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IIT Roorkee has ventured into Digital Marketing: Everything we know

Posted on by Imarticus Learning

IIT Roorkee has ventured into Digital Marketing: Everything we know

IIT Roorkee has ventured into Digital Marketing. One of the exciting things about the IIT Roorkee Digital Marketing course is that it gives you a chance to learn more about digital marketing. The course covers all aspects of digital marketing, including how to market your business online and strategies for building an online presence.

Why is digital marketing the right career choice?

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Digital marketers always seek opportunities to learn new things and grow as professionals. In addition to being highly rewarding, this can make it an appealing choice for anyone who wants to impact their career early on.

After completing this certification in digital marketing, you will be able to:

  • Understand what digital marketing is.
  • Learn how to use social media platforms for business growth or brand awareness.

Which skills will students acquire after the completion of the Digital Marketing course?

The Digital Marketing course will help you to develop the following skills:

  • Social Media Marketing. You will learn how to use social media platforms like Facebook and Instagram for marketing purposes. You will understand how people use these platforms and their value in a brand or product. 
  • Search Engine Optimization (SEO). It is one of the most critical aspects of digital marketing because it helps your site rank high on search engines so that users can find it easily. 
  • Email Marketing Concepts and Strategies for Successful Email Campaigns in today’s fast-paced world with an increased demand for communication between customers/clients/prospects via email based on their expectations, thus ensuring no room left over before reaching out!

Placement opportunities for the IIT Roorkee Digital Marketing course

IIT Roorkee Digital Marketing course is one of the most sought-after courses in India. The students who have enrolled in this course will be able to get placed in the best companies in India and abroad. Students can create a career by working as digital marketing professionals or using their skills to start their businesses.

Students who have completed their graduation from IIT Roorkee will be able to get good jobs as part-time employees or full-time employees at some of the top companies like Flipkart, Amazon, Uber, etc.

The Digital Marketing course at IIT Roorkee is a great career choice for students interested in working with technology. This course teaches learners how to use their skills to create and manage marketing campaigns and social media platforms like Facebook or Twitter. Students will also learn business concepts such as branding, product development, and sales strategies. 

Discover  Digital Marketing Certification with Imarticus Learning

Businesses rely on digital channels and technology to communicate with their current and future customers in the age of digital transformation. For those interested in SEO, PPC & Email marketing courses and who want to know the field’s foundations from a prestigious university, we have developed this modern digital marketing and MarTech course with IIT Roorkee.

The student will be able to establish digital marketing strategies, streamline their marketing procedures, and give firms ways to contact their target markets thanks to this extensive certification in digital marketing.

Course Benefits For Learners:

  • Through live online sessions and conversations, students can learn from India’s top instructors and experts.
  • Our highly qualified mentors will support your goals as you progress through the program.
  • Learn the most recent tools and approaches, comprehend new trends and algorithms, and work on actual digital marketing projects to develop a satisfying career in digital marketing and MarTech.

Contact us through chat support, or visit one of our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad.

Millennials are increasingly opting for banking and finance courses

Posted on by Imarticus Learning

Millennials are increasingly opting for banking and finance courses

If you ask people why millennium opted for banking and finance courses, we are sure most would say they need job stability. But there might be a deeper reason why the millennium chose those two fields of study. Millennials are increasingly opting for banking and finance courses. 

What are banking and financial courses?

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Banking and finance courses are courses that teach students about the banking industry. The course prepares students for jobs in banking, finance, investment, risk management, insurance, computer application, information technology, and other disciplines by covering the principles of banking and finance. The primary purpose is to educate people about what goes in this field.

Why are millenniums opting for banking and finance courses?

It’s no secret that millennials are increasingly opting for banking and finance courses. But why?

Millennials are more interested in the job market and are more likely to choose a career path that is meaningful to them. Banking and finance are essential subjects when you are trying to make money, and these subjects are what you need. You must have a good education in these subjects to get a job. If you don’t know how to do something, it will be hard for you to get a job.

Millennium takes these courses because they will help them get a good job when they are older. They want to impact the world around them through their careers and be part of something bigger than themselves. And when it comes to choosing where they invest their time and energy, millennials are not interested in just any job—they want something that will make a positive difference in society. So what better way than by joining one of these career paths?

