What are NLP and NLG? How are these changing the world?

Natural Language Processing (NLP) is an enthralling field of study in computer science and artificial intelligence, characterised by the complex interaction between computers and human language. The study involves manipulating data with dataframe manipulation, and developing cutting-edge algorithms and models that empower machines to understand, interpret, and generate human language in a way that emulates the intricacies of human communication.

In recent years, NLP has witnessed significant advancements, thanks to the availability of vast amounts of digital data, potent computing resources, and the evolution of machine learning algorithms. As a result, NLP has transformed into an indispensable tool for several industries, including healthcare, finance, marketing, and customer service.

On the other hand, NLG, a captivating branch of artificial intelligence and computational linguistics, is devoted to crafting human-like language from structured data or other input formats. NLG algorithms utilise state-of-the-art techniques to meticulously transform the data using dataframe manipulation, then analyse data, identify patterns, and ingeniously use that information to create text that simulates the natural language format.

How are they changing the world?

NLP finds applications in a myriad of domains, ranging from sentiment analysis to machine translation, and speech recognition. 

NLP and NLG have an extensive spectrum of applications, spanning from automated journalism to personalised marketing. In automated journalism, NLG can be employed to produce news articles grounded on structured data, such as sports scores or financial reports. Chatbots and virtual assistants can integrate NLG to engender more conversational and natural responses to user queries. In personalised marketing, NLP and NLG can be utilised to engender custom-tailored product descriptions or marketing messages based on user data.

Let’s delve deeper into each application of NLP and NLG and see how they are impacting the world in the most modern ways.

NLP and NLG for Chatbots and Virtual Assistants

NLP and NLG are trained on a variety of models in order to provide the optimal response for the input(s) provided to them. The use of these models depends on the use-case scenario and the level of complexity for the response/ output. Down below are a few models used for chatbots and virtual assistants:

Machine Learning Based Models

Machine learning (ML) algorithms are statistical approaches that allow computer systems to learn from data and improve performance on a given job over time. Large datasets are utilised to build these models, and a variety of algorithms are employed to detect patterns and links in the data, which are then used to make predictions or choices for chatbots and virtual assistants.

The different types of Machine Learning models used to train chatbots and virtual assistants are:

Transformer Based Models

These models employ a deep learning architecture known as a transformer, which allows them to comprehend the context and provide more human-like replies. Transformers allow the model to capture long-term dependencies and interactions between words and phrases. They are made up of a number of encoding and decoding layers. BERT, GPT, and T5 are the three most often used transformer-based models in chatbots and virtual assistants.

NLP and NLG for automated journalism

NLP and NLG have completely transformed the field of journalism by enabling certain aspects of news production to be automated. NLP is used to gather information from a wide variety of sources such as social media, press releases, and news articles, and then this information is leveraged to generate news stories automatically through the use of NLG techniques.

The primary application of NLP and NLG in automated journalism is the generation of news summaries, which are automatically created by analysing vast quantities of news articles and then identifying the most important information. NLG techniques are then employed to generate a concise summary that captures the core elements of the news story.

Another critical application of NLP and NLG in automated journalism is the generation of data-driven news stories. By using NLP techniques to extract data from a wide range of sources such as government and financial reports, it is possible to create news stories automatically through the use of NLG techniques. These stories can provide insights and analysis that would be challenging for human journalists to produce on their own.

NLP and NLG for personalised marketing

In the realm of personalised marketing, NLP and Natural Language Generation technologies are experiencing a meteoric rise as they enable companies to deliver laser-focused and tailored messages to customers. These technologies have the ability to comb through large volumes of data, encompassing a customer’s behaviour and preferences, in order to understand the individual’s unique needs and preferences.

By using NLP, companies can meticulously dissect customer interactions with their brand, such as chatbots, emails, and social media interactions, to extract valuable insights into the customer’s interests, preferences, and behaviours. This analysis can then be used to craft targeted marketing messages, which are then personalised to each individual customer.

Meanwhile, NLG can be used to generate personalised product recommendations and offers based on a customer’s past behaviour and preferences. To illustrate, an online retailer can deploy NLG to create product recommendations for customers based on their previous purchases, browsing history, and other pertinent data.

Conclusion

NLP and NLG have the potential to bring about significant changes to society, ranging from the aforementioned to improved communication across language barriers to enhanced healthcare, finance and other major industries.

If you’re an individual looking to succeed in this enthralling field of data science and learn the various types of machine learning techniques used for NLP and NLG, do consider enrolling into Imarticus Learning’s Postgraduate Programme in Data Science & Analytics can help you gain the knowledge and skills you need to succeed in this rapidly growing field.

This comprehensive programme is designed for fresh graduates as well as early professionals with a background in technology. With expert-led online sessions, real-world projects, and personalised career support, you’ll be well-equipped to land your dream job in data science

US CMA vs India CMA – Which is Better

The US CMA (Certified Management Accountant) and India CMA (Cost and Management Accountant) are two distinct professional certifications that are designed to help individuals demonstrate their knowledge and understanding of financial management. Both certifications have their own unique requirements and benefits, and it is important to understand the differences between them before making a decision about which one is right for you. 

What is US CMA?

The US CMA is a globally recognized certification that is awarded by the Institute of Management Accountants (IMA). It is designed to help individuals demonstrate their knowledge and understanding of financial management and is widely accepted in the business world. To become certified, individuals must pass the CMA Exam, which consists of two parts: 

  • Part 1, Financial Planning, Performance, and Control.
  • Part 2, Financial Decision Making. 

The exam is designed to test a candidate’s knowledge of accounting, economics, finance, management, and other related topics. Once certified, individuals can use the CMA designation to demonstrate their expertise in the field of financial management.

What is Indian CMA (ICWAI)? 

