Why problem-solving using Data Analytics needs new thinking?

Data analytics helps organizations examine all sorts of data, be its real-time, historical, unstructured, structured, or qualitative data to uncover trends and develop insights that may be used to guide and, in some circumstances, automate decisions, thus connecting intelligence and action.

best data analytics certification courses in IndiaThe best solutions now enable the entire analytical process, from data access, preparation, and analysis through analytics operationalization and evaluating results. Hence, there is a rise in data analytics courses in India.

Data analytics enables firms to digitally transform their company and culture, allowing them to make more innovative and forward-thinking decisions. Algorithm-driven firms are the emerging innovators and business leaders, going beyond typical KPI monitoring and reporting to uncover hidden patterns in data.

In the present scenario, many firms have had to adjust their emphasis, review their existing timeframes, and rethink how they function. Companies that prioritized the digitalization of their business, particularly investments in analytics and automation, have fared the best during this crisis. Nonetheless, AI continues to be a source of consternation for many business leaders across industries.

Why is data analytics used to solve business problems?

Businesses sometimes overlook the fact that the most complicated business issues can be solved using analytics by utilizing the most recent data analytics solutions. It is critical to understand that the analyst spends approximately 70% – 80% of his or her time generating analytical files.

Only the remaining 20-30% is spent on developing a solution. Predictive models or simple business rules are used in this approach to solution creation. A corporation can use analytics tools to extract simple structured data and reduce its effort in retrieving unstructured and semi-structured information.

The rising need for an analytical solution has compelled businesses to invest in analytics solutions that will allow business users and employees across the enterprise to get the answers they need. Businesses can use these powerful tools to perform complex analytics without the need for programming assistance from data scientists. As a result, businesses will gain a new competitive advantage and the ability to unearth previously undetected patterns, propelling them to a position of influence.

Today’s problem solving necessitates a new outlook in order to obtain these insights quickly and efficiently, and there is a need for a cohesive technological change to displace the conventional data analytics tools and dissolve the walls between business groups.

Technology behemoths have demonstrated what can be accomplished when data and analytics are at the core of a business model. Needless to mention, the world’s most successful firms are all data-driven, with their focus on leveraging data to understand, market to, and increase income from their customers. This cultural shift of democratization of access to data and analytics across an organization has allowed these organizations to capitalize on the data economy and drive digital transformation.

Analytic Process Automation, or APA, is a new category that could be the key to capturing the best of man and machine at scale. APA automates business processes and provides immediate self-service access to business-critical data insights to even the most inexperienced knowledge workers. In reality, this implies that more employees will be able to use as well as gain from data with hardly any training.

This, in turn, alleviates the long-standing friction between data specialists and business managers, the latter of whom has relied on the former’s access to critical information. APA de-emphasizes data analytics at a level that the business sector has never seen before.

Conclusion

Data Science as we all know is emerging as an extremely important profession in the present scenario and it is important to have a data analytics certification to be an expert in this field. There are good data analytics courses in India that provide data analytics certification and will also increase your career prospects if you wish to pursue it further.

How A Security Camera Vendor Exposed User Data While Performing Analytics?

A company responsible for manufacturing security cameras recently cost a huge number of its users their privacy as well as personal data which was accidentally exposed onto the internet. After admitting and owning up to their mistake, they went on to explain exactly what went wrong.

According to the company data belonging to users like their email address, body metrics, and IDs belonging to their WiFi networks were left exposed while critical information like financial information and the user’s passwords were left unaffected. This took place in December of 2019.

This incident occurred as a result of a misconfiguration in the database of Elasticsearch. This contained data that was generated by millions of the company’s customers, which they blamed on one of their employees. After explaining the issue, the company promised and was determined to keep looking into the database’s lack of proper security standards.

For those wondering what Elasticsearch is, it is a scalable analytics and search engine that is both open-sourced and includes full-text searches. It allows its users to analyze, look for and store large volumes of data efficiently and in real-time.

How exactly did the incident take place?

During an internal project which was meant to determine ways to measure metrics related to businesses in a more efficient manner, the incident took place. The method was to be used to measure activations of various devices, failed connections, and so on. This, however, would require data replications from the main or original production servers and into a database that would be more flexible.

This would make it easier to query. Bigger volumes of queries may possibly impact the customer’s product experience if it is done on the central database as it is very compute-intensive. Processing without there being any system lag required an individual data subset to be moved into a database that was different.