Millennial students are taking to the finance world and building careers in banking and financial services. They’re not just making a career choice. They’re changing how we think about our profession. These young people are more interested in a meaningful job that can help them make a difference in the world than just making money for the sake of it. We need to keep up with this trend because if millennials continue on this path, we’ll be able to attract even more talent into these fields and give people more significant opportunities for their future career choices.

Explore a career in banking and finance with Imarticus Learning

 Students will learn the technical and soft skills necessary for a successful career in NBFCs, retail banking, and fintech throughout this 300+ hour banking and finance online training.

Course Benefits For Learners:

  • Our learners are placed in entry-level positions at prominent banks, NBFCs, FinTech businesses, KPOs, and other organizations, with over 8000 students receiving a 60% pay boost. 
  • These online banking and finance courses cover retail liability and asset products, NRI banking products, branch operational advancements, and investment products, including mutual funds, insurance, stocks, and fixed-income securities.
  • A professional degree in banking and finance will be awarded to students, greatly enhancing their resumes and assisting in the advancement of their jobs.

Contact us through chat support, or visit one of our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad.

Are fintech courses worth it? A complete guide to India’s fintech sector

Posted on by Imarticus Learning

Before understanding what fintech courses are, it is important to understand the concept of fintech or financial technology. This article will give you a sneak peek into the world of fintech and its academics.

What is FinTech?

FinTech is a concept that binds technology with financial services providing users with a better option to manage their finances. It is a new term used to describe a company, a product, or a piece of technology where finance and science meet each other to develop a tool or a hybrid technology.

For example, a mobile app that allows a user to apply for and get a personal loan in less than 10 minutes can be called a fintech product. The company that produces and maintains that app will be called a fintech company. Examples of such companies in India are Paytm, Freecharge, Credr, PayZapp, and Indiabulls Dhani to name a few.

In India, the fintech industry has seen a massive boom in the last half a decade. In addition to over 2,000 fintech companies currently operating in the country, several reports suggest that the industry will only grow larger in the coming years.
This has naturally increased the popularity of fintech courses, making professionals in the finance and technology world to switch careers.

Fintech in simple words means the integration of technology and finance that has been introduced to leverage and improve the delivery of financial services. Fintech has recently gained huge popularity due to its ability to solve various problems related to traditional finance in terms of security and advancement in the field. It tends to provide consumer efficiency and a whole new developed system that can be utilized to enhance the daily operations of the finance sector. By using specialized software and algorithms, fintech has taken the industry by storm and has changed the landscape of the finance industry.

What are FinTech Courses?

As the name suggests, fintech courses are training programs that teach you the concepts of financial technology. Along with an introduction to the field, it will teach you concepts, tools, software, and several other topics in that field. This will help you achieve a career in fintech where you help companies develop fintech products. In some cases, fintech courses can also help you research and develop new products. With the industry booming, this is a great time for learners to learn more about fintech and contribute to the field.

Major Study Areas of FinTech Courses

When you take a fintech course, there are certain topics that you will focus on. These are common across most courses, which will act as a base for your future education.

  • Digital finance – how digital mediums, the internet, and finance come together to ease the process (from offline banking to mobile banking through fingertips)
  • Big Data and AI – These are integral parts of fintech because most of the technology is dependent on data gathering and insights based on them
  • Blockchain – Another important element in fintech is blockchain, which deals with security
  • Data security – A sub-topic, this will involve topics involving different security mechanisms like OAuth, two-step verification, one-time passwords (OTP), FIDO Alliance, etc.
  • RegTech – Maybe a new term, but this is an essential topic which will help you understand how to pass regulations when you deal with financial products

Most fintech aspirants take a specialty course to increase the theoretical and practical knowledge on that topic. For example, a person hoping to land a job with Paytm would want to dig deeper into mobile-based payments and money transactions.
Some of the most common topics will be:

  • FinTech in Banks
  • Introduction to Alternative Finance
  • Financial Innovation and its Brief History
  • Marketplace Lending
  • Cryptocurrency
  • Cybersecurity
  • Data is the New Oil

If you take a quick look at these topics, you will see that they are a mix of finance and technology. By the time you finish all the chapters of the fintech course that you take, you will have a good understanding of the crossover between those two.

Ever since the covid-19 pandemic hit the world, the finance sector and fintech, in particular, have been buzzing around in the form of technological advancements and their emerging roles. It stands to provide a competitive edge to the sector and thus can be considered to be an important fragment of the coming future. 