The India CMA is a professional certification offered by the Institute of Cost and Works Accountants of India (ICWAI). It is designed to help individuals demonstrate their knowledge and understanding of cost and management accounting. To become certified, individuals must pass the CMA Exam, which consists of three parts: 

  • Part 1 Cost and Management Accounting;
  • Part 2 Financial Management; and 
  • Part 3 Business Economics. 

The exam is designed to test a candidate’s knowledge of accounting, economics, finance, management, and other related topics. Once certified, individuals can use the CMA designation to demonstrate their expertise in the field of cost and management accounting.

Key Differences in US CMA vs India CMA (ICWAI)?

Differentiating Factors US CMA CMA India
Duration

6 – 9 Months

3 Years

Course fees Rs – 65,000 – 1,00,000

Rs – 55000

Board

IMA

ICAI

Average Salary

INR 7 to 8 LPA

INR 7 to 9 LPA
Recognition

Global

Only India

Overall, the US CMA and India CMA are two distinct professional certifications that are designed to help individuals demonstrate their knowledge and understanding of financial management. Each certification has its own unique requirements and benefits, and it is important to understand the differences between them before making a decision about which one is right for you.

US CMA vs India CMA : Exam Structure

The Certified Management Accountant (CMA) designation is one of the most respected credentials in the field of accounting and finance. It is a globally recognized certification that demonstrates expertise in financial planning, analysis, control, decision support, and professional ethics. In the United States, the CMA is offered by the Institute of Management Accountants (IMA) while in India, it is offered by the Institute of Cost Accountants of India (ICAI). In this blog, we will compare the US CMA vs India CMA and discuss the differences between the two. 

US CMA Exam Structure

The US CMA Exam is divided into two parts: Part I and Part II. Part I covers topics such as Financial Planning, Performance, and Analytics, while Part II focuses on Strategic Financial Management. The exam emphasizes financial planning, analysis, control, and decision support. Each exam consists of 100 multiple-choice questions and two 30-minute essay questions. Candidates are given 3 hours to complete the multiple-choice section and one hour to finish the essays. Candidates must demonstrate their work on the essay questions to receive credit. Both Part I and Part II of the CMA exam are scored on a scale of 0-500, with a candidate’s raw score converted to a uniform scaled score against all exam candidates. On this scale, a score of 360 is the minimum passing scaled score.

CMA India Exam Structure

The India CMA is a three-part exam that is offered by the ICAI. It consists of a three-hour written exam, followed by a three-hour practical test, and a three-hour oral test. The written exam covers topics such as financial statement analysis, cost management, decision analysis, financial planning, and professional ethics. The practical test assesses the candidate’s ability to apply their knowledge in a practical setting, while the oral test evaluates the candidate’s communication skills. 

US CMA vs CMA India : Cost & Duration

When it comes to the cost of the exams, the US CMA is more expensive than the India CMA. The US CMA costs $1,000 for the two-part exam, while the India CMA costs $750 for the three-part exam. However, the cost of the US CMA includes the cost of the study materials and the cost of the exam, while the India CMA does not include the cost of the study materials. 

When it comes to the duration of the exams, the US CMA is shorter than the India CMA. The US CMA is an eight-hour exam, while the India CMA is a nine-hour exam. Additionally, the US CMA is offered twice a year, while the India CMA is offered three times a year. 

When it comes to the passing rate of the exams, the US CMA is more difficult than the India CMA. The US CMA has a passing rate of around 50%, while the India CMA has a passing rate of around 10%. 

India CMA vs US CMA : Job Opportunities

When it comes to the job opportunities, the US CMA is more sought after than the India CMA. The US CMA is widely accepted in the United States and other countries, while the India CMA is mostly accepted in India. Additionally, the US CMA is more likely to get you a job in a multinational company, while the India CMA is more likely to get you a job in an Indian company. 

Overall, the US CMA and India CMA are both respected credentials that demonstrate expertise in financial planning, analysis, control, decision support, and professional ethics. The US CMA is more expensive and more difficult than the India CMA, but it is more widely accepted and more likely to get you a job in a multinational company. On the other hand, the India CMA is less expensive and easier than the US CMA, but it is mostly accepted in India and more likely to get you a job in an Indian company.

India CMA vs US CMA : Salaries

US CMA Salary Metro Cities

The average salary for a Chartered Management Accountant (CMA) in India varies depending on the city. In Mumbai, the average salary for a CMA is approximately ₹7.5 lakhs per annum. In Delhi, the average salary for a CMA is approximately ₹7.3 lakhs per annum. In Bengaluru, the average salary for a CMA is approximately ₹6.9 lakhs per annum. In Chennai, the average salary for a CMA is approximately ₹6.8 lakhs per annum.

Source

Indian CMA Salary 

The salaries of cost management accountants in metro cities such as Mumbai, Bangalore, Pune, Delhi, Ahmedabad, and other major cities in India can vary greatly. Generally speaking, the salary of a cost management accountant in these cities depends on the experience, qualifications, size of the organization they work in, type of industry and the location. For example, an experienced cost management accountant in Mumbai with a chartered accountant (CA) degree can expect to earn anywhere between ₹6-7 lakhs per annum, depending on the organization. In Bangalore, the salary range for a cost management accountant is generally in between ₹4-5 lakhs per annum. In Delhi, the salary range for a cost management accountant depends on the type of organization and experience but can generally range from ₹5-7 lakhs per annum. In Ahmedabad, the salary range for a cost management accountant with a CA degree can range from ₹3-4 lakhs per annum. 

Source

UAE- Addressing Common Challenges in Implementing Corporate Learning Management Systems

A survey revealed that 48% of the participants were unhappy with their corporate learning management systems. With every new software, challenges are bound to arise while implementing them. An LMS or learning management system is no different. An LMS is a powerful e-learning tool that helps businesses to train their employees.