In doing so the user data was exposed in an unencrypted manner while it was being transferred to a novel database for querying. An employee had cleared out all prior made security protocols due to an error that led to the unfortunate incident. The new database only held a data subset and did not include any government-regulated or vital data such as passwords and financial intel.

What was exposed to the web exactly?

Until now, the company has only owned up to exposing the data which has been revealed and denies any evidence of data breaches. The company informed the public about the customer data that had been exposed which included data from their artificial intelligence assistants like Alexa, data pertaining to their health, their email addresses, and IDs to the networks of their Wifi’s.

Users have been asked to be careful against possible phishing ambushes because hackers could possibly have access to their user names and email addresses. These could still potentially be used to thieve credit and financial information.

The company also claimed that there was no evidence of exposure to their tokens required to log in. Users, however, have been logged out of their accounts as a precautionary or safety measure, allowing new tokens to be generated for logging in. The company has been working towards ramping up its security. This may include the addition of a two-factor method for user authentication. For aspirants looking to know more about the world of data science, a data analytics course would be perfect.

best Data Analytics courses in India Not only would allow aspirants to learn more about the field but it would also equip them with all the necessary information and tools required to succeed in a data analytics career.

10 Most Popular Analytics Tools In Business

The increasing importance and demand for data analytics have opened up new potential in the market. Each year, new tools and programming languages are being launched aimed at easing up the process of analyzing and visualizing the data.

While many such advanced business intelligence tools come up in paid versions, there are great free and open-source data analytics courses and tools available in the market too. Read on to find out about the 10 best and most popular data analytics tool for business right now.

1. R Programming
R is the most popular programming language cum tool widely used by experts for the purpose of data analytics and visualization. The tool is free and open-source in nature and allows the users to alter its code set for clearing bugs and updating the software on their own.
2. PYTHON
Python is an open-source and free OOP based scripting language popular in the data analytics market since the start of the 90s. Python supports both structured and functional programming methods and is very easy to learn and operate upon. Python is expert in handling text-based data.
3. Tableau Public
Tableau Public is another free software and business intelligence tool which is capable of connecting all kinds of data source be it Excel-based data, Data Warehouse or web-based data. Tableau creates maps, graphs and dashboards with real-time updates presenting on the web. The data can be shared over social networks too.
4. SAS
Sas is a leading analytics tool and programming language specifically developed for the purpose of interacting with and manipulating data by the SAS institute in 1966 with updates presented during the 80s and 90s. Data present in SAS can be accessed, analyzed and managed easily from any sources and is capable of predicting behaviors of customers and prospects along with recommending optimized communication models.
5. Excel
One of the most popular and underrated data analytics and visualization tool in the market, Excel was developed by Microsoft as part of their MS Office and is one of the most widely used tools in the industry. All kinds of data analytics tools still require Excel to work in some kind of way and it is very easy to be learnt and operated.
6. KNIME
KNIME is a leading open source and integrated analytics tool developed by a team of software engineers from the University of Konstanz in January 2004. KNIME allows the users to analyze and model the data through visual programming integrating components of data mining and machine learning via its modular data pipelining concept.
7. Apache Spark
Developed in 2006 by the Berkeley’s AMP Lab of University of California, Apache is a fast large-scale data processing, analysis, and visualization tool capable of executing applications around 100 times faster in memory and 10 times faster on disk. It is popular for data pipelining and machine learning models development allowing it to double up as business intelligence tool.
8. RapidMiner
RapidMiner is another powerful data analytics tool which can double up as business intelligence tool owing to its capability to perform predictive analysis, behavioral analysis, data mining, etc. The tool can incorporate with any other data source types such as Excel, Microsoft SQL, ACCESS, Oracle, Ingres, IBM SPSS, Dbase, etc.
9. Google Analytics
A freemium and widely recommended product for data analytics, Google Analytics is a perfect offering from Google for the Small and Medium-scale enterprises who don’t possess the technical knowledge or the means to gather that knowledge in the present course.
10. Splunk
Splunk is an analytics tool mostly directed to searching and analyzing machine-generated data. The tool pulls up all text-based log data and provides the means to search through it for gathering any relevant or required data.

Importance of Data Analysis and why you should learn it?