Not to forget that not only in terms of economic development but also in terms of job perspectives and education, a fintech career seems to be a lucrative option. This is specific for the current generation and therefore many education institutions have paved the way to bridge the gap between the required skills and extensive financial technology courses in India, be it in the physical or the online mode.

Reasons to choose a fintech course

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A fintech programme tends to prepare the aspirants for future-perspective roles that may entail huge demand and high-paying jobs in the coming decade.

Besides traditional know-how of finance, a fintech course attracts challenging and techno-strategic roles such as crypto, digital finance, AI, robotics, product automation, and specialization, etc. These roles have been emerging and adhere to the changing requirements of the clientele. 

Let us see some of the major reasons why one must consider a fintech course:

Advanced Career Opportunities

With the emerging scope of finance in India, choosing a financial technology course is an efficient way to seek better career prospects in the country. A fintech course provides you with numerous opportunities that shall help you with the advancement of your career as well as be relevant with time.

High-salary

With a fintech course, one can update their skills and knowledge in the field of finance and thus a pathway to higher paying jobs in India. With the technological development in the field of finance, corporates are now seeking talents who can stay updated on the latest terminology and developments and thus can be an excellent way to find a route to a promising career.

Change of career

If you are someone who belongs to a different field but is now looking for a career change, a fintech course shall prove to be of high leverage for you to enter the field of finance. With the growing demand and different job roles that have secured a place in the field, you can safely place your bet in a fintech program if you wish to start afresh.

Growing Industry

Fintech is undoubtedly one of the most popular choices among the current finance students in India. This is because the finance sector is booming day by day and is expected to grow further in the coming years. The fintech market is worth billions across the world and thus provides a gateway to a fast-track career in India. 

Engaging Curriculum

The fintech industry is at the epicenter of a revolution in India. With the introduction of digital learning and creative methods. It has created a dynamic learning environment. This is therefore highly appealing to today’s generation and with the ease of learning through online programs and opportunities overseas, the field has the potential to create an efficient future for learners.

Let us now look at some of the best fintech courses available in India. 

  • CFTE – Fintech Foundation Course
  • Fintech Prodegree – Imarticus Learning
  • MBA Fintech – IILM University
  • Advanced Programme in FinTech and Financial Blockchain (APFFB) – IIMC
  • Masters in Fintech – BSE Institute Limited

The Fintech scene in India has seen expedient growth in past years, specifically after the pandemic. This has created a space for the country in the global market as one of the world’s largest fintech markets. India’s fintech market currently stands at about $50-$60 billion i.e. just behind the top countries like the USA, UK, and China. The industry as per the reports has the potential to stand at  $150-160 billion by 2025.

Key takeaways

With this tremendous growth trajectory, the Indian fintech industry is certainly on the right track to be a newfound landscape for innovations, business models, and startups in the financial sphere. This booming industry has created a transition in the field and has set its way to create the required opportunities and development in the finance industry in India. It has now created a set way to exciting skills and boosts one’s career in finance in India.

What are the different types of cyber security and cyber-attacks?

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What are the different types of cyber security and cyber-attacks?

Cyber security is a topic that every business owner needs to understand. You need to know what types of cyber attacks your company could be subject to and how to prevent them from occurring. This post will cover the different types of cyber security and cyber-attacks to keep your business safe.

Malware

It is a piece of code or file that can perform any action an attacker desires, including infecting, exploring, stealing, and conducting operations. It disrupts computer systems, gathers sensitive information, and gains access to private computer systems. Malware can be any computer virus, worm, Trojan horse, spyware, or adware.

Ransomware

Ransomware is malware that encrypts files and holds them hostage until a ransom gets paid. Once installed, ransomware will encrypt all the files on your hard drive — usually using robust encryption algorithms that are impossible to decode without access to the private key (a unique number used by professionals). 

The best means to protect yourself against this type of cyber attack is to keep up with regular cleaning cycles and delete old files so they don’t clog up space.

Distributed denial of service (DDOS) attack

A Distributed Denial of Service (DDOS) attack is an attempt to flood a website with so many requests that normal users cannot access it. It can take different forms, but the objective is always to overwhelm the server so that no one can access it.

The effectiveness of a DDOS attack depends on its sophistication and how big your target audience is. The more popular your site, the easier it will be for hackers to find victims and build up their requests until they reach capacity. 