Corporate Training

This article will cover some of the challenges with LMS implementation at organisations and their solutions. But, before that, let’s see what does an LMS do?

What does an LMS do?

An LMS enables organisations to develop and host engaging online training programs for their employees. The benefits of LMS depend on the perspective of the one using it. To a learner, LMS makes learning easy. They can access the learning material from anywhere and usually, the distractions are fewer. Their performance will be tracked and proof of achievements will be recorded.

As for the organisation providing the training, they can track their employees’ performance. Based on the data, they can analyse the strengths and weaknesses of their employees. They can motivate their workers and give them advice for improvement in areas they lack.

However, LMS is also a tool and may come up with a few challenges. Although some problems may arise, especially in the beginning, they can be taken care of.

The challenges and their solutions

1. Assigning roles

The LMS is designed to make the organisation’s work easier. However, it still needs people to control and ensure it functions properly. For that, the firm needs competent people to fill in a few key positions. There are some administrative duties that involve user registration and granting access to levels. Then, there are instructor duties that include developing and organising training programs.

These tasks are mostly handled by people in the HR and IT departments. Choose the people who can complete these tasks quickly and efficiently. Lay out their duties and define what each role is responsible for in detail.

2. User onboarding

Getting the users to start engaging with LMS is another big hurdle. Especially for learners who aren’t tech-savvy, it can be even more difficult to get started. However, the full benefits of LMS cannot be enjoyed if users don’t know how to use them.

Educate the employees about the benefits of e-learning. An internal marketing campaign on its benefits is a great way of raising awareness. Employees may be willing to give it a try with effective marketing. However, it is important to make sure they are motivated to use them. For instance, someone who is not well-versed in technology can be concerned with the thought “what if things go wrong?”. Let “how to use LMS” be a part of the corporate lunch and learn topics.

3. Online security

With the advancement of technology, there is an increase in online threats. Hackers are getting creative by mastering the art of disguise. People who are using LMS can also fall victim to their actions.

Make sure that the organisation uses strong passwords. The higher-level access should be provided to the relevant people only. Ensure that the data is encrypted and LMS is hosted using secure servers. Do backups often.

To sum it up

In today’s ever-changing business landscape, an LMS is a great e-learning tool for improving organisational efficiency. With an LMS, organisations can create and deliver their training programs and track employees’ performance. In addition to improving productivity, LMS can help provide a better onboarding experience for new employees. So, implementing an LMS has many benefits. Although challenges may arise, they can be dealt with. Organisations should give it some time and help users adapt to the new technology.

Visit Imarticus Learning to learn about the new inventions in the corporate learning field.

Top Technology Stacks: MERN, MEAN and LAMP

Web development has caused a seismic shift in the technology industry, radically transforming the way individuals and businesses showcase their products and services to a global audience. Over the past two decades, web development has undergone substantial changes, reshaping the way people interact with the internet and redefining industry standards.

One of the most substantial changes in web development is the advent of responsive web design with the help of frameworks for both front-end and back-end development. In the past, websites were designed with static layouts that could only be viewed on desktop computers.

Websites now are designed with certain technology stacks such as MEAN stack, the MERN stack or the LAMP stack. Read on to know more about these technical acronyms and the ins and outs of each.

MEAN and the MERN Stack

Both the MEAN and the MERN stack have 3 technologies in common with one differentiator, the front-end framework. It is Angular.js for the MEAN stack and React.js for the MERN stack. Let us talk about all the common technologies that both these stacks use, and then dive into the differentiator.

M for MongoDB

MongoDB is a widely used document-oriented NoSQL database system that has gained immense popularity in recent years. It is an open-source, cross-platform database that is designed to store and manage large volumes of unstructured data in BSON format, a binary representation of JSON (JavaScript Object Notation) documents.

This data format supports various data types, including strings, integers, boolean, dates, and arrays, and provides significant advantages over traditional databases, such as easy storage and retrieval of complex data types, as well as faster data access.

MongoDB also offers high scalability and flexibility, allowing it to be easily scaled across multiple servers to handle large volumes of data, making it a powerful and convenient tool for developers.

E for Express.js

Express.js, also known simply as Express, is a popular open-source web application framework for Node.js, a runtime environment for executing JavaScript code outside of a web browser.

Express.js is known for its simplicity, ease of use, and flexibility. It offers a lightweight core that can be easily extended with additional features and plugins. With its flexible routing system, a full stack developer can easily define and configure routes for handling different HTTP requests, allowing easy rendering of dynamic content.

N for Node.js

Node.js is a popular and powerful JavaScript runtime environment that enables developers to build scalable and high-performance web applications and network applications. It operates on the server side and uses a non-blocking I/O, event-driven model, that makes it highly efficient for handling large volumes of data and real-time applications.

At the core of Node.js is the V8 JavaScript engine, developed by Google. This engine compiles JavaScript code into native machine code, enabling Node.js to execute code faster and more efficiently than traditional server-side technologies.

Node.js is often used for building web applications, APIs, real-time chat applications, and microservices, among other things. 

A for Angular.js

Angular.js is a robust JavaScript framework developed by Google that enables developers to build dynamic and interactive web applications. It is an open-source framework that provides a plethora of features and tools for building client-side applications.

One of the key benefits of Angular.js is its ability to create dynamic views in real-time. This feature allows users to interact seamlessly with web applications, providing an intuitive and engaging user experience. Additionally, Angular.js can be easily integrated with other libraries and frameworks, enabling developers to work efficiently and effectively.

R for React.js

React.js, or React, is a popular JavaScript library for creating user interfaces. React, which was created by Meta, offers developers a variety of tools and functionalities for creating reusable UI components and effectively displaying them on the web.

React employs a declarative programming approach, in which developers declare how they want their user interface components to appear and behave, and React handles the rest. This method makes it easier for developers to create sophisticated user interface components and maintain their state over time.