Inspection,cleansing, transformation and modelling of data in order to achieve information that further suggests conclusions and assists with decision making is what data analysis is all about. It’s a rapidly booming field of study for the youth, and companies are always on the hunt to find people who are masters at this procedure so as to increase their growth.

Analytical and logical tools are used to determine and accurately learn data analysis. These skills need to be learnt and honed over time in order to land yourself a good position in this field.              

Analyzing data is important for any business, old or new. It provides a clear understanding of customer behavior and much more essential business intelligence to promote growth and rectify mistakes if any. The first step in this huge process is defining an objective, without which the purpose of the study is lost.

Posing questions is the next step, after which comes data collection through various online and offline tools and techniques. This is the most crucial part of the process, as you need to define your objectives to learn data analysis as accurately as possible.

Learn data analysis by learning the essential tools and the most basic ones used in this line of work. One of the most widely used programs for data analysis is Excel. The other ones are Python, SQL & R. It is easy to get defocused with so many programming languages available and not knowing which one to learn first.A road map always helps while learning something new. R is a good place to start in terms of programming language. R Studio is an essential program to have to learn data analysis.   

If you want to learn data analysis, do not get intimidated by the courses available. You can look up educational websites and just by investing a few bucks, and you can know all there is to it. The most important part to remember before starting is having a fair idea of which software or program does what. It is always better to practice till you’re perfect, rather than spend time only on reading about it. There are also a lot of offline courses available to keen learners in order to learn data analysis.

If you’re sure about pursuing this field, then investing in a good college, institute, or course can help bring out the best in you. While there are many crash courses for the same, not many degree courses are available to learn data analysis. Interning under data analysts in your city of choice and your company of choice will also contribute largely towards technical and practical knowledge. Companies generally welcome promising interns and are willing to work towards their progress as a professional while seeking a fresh approach to business from them in return.        

The best way to excel in this line of work is choosing a specific skill you want to take forward professionally. It is the best bet for making the most of there sources available to you to learn data analysis.             

We offer data analytics courses at our centers in Mumbai, Thane, Pune, Ahmedabad, Jaipur, Delhi, Gurgaon, Bangalore, Chennai, Hyderabad, Coimbatore.                                     

Top tips on how to apply data analytics in your project

Data science and analytics are two extremely useful tools that can give accuracy to your project and help automate repetitive tasks. With the demand and scope of data analytics growing with each passing day, companies are trying to integrate everything and get as much information on it as they can.

Data science techniques and analysis are quite helpful because they can be used to enhance the decision-making capacity of your manager, predict future revenues, understand market segments, and produce better content. In the healthcare sector, this technology can be used to diagnose patients correctly.

But how do you integrate data analytics into your professional projects? For that, a sound knowledge of the same is required. Even if you learn the basics of data analytics, it will give a major boost to your career. The entire world is moving towards digitization, and so data analytics is required to gather, analyse, and make sense of the data in front of you.

In order to become an expert in data analytics, and incorporate it seamlessly into your project, you need to have a data analytics training.There are many data analytics courses that you can take for a better understanding of data science and analysis. Here is a list of some of the best data analytics courses available online.

  • Introduction to Data Science

This data analytics training course requires a basic understanding of R programming language and provides an in-depth insight into the necessary tools and concepts used in the data science industry. They also work with powerful techniques for analyzing data and use real-world examples to help you gain clarity over the concepts.

  • Applied Data Science with Python

It is being offered by the University of Michigan. It aims to introduce learners to the specialized version of data science through Python. It is for learners with an understanding of Python, and want to expand their knowledge by incorporating the essentials of statistical,machine learning, information visualization, text analysis, and social network analysis techniques into their projects.

  • The Python Mega Course: Build 10 Real World Applications

This data analytics training is aimed at people with no background of Python, but are interested in learning basic as well as advanced skills of Python and data analysis. It is for people with no previous or little programming experience.

It does not rely on a lot of theoretical teaching but focuses instead on giving problems to the students that they can solve by doing. This course uses video, quizzes, real-world examples to familiarize learners with Python in the beginning and then enhance their skills later.

  • Social Media Data Analytics

This is one of the best data analytics courses available online that especially caters to social media. It is for people who want to use their data analysis skills to get the best out of social media.This course involves giving assignments and mini-projects, which would require you to use your data analytics skills to leverage your social media presence.