Corporate Account Takeover (CATO)

Corporate Account Takeover (CATO) is when a hacker takes over a corporate account and uses it for their purposes. They may use the corporate account to send spam or phishing emails. CATOs often include malicious software that can spread quickly through networks if left unchecked.

Automated Teller Machine (ATM) Cash Out

ATM cash-out is one of the most common types of cybercrime. It occurs when a thief steals your bank card details and PIN, then uses this information at an ATM to withdraw cash. This type of crime has become a severe concern for banks and financial institutions as more people use their cards online or on mobile devices; however, there are ways you can protect yourself from becoming a victim!

 On a personal level, knowing what vulnerabilities exist on your own computer or device is also a good practice since these kinds of incidents can happen anywhere at any time without warning!

Explore a postgraduate program in cybersecurity with Imarticus Learning

These accredited cyber security certificates provide the most effective learning opportunities for students. By taking this cyber security certification course, students will prepare for work as Cybersecurity Analysts, Penetration Testers, Incident Handlers, and members of SOC Teams.

Course Benefits For Learners:

  • Students will learn cyber security, ethical hacking, penetration testing, and real-world scenarios in these cybersecurity online training.

  • Students will also learn how to handle challenges from their instructors, who will put them through rigorous SOC team training.

  • Our online cyber security course will cover the principles of security practices, techniques, tools, and tactics.

Contact us through the chat support system, or drive to one of our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad.

The Most Influential People In The Data Analytics Industry

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The data analytics industry is growing at an exponential rate. Simply put, there is a lot of innovation and creativity in extracting knowledge from any data to make decisions based on past performance or future possibilities. Many professionals are driving the industry’s evolution by seeking and employing the best practices in this sector. This post lists the most influential people in this field.

Rohit Tandon, vice president and strategy WW head of HP Global Analytics

He is an experienced business leader well renowned for inventing and launching new companies into success. HP Global Analytics expanded under Rohit’s direction from a small team to a sizable analytics company. Global Analytics is now tasked with leading HP’s analytics delivery ecosystem and bringing together related departments to generate innovations that support HP’s corporate goals as a member of the Corporate Strategy team.

Pankaj Rai, Director of Global Analytics at Dell

The Director of Dell Global Analytics is Pankaj Rai (DGA). Pankaj has worked for Dell for around eight years and DGA for over five years. Before this, he supervised all strategic and corporate planning-related efforts for Dell in India while working with the office of the president of India. In this capacity, he was in charge of aiding Dell in diversifying and expanding its footprint in India and serving as Dell’s external representative in industry forums.

 Sameer Dhanrajani – Business leader, Cognizant Analytics.

As the head of Cognizant Analytics’ end-to-end business spheres, Sameer is in charge of developing differentiated strategies for the company’s analytics consulting, platforms, and services. He is also responsible for producing best-in-class GTM, business development, operational excellence solutions exercises, and transformational analytics engagements.

Amit Khanna- Partner at KPMG 

Amit has also put in a lot of effort to help organizations strengthen their analytics capabilities. He has spent much time developing numerous colleges’ analytics and data scientist curriculum. In addition to working with significant international customers to create their analytics organization and adopt a fact-based culture, he individually has two analytics patents.

Anil Kaul, co-founder, and CEO of Absolutdata

Dr. Anil Kaul is a well-known authority in the field with more than 16 years of expertise in marketing research, strategic consulting, and quantitative modeling. Over his four years at McKinsey & Co. in New York, he provided consulting services to over 20 Fortune 500 businesses. 

Learn Data Analytics with Imarticus Learning

This is the best data analytics certification course with a placement that will help you learn data science in the real world. Students will develop sophisticated models that yield crucial business forecasts and insight.

Course Benefits for Learners:

  • Data analytics, machine learning fundamentals, and the most widely used data science tools and approaches should all be familiar to students.
  • To receive a tableau certification, students must finish 25 real-world projects and case studies directed by corporate partners.
  • One of the sought-after abilities in the market today is the ability to visualize data by utilizing data analytics online training. Therefore, recent graduates and those just starting their careers might consider enrolling.

Contact us through chat support, or drive to one of our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad.