The LAMP Stack

The LAMP stack is a widely-used open-source web development stack that consists of four core components: Linux, Apache, MySQL, and PHP.

Linux is an open-source operating system that provides a stable and secure environment for web application development and is mainly used in DevOps development.

Apache is a popular open-source web server that delivers web content to clients over the internet.

MySQL is a powerful open-source relational database management system that provides efficient data storage and retrieval capabilities.

PHP is a popular open-source scripting language used to develop dynamic web applications.

The LAMP stack is a popular choice for building web applications due to its flexibility, scalability, and cost-effectiveness. It provides developers with a solid foundation to build dynamic and robust web applications that can handle a large number of users and traffic.

In addition to the four core components, the LAMP stack also includes a variety of other open-source tools and technologies such as Perl, Python, Ruby on Rails, and more. These additional tools and technologies provide developers with additional flexibility and capabilities to build dynamic and engaging web applications.

Although we hear more about the ‘MEAN’ and the ‘MERN’ stack from a full stack developer, the LAMP stack is still widely used in the IT industry for maintaining the infrastructure of corporations.

Conclusion

Web development has changed the industry by creating new opportunities for businesses and individuals to connect with the world. The evolution of responsive design, web applications, frameworks, cloud computing, and security measures have all contributed to the growth and transformation of web development, making it an exciting and dynamic field.

If you’re looking to become a full stack developer. Look no further than Imarticus Learning’s Full Stack Developer Pro programme! This program is designed to provide you with a comprehensive education in all aspects of full stack development, from front-end design and DevOps development to back-end development and everything in between.

During this programme, you’ll learn how to use a variety of cutting-edge technologies and programming languages, including HTML, CSS, JavaScript, React, Node.js, MongoDB, and more. You’ll also gain valuable hands-on experience through a series of challenging projects that will put your skills to the test. Imarticus Learning also offers you a placement guarantee at the end of this programme. 

How digital marketing certification adds to your career growth

Digital marketing certification can have a significant impact on your career growth. It can validate your skills and knowledge, boost your credibility, and help you stand out in a crowded job market. 

The global digital advertising and marketing market is expected to reach $786.2 billion by 2026, up from $350 billion in 2020. This blog will explain the importance of a digital marketing certificate for a successful career in digital marketing!

Why should graduates opt for a career in digital marketing? 

As a rapidly growing field, digital marketing offers exciting career opportunities for graduates. With more and more businesses focusing on online platforms, there is a high demand for skilled digital marketing professionals to help these businesses achieve their marketing goals.

Digital marketing involves various skills, including social media management, search engine optimization, content marketing, email marketing, and data analytics. As a result, graduates with different interests and skill sets can find a role that aligns with their strengths.

For example, those with strong communication skills may enjoy working in social media management or content marketing. At the same time, graduates with a background in data analysis or statistics may excel in roles related to data analytics.

Moreover, digital marketing is a highly dynamic and creative field, with constant innovations in technology and consumer behavior. It makes it an excellent fit for graduates who enjoy staying current with the latest trends and experimenting with new ideas and strategies.

Finally, a career in digital marketing offers excellent growth prospects, with the potential to move into higher-level positions such as management or executive roles. In summary, with its high demand, diverse opportunities, dynamic nature, and growth potential, digital marketing is an excellent career choice for graduates.

Significances of digital marketing certification for a digital marketer

Digital marketing certification is a crucial step toward building a successful career in the digital marketing industry. It not only adds credibility to a digital marketer’s resume but also enhances their skills and knowledge in various areas of digital marketing.

digital marketing course

Certifications can also help digital marketers to stand out in a crowded job market. As more and more things are done online, the need for people who know how to do digital marketing is increasing. If someone has a certificate in digital marketing, it can make them stand out from other job applicants who don’t have one.

Moreover, digital marketing certification helps digital marketers to stay updated with the trends and best practices in the industry. It enables them to expand their skill set, learn new techniques, and apply them to their work. This continuous learning process is essential in a rapidly changing industry like digital marketing.

In summary, digital marketing certification is a valuable asset for digital marketers. It formally recognizes their skills, sets them apart in a crowded job market, and enables them to learn and improve their knowledge and techniques continuously.

How can a digital marketing certificate contribute to career growth?

  • Enhanced knowledge and skills:

Certification programs in digital marketing provide in-depth knowledge and training on various aspects of digital marketing. By earning a certification, you can showcase your expertise in these areas and demonstrate the knowledge and skills to execute digital marketing campaigns effectively.

  • Credibility:

Digital marketing certification from a reputable institution or organization adds credibility to your resume and personal brand. Employers will trust your expertise and experience when you have a recognized certificate. If you show that you are always learning and keeping up with the newest ideas and ways of doing digital marketing, you are dedicated to your job and getting better at it.

  • Competitive edge:

In today’s highly competitive job market, digital marketing certification can give you an edge over other candidates. Employers often receive many applications for digital marketing positions, and certification can help you stand out. It shows that you deeply understand the industry and are committed to advancing your career.

  • Higher earning potential:

Digital marketing certification can also lead to higher earning potential. Employers are willing to pay more for employees with the skills and expertise to execute digital marketing campaigns effectively. Certification demonstrates that you have the knowledge and skills to generate measurable results, which can justify a higher salary.

  • Flexibility:

One of the benefits of digital marketing certification is the flexibility it provides. Many certification programs are available online, allowing you to learn at your pace and schedule. It can significantly benefit those already working full-time or with other commitments. Additionally, certification can open up new opportunities for remote work and freelance projects.

Conclusion:

Digital Marketing Certification can significantly impact your career growth. It can improve your knowledge and skills, increase your credibility, give you an advantage over others, help you earn more money, and offer career flexibility. Therefore, obtaining a digital marketing certification can be a valuable investment in your professional growth and long-term success.

