such as data storage, retrieval, manipulation, deletion and security. To make it simpler, think of a DBMS as a librarian and the different types of databases as their library.
  • Data Procedures
    Data procedures refer to the methods and protocols used to manage and manipulate data within a database. Data procedures ensure that data remains accurate, consistent and consumable to authorised users. This includes defining data structures, implementing data integrity rules and establishing backup and recovery procedures.
  • Database Access Language
    Database access languages interact with databases and perform operations such as querying, updating and deleting data. SQL (Structured Query Language) is the most widely used database access language, allowing users to write queries to retrieve and manipulate data.
Data Science Course

About Primary Database Types

Depending on the user’s requirements there are different types of databases. They are classified based on the storage pattern, technique and accessibility. Broadly classifying the different types of databases, we have:

Centralised database

This is one of the different types of databases where all data is stored in a centrally monitored unit. The data can be accessed from any device after a user passes verification measures.

In this arrangement vendor intervention is significantly less as the datasets are all centrally stored. Hence, it is cost-effective and provides for better data consistency. However, centrally storing the data does have some demerits to it.

Owing to the large size of the repository, the buffer time is high and retrieval takes time. On top of that, the database may be relatively inexpensive to install but requires extensive maintenance.

Distributed database

Think of the distributed database as the polar opposite mechanism to the centralised database system. Distributed databases divide and compartmentalise datasets into different systems. This is done so that users can access only relevant information from their respective databases.

Two different types of databases constitute distributed databases– homogenous and heterogenous. The difference is simple. Homogeneous databases use the same devices and operating systems across units. For heterogeneous databases, the operating systems, application processes and hardware devices are all different.

Distributed database systems facilitate better scalability and growth across the organisation. It is also beneficial in a server-error scenario. As in, one anomaly does not disrupt the entire database and hinder smooth functioning. However, they are costlier to build and maintain due to the compartmentalised infrastructure mechanism.

NoSQL database

Structured query language (SQL) servers store extensive amounts of structured data. Now, NoSQL is the exact opposite of that. These databases store a wide variety and range of datasets. Also known as non-SQL database, this system stores data outside traditional storage norms of a tabular format as in relational databases.

This data storage system is also cost effective when compared to the traditional RDBMS. Maintaining a NoSQL database does not require powerful and extensive infrastructure. This allows companies to allocate resources effectively and provides for high scalability.

NoSQL database can be further divided into the following types:–

  • Key value storage
    This type of NoSQL database stores every data input with a key value or identification mark. It is the most commonly used method.
  • Graph database
    When working with an exponentially growing amount of data, graph databases come in handy. Social media networks use graph databases to store all the information they handle in graph formats.
  • Document oriented database
    Suppose you want to store your data in documents that are grouped as per the application code. This is where document oriented databases should be your pick. They group the data in JSON-like documents, in open interchange format that are both human and machine readable.
  • Wide-column store or column store database
    It is similar to storing data in relational databases. Data is stored in columns instead of rows to make it more consumable.

Cloud database

Imagine an organisation that has a huge volume of data to be managed. So, it might not want to get into the hassle of owning and maintaining an extensive database system. This is where cloud databases come in. These are data storage solutions that run in public or hybrid cloud environments.

Other than being cost-effective, cloud databases are also relatively more accessible than traditional databases. Owing to the huge influx of disparate data the need to scale and compartmentalise databases is essential to growing businesses.

Furthermore, cloud databases are customisable to the user’s needs. They are equipped with robust security measures and in-built data recovery mechanisms in addition to their high accessibility.

Relational database

You must have heard about storing data in rows and columns. Well, that is the principle of relational databases. Invented in 1970 by E.F. Codd, a relational database stores the data in tuples and attributes. It uses structured query language (SQL) to create a unique identification for each data that is entered into the system.

The relational database has four components which are popularly known as the ACID properties. They are:

  • Atomicity
    Like atoms are the smallest independent units of matter, operation is the smallest unit of a relational database. This means that an operation or transaction has to be completed in its entirety. In case that is not possible, the operation is aborted. This is in accordance with the “all or nothing” policy of an SQL server.
  • Consistency
    This property of a relational database ensures that the value of a data remains consistent before and after a function is performed on it. If the data is manipulated during an operation, the database should reflect the changes correctly.
  • Isolation
    This property ensures that simultaneous operations do not affect each other. Operations must not be visible to one another until they are completed and the changes are reflected in the database. This ensures that multiple users can access the same database independently without interfering with one another.
  • Durability
    Once an operation is completed, the changes it brings about are stored permanently in a nonvolatile memory. This means that even if a system failure occurs, the memory of the transaction will remain intact. The system will not revert to its previous state and the effect of the operation updates the database.

Object-oriented database

Also known as OODB, an object-oriented database functions on the basic definition of object-oriented programming (OOP). It stores data in the form of objects and classes. The object-oriented data model has three major components– object structure, object classes and object identity.

Object-oriented databases are used when you’re working with weaving complex data structures and techniques. It integrates all the core principles of OOPS such as polymorphism, inheritance and encapsulation. This significantly reduces the amount of translation required and thus makes retrieval efficient.

However, OODB structures are costly to implement, maintain and integrate in the system. On the other hand, OODB eliminates the concept of mapping, directly giving developers access to the database objects. In addition to supporting challenging data types, it also provides for efficient scalability of the database.

Hierarchical database

The hierarchical database structure is based on the parent-child model. Developed in the 1950s by IBM, it operates in a tree-like structure. This model views data as a collection of segments that form hierarchical relationships.

Segments can be connected in a chain-like structure through logical, directional associations. In this model, segments pointed to by logical associations are called child segments, while the segment pointing to them is the parent segment.

Hierarchical models are widely used due to their semantic and physical alignment with real-world biological, political and social structures. Also, they are suitable as physical models because of the hierarchical organisation of disk storage systems, like tracks and cylinders.

Network database

Although based on the principle of traditional hierarchical databases, network databases allow records with multiple parents. Although easy to design and maintain, network databases do not embody the tree structure.

Instead, they follow a graphical pattern defined by a schema containing the intra-data node relationships. Although network databases are preferred over hierarchical databases for more data independence, they still lack a flexible structure.

While creating the database there is a lot of flexibility, however, once populated, the structure is very rigid.

Conclusion

Different types of databases allow for greater accessibility of options for users with varied requirements. Depending on the resources at hand, users can opt for the database that best suits their needs.

However, maintaining these databases needs efficient experts who supervise the entire operation. If you are someone who is fascinated by data science this is your chance. The global demand for data scientists is projected to increase by 200% by 2026. So why wait? Head over to Imarticus’ Postgraduate Program In Data Science And Analytics and learn as you earn hands-on experience.

FAQ’s

What are databases?

Databases are organised data collections that make data retrieval and manipulation easy for the user. Different types of databases use different methods to group and store the data.

What are the different types of DBMS?

The different types of DBMS can be broadly categorised as hierarchical, relational, network and object-oriented. They are differentiated based on the way they structure and manipulate the database.

What are some database examples?

There are several database examples such as– MySQL, Oracle, MongoDB, IBMDb2, and so on.

How many types of databases are there?

There are mainly eight types of databases. They are– centralised, distributed, noSQL, cloud, relational, object-oriented, hierarchical and network database. Each of them are designed to meet specific data management needs.

What is RDBMS?

RDBMS stands for Relational Database Management System. It is one of the many types of DBMS that uses SQL to manage data in relational tables.