11 Ways To Completely Revamp Your Credit Risk Management Career

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11 Ways To Completely Revamp Your Credit Risk Management Career

A credit risk manager is a professional who is recruited by a company that lends capital to people and organizations. Their sole responsibility is to check the creditworthiness of the loan applicant with the help of various financial assessment tools and markers. Credit risk managers are fully aware of whom to give a loan to and how to recover it in case of a default or bankruptcy.

So, if a credit risk management career entices you, then nothing like it. This is a field of opportunities, but to have a successful career navigating through all the challenges, you need to be aware of a few strategies that will help you in this journey.

How to Revamp Your Credit Risk Management Career?

If you want to revive your credit risk management career, then you need to do the following things –

Understand the responsibilities of a credit risk manager 

This is something very basic. Understanding a credit risk manager’s job role and responsibilities will give you a clear understanding of what is expected of you. Here, you are responsible for your company’s profit or loss, as one bad call can be a setback for your organization.

Develop your analytical skills

You need to clearly understand the net worth of your client. Suppose you have the right set of analytical skills which help you understand the creditworthiness of the entity. Make sure you have a deep understanding of how much credit a client needs. Or, if they have taken credit, would they be able to repay it? You will be able to assess it by looking at certain mathematical variables that assess the company’s financial credibility.

Try to upgrade your skills from time to time

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If you are a credit risk manager, you need to develop certain financial assessments and operational faculties. You need to also have a good understanding of the best industry standards and practices.

This way, you can assess the client’s worth and whether they would be fit for returning credit. That’s not all; you will also be able to serve your client better by giving them a fair idea of how much loan they can pick from the market.

Now to develop these skills you can enroll for different professional credit risk management courses.

Sharpen your skills with a professional course

Since it is a competitive field, organizations hire the best professionals to get their work done. So, you need to have the right education. Make sure you get a degree from the best colleges or universities. If you can, try to get some foreign accreditation. This will work wonders to revive your credit risk management career.

However, if you cannot take a full-time course, you can enroll for credit risk management online training from reputed institutions.

Get some relevant experience before diving straight in

It is better to gain some industry experience before committing yourself full-time to this job. There could be a fair chance that you might not like the way business is conducted in the sector. However, if you feel comfortable in this career, then having some experience would be worth the time. You will be able to find out whether you would be a fit in the frontend or backend role. In the front, you will be given clients to handle. In the backend, you will have to evaluate the credit assessment for the clients. 

Have an empathetic personality

To be successful in your credit risk management career, you need to be empathetic as well. A little compassion will take you a long way. It will help you to deal with your clients better and plan your course of action accordingly. 

Be accountable for your actions

Taking responsibility for your actions is the primary quality you should possess if you are a credit risk manager. If you are accountable, you would think twice before serving dubious clients in the name of increasing business. 

Have a good understanding of industry standards and practices

We have already mentioned the importance of understanding the best industry standards and practices. If you know about these, then you would not digress ethically. Also, you would be able to understand the periphery of your capabilities. 

You can opt for any professional credit risk management course as it would help you understand the current industry standards, ongoing practices and help you build a professional network.

 Polish your leadership skills

To get promoted in the credit risk roles, you need to work on your leadership skills from time to time. It will help you tackle high–pressure situations while advancing your career. Having leadership skills will also make you a good team player.

You should develop the ability to work independently

Now that you have worked in the team, you need to show how you would be able to tackle things independently. If you are wondering why, understand this – an independent manager can direct the business in a favorable direction. If the credit risk manager acts otherwise, then it could spell disaster for his employer. 

Use your trade experience to reach the top

The top professionals in credit risk management try to gather one aspect of credit risk management – that of accumulating trade experience. This helps them to reach the top of the hierarchy in this field or start their post-retirement career as an independent consultant.

Conclusion

Credit risk management career is one of the hottest careers as of 2022. It has some of the most prestigious positions in the banking and financial sector, and also the pay is quite handsome. Additionally, the introduction of various credit risk management online training are also helping professionals advance in their careers at a faster pace. So, if you are planning to become a credit risk manager, then complete a course from Imarticus Learning on Credit Risk and Underwriting.