Are you seeking career opportunities with a digital marketing certification? Boost your chances of selection and career growth with a digital marketing certificate with Imarticus Learning programs!

How is a certification in supply chain analytics effective?

In today’s business world, companies need to use supply chain analytics to make their supply chain operations work better. Supply chain analytics means using data and tools to learn how the supply chain functions, find ways to improve it, and make better decisions. 

Supply chain management (SCM) involves a system of procurement (buying raw materials/components), operations management (ensuring the production of high-quality products at high speed with good flexibility and low production cost), and logistics so that the raw materials can be transformed into a finished product and delivered to the end customer.

If you want to work in supply chain analytics, getting certified can help you get better skills and be more trusted. This blog post will discuss why the supply chain analytics certification course is helpful and give tips for choosing the right program. 

What is a certification in Supply Chain Analytics?

Before diving into the benefits of the certification program in supply chain analytics, let’s define supply chain analytics. Supply chain analytics is collecting and analyzing data from the various stages of a supply chain to identify opportunities for improvement. 

This includes analyzing procurement, transportation, inventory management, and customer demand data. Supply chain professionals can use advanced analytics tools such as machine learning algorithms to gain insights into complex supply chain networks, identify trends, and forecast future events.

What Are The Benefits of the Supply Chain Analytics Certification Course?

  • Supply chain data analytics certification course can help companies make their supply chain operations better by finding ways to improve things like how long it takes to get products, managing how much inventory they have, and making transportation routes more straightforward.
  • Supply chain analytics can help companies save money by finding ways to improve things. For example, they can find ways to hold less inventory, spend less money on transportation, and make production faster.
  • Course for supply chain analytics certification can help companies plan better by informing them what their customers want, how well their suppliers are doing, and how much inventory they have.
  •  Supply chain analytics can help companies manage risks better by looking at information about how well suppliers are doing, how things are being transported, and how much inventory they have.
  •  Supply chain professionals can use predictive analytics tools to guess what might happen in the future, like how much customers will want to buy, how well suppliers will do, and how much they can produce. 

What Are The Five Cs of Supply Chain Analytics?

Focusing on the “Five Cs” of supply chain analytics is essential when pursuing a supply chain analytics certification course. They are:

  • Connected: Supply chain analytics requires data from various sources, including suppliers, transportation providers, and customers. Collecting and analyzing this data in a connected and integrated way is essential.
  • Collaborative: Supply chain analytics involves collaboration between multiple stakeholders, including suppliers, transportation providers, and customers. It’s essential to work collaboratively to identify and implement improvements.
  • Cyberaware: Supply chain analytics involves the use of sensitive data, including customer information, supplier data, and financial data. It’s essential to be aware of cyber risks and to protect this data.
  • Cognitively Enabled: Supply chain analytics involves advanced tools like machine learning algorithms. Using these tools effectively is essential to gain insights and drive better decision-making.
  • Comprehensive: Supply chain analytics involves analyzing data from multiple stages of the supply chain, including procurement, transportation, inventory management, and customer demand. 

Overall, selecting the right supply chain analytics certification program requires careful consideration of several factors. Considering such factors, you can make an informed decision and choose a program to help you achieve a successful career in logistics management.

Conclusion

Getting supply chain analytics certificate training can be very beneficial for both individuals and organizations. This type of certification teaches people the tools, techniques, and processes needed to improve supply chain operations, make smarter decisions, and help businesses grow. It can also help individuals look more professional and marketable by showing their expertise in supply chain analytics. 

Employers can also benefit from their supply chain analytics certification course, as it assures them that their workers have the skills to make good decisions, make things run smoothly, and make the supply chain as efficient as possible. With data analysis becoming more critical in the supply chain industry, certification in supply chain analytics can make a big difference for professionals and organizations wanting to stay competitive. 

Suppose you want to learn from one of India’s top professors and improve your supply chain management and analytics skills. In that case, you can join live online sessions and discussions at Imarticus Learning. This way, you can learn firsthand from business professionals about supply chain management and analytics processes, tools, and techniques. With the help of expert instructors, you can strengthen your knowledge and use analytics to your advantage.

Investment Banking: An Overview of Services and Functions

Investment banking is an essential component of the financial sector that significantly influences how business and finance are conducted. Investment banking has been the driving force behind many of the most important business transactions and agreements in recent history, making it one of the most dynamic sectors. 

Investment banking is a highly sought-after career path for ambitious people with a strong will to achieve due to its reputation as one of the most demanding and profitable occupations in finance. The many services and tasks that investment banks carry out to help their clients reach their financial objectives are referred to as investment banking functions

Investment banking is a highly sought-after career path for ambitious people with a clear sense of purpose due to its reputation as one of the most demanding and profitable occupations in finance.

What is investment banking?

It is a branch of banking that coordinates massive, intricate financial transactions like mergers or the underwriting of initial public offerings (IPOs). In addition to underwriting the issuing of new securities for a corporation, municipality, or other entity, these banks raise money for businesses in several other ways. 

They could oversee an IPO for a business. Additionally, investment banks offer guidance throughout mergers, purchases, and reorganizations. Investment bankers are experts who keenly understand the investment market situation. They help their clients navigate the complex high finance sector. Investment banks offer their clients various financial services under the umbrella term “investment banking services.” 

Top investment banking services include research, debt and equity financing, asset management, debt and equity underwriting, securities sales and trading, and mergers and acquisitions (M&A) advising. 

Investment banks serve as a middleman between securities issuers and investors, enabling funds to transfer from investors to issuers. They also give their clients helpful guidance on strategic financial choices like M&A deals and capital-raising plans.

 Although investment banking is complicated and continuously changing, investment banks’ services are still essential to the global economy because they support businesses’ and individuals’ growth and prosperity.

What are the best investment banking services and functions?

Investment banking is a fancy phrase for many great things banks do to assist businesses in obtaining the funding they require to expand and prosper. The fact is that businesses require funding to launch new initiatives, grow their operations, or even keep the lights on. 

The following are some of the crucial investment banking functions:

  • Underwriting: It is one of the main responsibilities of investment banking. In other words, it happens when an investment bank purchases many new stocks or bonds from a firm before offering them to investors. The method speeds up the company’s ability to obtain capital, while the investment bank benefits financially from the transaction. Win-win situation!
  • The mergers and acquisitions (M&A): This investment banking sector is crucial. Have you ever heard of a large corporation purchasing a smaller one? That is M&A in action. Investment banks advise firms, value the companies involved, and even assist in negotiating the deal’s conditions to help businesses close these agreements.
  • Risk Management: Investment banking also includes risk management. Investment banks assist companies in managing their risks at this time to prevent financial disasters. Because businesses can’t always foresee what will happen in the future but can plan for it, risk management is crucial.
  • Research: This involves providing in-depth research and analysis on various industries, sectors, companies, markets, and trends to support the other functions of investment banking. Investment bankers produce reports, recommendations, forecasts, and models for their clients and internal use.

The investment banking back office comprises the following support roles:

  • Operations: This entails processing transactions, settlements, confirmations, reconciliations, etc., to guarantee the efficient operation of front-office tasks. Operations also handle compliance, legal, audit, and regulatory matters.
  • Technology: This entails creating and maintaining the platforms and software programs that make it possible for front-office operations. Additionally, technology offers data management, security, and IT support solutions.
  • Human resources: This includes overseeing the hiring, induction, education, growth, pay, performance assessment, and retention of investment banking employees. Human resources also handle employee relations, diversity, and inclusion activities.

Why choose investment banking as a career?

Investment banking may be a fulfilling profession for individuals with a love for money and a strong work ethic. 

Working in investment banking has certain advantages, including:

  • Exposure to a variety of markets, sectors, firms, and industries
  • Possibility to work on notable and significant agreements 
  • Possibility of getting knowledge from experts 
  • Possibility of earning a high salary 
  • Chance to move to senior positions or change careers

However, there are several difficulties and disadvantages associated with investment banking, such as:

  • Long and unpredictable working hours
  • High pressure and stress
  • Intense competition
  • Frequent travel
  • Ethical dilemmas

The Final Words

Investment banking is a vibrant, multidimensional business that significantly shapes the world economy. Investment banks offer a range of services that aid in the expansion and success of businesses, from underwriting securities to advising customers on mergers and acquisitions. 

Whether you are an investor or just getting started, recognizing the responsibilities and services of investment banking is essential to making sensible decisions about your financial future. Why not dive straight in and learn more about this fascinating high finance world? You can never predict when you could discover your next great investment opportunity.

Due to its relationship with the famous IIM Calcutta, the Executive Programme in Investment Banking and Capital Markets is a force to be reckoned with. This one-year program aims to give working professionals a fundamental and in-depth understanding of the complex world of international capital markets and investment banking. 

Enrolling in this IIM Calcutta executive program will enable you to realize your potential, get a certification, and establish a solid career in the fascinating and constantly changing financial industry.

How can an IIM shape your career in financial services

If you’re interested in a career in financial services, pursuing an MBA from one of India’s prestigious Indian Institutes of Management (IIMs) can open up a world of opportunities. An IIM education can help you develop a strong foundation in financial principles, as well as provide you with the skills and knowledge needed to succeed in this highly competitive industry. In this article, we’ll explore the various ways that an IIM education can shape your career in financial services, from the advantages of the program to the specific opportunities available to graduates.

Advantages of an IIM Education for Financial Services Careers

1. Comprehensive curriculum

IIMs offer a rigorous and comprehensive curriculum that covers a broad range of financial topics, including accounting, financial management, corporate finance, and investment management. By the time you graduate, you’ll have a strong foundation in the principles and practices of finance that will serve you well throughout your career.

2. Industry connections

IIMs have strong connections with the financial services industry, which can provide you with valuable networking opportunities and access to job openings. Many IIMs also offer internship programs that allow you to gain practical experience in the field.

3. Prestige and reputation

IIMs are widely regarded as some of the top business schools in India and around the world. Having an IIM degree on your resume can give you a competitive edge when applying for jobs and can help you stand out from other candidates.

4. Case studies and real-world experience

In addition to a strong theoretical foundation, IIMs also emphasize real-world experience through case studies, group projects, and other hands-on learning opportunities. This can give you a deeper understanding of financial principles and prepare you to apply them in practical settings.

5. Soft skills development

While technical skills are important in financial services, soft skills such as communication, leadership, and teamwork are also essential. IIMs place a strong emphasis on developing these skills through group projects, presentations, and other collaborative activities, which can help you stand out as a well-rounded candidate in the job market.

6. Flexibility and customization

Many IIMs offer flexible MBA programs that allow you to tailor your coursework to your specific career goals. For example, you may be able to choose electives in areas such as financial risk management or wealth management, depending on your interests and career aspirations.

Opportunities Available to IIM Graduates in Financial Services

In addition to the advantages of an IIM education, there are also several specific opportunities available to IIM graduates in the financial services industry. Here are some of the most promising areas:

1. Investment banking

Investment banking is a popular career choice for IIM graduates. Many investment banks actively recruit from IIMs and offer high-paying jobs with opportunities for advancement.

2. Private equity

Private equity is another field that’s popular among IIM graduates. Private equity firms look for candidates with strong financial skills and an understanding of business strategy, both of which are emphasized in the IIM curriculum.

3. Asset management

Asset management is another area where IIM graduates can excel. With a strong foundation in investment management and financial analysis, IIM graduates are well-equipped to work in asset management firms and help clients manage their portfolios.

Pursuing an MBA from an IIM can be a great way to launch or advance your career in financial services. With a comprehensive curriculum, valuable industry connections, and a prestigious reputation, an IIM education can help you stand out from the competition and achieve your professional goals. Whether you’re interested in investment banking, private equity, or asset management, an IIM degree can provide you with the skills and knowledge you need to succeed.

Ready to take your financial services career to the next level?

Pursuing an MBA from an IIM can be the perfect way to set yourself up for success. With a comprehensive curriculum, valuable industry connections, and a range of opportunities available to IIM graduates in the financial services industry, there’s no better way to gain the skills and knowledge you need to excel in this field.

If you’re ready to take the next step, check out Imarticus Learning’s range of MBA programs in financial services. With expert faculty, flexible learning options, and a strong track record of success, Imarticus Learning is the ideal platform to launch your career in financial services.

Tools and Technologies in Supply Chain Management

With the rapid digital transformation taking place post-COVID-19, supply chain management has been significantly transforming trade and commerce all over the world. With the introduction of digital marketing and various tools, supply chain strategy has now become a piece of cake for business entities. 

Starting from storage of raw materials to good products and finally delivery, supply chain management holds responsibility for seamless business operations. Supply chain management ensures flow efficiency with the scope for the business to minimise the cost of production overall. 

Using different supply chain management tools would reduce inefficiencies. In this article, let’s learn about different supply chain management tools and learn how significantly it helps with the current supply chain strategy

Types of Supply Chains 

Supply chains are considered to be the lifebloods of various industries around the world. They all require different strategies to work. There are numerous models of supply chains that businesses use, and here are some popular models of those. They are: 

Continuous Replenishment: In this model, the strategy is straightforward and focuses on constant replenishment of inventory with tight coordination with their suppliers. This model is not very risky and integrates the production procedure efficiently while keeping peerless demands that forecast upon the constant flow of real information. 

Build-to-order: This supply chain primarily focuses on constructing the order as soon as the consumer places it. This strategy is commonly used by Dell by making customisable PCs ready for shipping once the specifications were decided. 

Channel Assembly: This supply chain strategy incorporates third-party logistics or 3PL. In this case, partners help in building a product piece by piece and travel it down to various distribution channels. Once the order comes across different supply channels, they are finally shipped together by the 3PL. 

Factors for Choosing the Right Supply Chain Management Tools 

Some factors are responsible for making a correct decision in choosing the right supply chain management tool. Let’s check those needs out. 

Requirements: Since different supply chain management tools come with different distinct features, the correct one must be chosen based on their requirements. This would help in creating the desired impact on one’s business. One can opt for using the trial version of the tool before getting familiar with it and see if the ends are meeting their needs to further go for a subscription. 

Reliability: This is another important prospect that should be kept in mind for choosing the correct supply chain management tools. The success of the enterprise strongly depends on how the products or services satisfy the customers. Hence, before one purchases the tool, it is pivotal that the vendor has a good reputation. One can read the reviews online and then make an informed decision. 

Data Insights: This might not be a very popular factor, however, knowing about data insights from using supply chain management tools play a major role as well. Utilising artificial intelligence and machine learning tools for supply chains will help in understanding the trends and patterns of supply chain management. It would also help in achieving an accurate product demand forecast and updating the inventory accordingly. 

Interface: This supply chain management factor is bound for software tools used in inventory management. Building a user-friendly interface would help immensely in decreasing the search time. Software must be user-friendly so that the supply chain can easily access various branches of data visualisation, network scheduling and warehouse management.  However, before buying the software, make sure to take a demo. 

5 Tools and Technologies in Supply Chain Management 

Supply chain management incorporates specific tools that not only facilitate seamless shipping and inventory but also other important factors. Here we have listed some of the most popular tools and technologies used in supply chain management. Let’s see what they are. 

Shipping Status Tools 

This tool is a simple and robust way for keeping track of one’s shipments. This tool helps in providing powerful updates regarding shipment progress. One can get to know about the details when the shipments are completed, or whether the estimated delivery time has changed or not. 

Order Processing Tools 

Starting from billing to order fulfilment, there are plenty of areas one might have to keep a track of. This is where this tool comes in handy. This tool is enabled to track orders, from billing to delivery and also helps to keep on top of all the orders. 

Lean Inventory Tools 

This tool is pivotal for feasible inventory management. This tool helps in preventing the production of excess goods and only produces them when necessary. Lean inventory moderates the number of goods lying in the warehouse and supplies them efficiently. One of the finest examples of lean inventory tools is the JIT system. 

Warehouse Management Tools 

During the past few years, Amazon has substantially revolutionised the concept of warehouse management. Hence, the tools for this are also under constant upgradation. This tool provides one with an option for their supply chain to make it public or private that is subjected to scale up and emphasise efficiency. This in turn would run the chain smoothly. 

Supplier Management Tools 

This is an optional tool for businesses that have an operating SCMS. Supplier management tool consists of SAP programming that makes supply chains feasible and cost-effective. This tool helps in tracking the contributions of the suppliers to the chain and hence contracts are regenerated from these segregated data. 

Integration of Digital Supply Chain Management Tools 

Digital supply chain management tools are one of the major reasons for business turnovers post-COVID. Since COVID-19, several technologies have emerged that have helped companies supersede the digital economy. Let’s see how. 

Automation: This has helped in streamlining work as well as the supply chain more efficiently than before. Automation has helped in managing and capturing supplier data. Digital supply chain management helped immensely in eliminating the slow and time-consuming effort of manual data gathering. 

IoT or Internet of Things: This digital supply chain management tool helps in exchanging data that holds the potential for optimising supply chain operations. IoT helps with real-time visibility from the advent of manufacturing processes. Embedded IoT sensors further help in moving out items through the chain and gain unprecedented visibility. 

Advanced Analytics: Even though IoT helps with real-time visibility of data, the data is often unstructured and disorganised. Advanced analytics come in handy to intelligently analyse and leverage that data. This further helps supply chain leaders to make better decisions and improve business operations. 

Key Performance Indicators for Supply Chain Management Tools 

Supply chain tools come with some KPIs that ensure their optimisation. Let’s see what they are. 

  • Productivity in the workplace: An efficient supply chain has to have a productive workforce that removes any kind of operational bottlenecks. 
  • Downtime: A digital supply chain tool with a quick time response and low downtime enables the smooth functioning of supply chain operations.
  • Accuracy: A good supply chain tool primarily has models that accurately forecast future trends in demand and supply. 
  • Customer satisfaction: An efficient supply chain tool that delivers products timely can acquire high customer satisfaction among other chains. 
  • Profit margins: An efficient supply chain tool helps to contribute to the business profits and also minimises the overall cost of the chain operations. 

Conclusion 

Supply chain tools and technologies are rapidly increasing workplace productivity and ensuring cost-effective methods of inventory management. However, the number of people who know about different components of supply chain strategy is substantially low. 

If you are interested to know about different digital supply chain management tools and technologies, check out Imarticus Learning’s Digital Supply Chain Management With E&ICT course by IIT Guwahati. This hybrid course helps to accelerate your career in global supply chain management with guaranteed job assurance. 

A Guide to IIM Lucknow’s Global Leadership Programme

Businesses globally are facing unforeseen changes, the outcome of new technological innovations and enforcement of digitalisation. The business has to embrace these new changes to sustain itself. Thus, the C-Suite Leaders, both existing and those in the making, should undergo a global leadership programme to become confident to address sudden changes in the business scenario. 

What is leadership training?

global senior leadership programme

A well-structured and interactive training programme that aims to groom and elevate the leadership skills of managers is what leadership training is all about. This course requires managers to learn the basic and complex nuances of business skills and team engagement.

 The training aims to develop the following top-rated human skills for the C-Suite Leaders. These are as follows –

  • Realistic goal setting
  • Communication stating expectations from the team clearly
  • Decision-making and problem-solving nature
  • Time management and being focused
  • Team management with relationship and trust building
  • Task delegation to develop ownership for team members
  • Motivating team with success stories
  • Impartial stand to provide equal opportunities to all
  • Positive or winning attitude
  • Encouraging innovation within the team
  • Seeking feedback from the team regularly and being diplomatic

Types of leadership styles

There are five common styles of leadership. They are as follows –

  1. Authoritarian or autocratic leadership
  2. Participative or democratic leadership
  3. Delegated leadership
  4. Transactional or managerial leadership
  5. Transformational or visionary leadership

A successful leader often uses all forms of leadership as and when it suits the situation. The desirable qualities of a good leader are listed below :

  • Flexibility and resolution 

Great leaders know how to move ahead by being focused and alert. They are both flexible and resolute, depending on the scenario.

  •  Delegation without being irrationally demanding 

This quality builds a bond of trust with team members. Ownership develops within the team, and this enhances productivity.

  • Set direction for realistic goals 

Leaders are expected to set the direction for their team and monitor goals versus achievements meticulously on a periodic basis.

  • Clear and honest communication

This quality helps to provide feedback to the team for continuous improvement and works towards ultimate goal achievement.   

  • Provide lasting solutions to problems 

The team respects when their leader stands beside them in times of problems offering lasting solutions. This also helps in trust-building between the team and the leaders. 

  • Recognition 

Appreciating individuals for their good work or recognising team efforts are important qualities. It boosts individual and team morale and generates the confidence to confront tougher challenges. 

IIM Lucknow’s global leadership programme

The global senior leadership programme, conducted by IIM Lucknow, aims to fortify existing senior leaders to become C-suite executives. Specifically, this programme is structured for those managers who are to be groomed for the positions of Chief Finance Officer (CFO), Chief Marketing Officer (CMO) and Chief Human Resource Officer (CHRO) of an organisation. This course, nevertheless, is also effective for the existing C-suite officials to enhance their skills and potential.  

Features of IIM Lucknow’s global leadership programme

The modules covered are strategic leadership, business economics, business finance, strategic marketing, corporate communication, and strategic management. Digital transformation is a key subject of this programme. The programme spans 11 months. 

Besides the above-mentioned modules, accounting equations, financial statements, cash flow, and valuation are common topics for all aspiring C-suite officers.

However, different course modules have been designed based on the specific needs of a future CFO, CMO or CHRO. They will be subjected to specific subject-oriented master classes to cater to their role requirements. 

The features of IIM Lucknow’s global senior leadership programme are as follows –

  1. Live 200+ hours of online lectures by IIM Lucknow faculty
  2. 1 master class by existing C-suite executives
  3. 10 days of the campus experience
  4. Past case studies
  5. Model projects for better acclimatisation
  6. Executive conference for 2 days in Dubai

Reasons to join the global leadership programme

Besides the leadership traits in general leadership courses, the global leadership programme also covers the following unique topics essential for C-suite officials. They are as follows –

  1. Mastering global business rules and strategies
  2. Adapting innovation as fodder to organisation growth
  3. The programme guides the candidate to be an influential and trusted leader
  4. Promoting all other essential leadership skills among the candidate
  5. Helps in pioneering talent management

Benefits of being an executive alumni of IIM Lucknow

There are several advantages of being an Executive Alumni of IIM Lucknow. 

  1. Alumni will have passes to IIM Lucknow alumni events.
  2. The alumni can access brochures and newsletters from IIM Lucknow. 
  3. The alumni will have access to all IIM Lucknow local alumni chapters.  

Conclusion

The global leadership programme nurtures the future C-suite Officers of reputed organisations. The IIM Lucknow Global Leadership Programme offered by Imarticus will give your dream the right path. 

Visit their official website for more details.