Lessons learned from my career as a supply chain manager

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Lessons learned from my career as a supply chain manager

The world has been remarkably affected by the COVID-19 pandemic since 2019. It affected all industries positively and negatively, including supply chains. It tested the limits of supply chains while highlighting its weaknesses that caused massive disruption in operations. About 94% of fortune companies experienced supply chain disruptions during COVID-19. Though the situation is becoming normal slowly, this period left us with some vital supply chain lessons that will be applicable now and in the future:

Importance of Visibility:

Supply chain managers should have end-to-end visibility of the supply chain. It helps understand issues in the supply chain immediately. The vast and profound analysis of the supply chain can play a crucial role in different unexpected scenarios and determining the right response to minimize the impact on the supply chain. Thus, near-future plans contribute to corrective actions. Supply chain market research claims that most (around 69%) companies do not have end-to-end visibility, affecting their decision abilities. Visibility is the baseline to understanding the supply chain and optimizing operations; thus, never underestimate the visibility in supply chain management. It is time to opt for new technology to help manage and track the supply chain fr source to destination at each node for all companies to avoid disruption in operations.

Keep an Eye on New Suppliers:

Companies have always preferred low-cost suppliers, but the COVID-19 pandemic has given us some crucial lessons about suppliers. According to the Foley & Lardner LLP Global Supply Chain Disruption and Future Strategies Survey, about 70% of companies agreed that supplying from the lowest-cost suppliers will not be the sole criteria while making decisions on new or existing suppliers. Instead, companies should focus on more reliable and flexible supply chain procedures to ensure continuity in the supply chain.  

Importance of Better Collaboration with Suppliers:

The pandemic revealed poor supply chain collaboration, negatively impacting businesses worldwide. To collaborate better with suppliers, companies had to eliminate traditional ways of keeping records and tracking, such as spreadsheets, email threads, and PDFs, and instead embrace collaboration platforms. These platforms make the supply chain transparent, optimized, and streamlined among stakeholders. About 100+ large companies across sectors agreed in the McKinsey survey that regular collaboration with suppliers results in higher growth, greater profitability, and lower operating costs.

Analysis and Forecasting:

Managing demand and supply in the company operations needs a supply chain manager to analyze the current and future demands accurately and forecast the smooth supply. There are various methods and techniques to anticipate and prepare for the future. Data-driven and systemized analysis and predictions help smoothly resolve issues in the supply chain. It also enables us to compare multiple predictions and renegotiate rebate agreements.

Configurability for Better Adaptation to Speed Disruption:

Though it is important to analyze and predict future needs, it’s equally important to be able to reconfigure the needs of the supply chain. Thus, supply chain managers should have enough contacts with suppliers, good management skills, the right operational capabilities, and reconfigurability to adapt to changing business needs.

 Connectedness:

Companies having different technologies to manage supply chains through multiple platforms should share data and keep it accessible for connectedness and end-to-end visibility at any point in time. It provides information on how employees should manage operations and iterate production plans based on supply chain conditions. Connectedness improves efficiency, agility, growth, and production. 

Ethics and Responsibility:

Consumers and people account for businesses for the safety and well-being of society. Nowadays, companies are conscious of making the right choices about ethics, sustainability, and social responsibility. Supply chain management plays a critical role in environment-friendly procurement and supply. Various technologies are used in modern businesses to obtain visibility of raw source materials.

Supply chain management is a challenging, simultaneously interesting domain if any of you are thinking of a career in supply chain management. As the modern world is based on digital technology, it will be beneficial to do a supply chain management certification course before you enter the industry. Also, if you are already a part of the supply chain, you can always upgrade and update your knowledge with such courses. Contact us or visit any of our training centers in 

Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad to get more information on the supply chain management certification course and supply chain analyst online training.

A cyber security analyst career- Job opportunities, qualifications and career advancement.

Posted on by Imarticus Learning

A cyber security analyst career- Job opportunities, qualifications, and career advancement

A cyber security analyst is one of the sought-after jobs today. But it is not the designation or the salary you get that makes it one of the most desirable professions. Rather it is the work of defending your team or organization and the sense of responsibility associated with it.

So, if you are interested in entering the field of cyber security as an analyst, then read on to learn more about this profession.

What is a Cyber Security Analyst?

A cyber security analyst is a professional who is trained and specialized in the security of networks and the IT infrastructure system of an enterprise. An analyst is expected to completely understand every element of a cyberattack and malware and how to deal with them.

It is also important that cyber security analysts are proficient in understanding and exploiting the psychology and behavior of cybercriminals. This helps them anticipate cyberattacks beforehand and then try to prevent them before it occurs. This is done by creating a counter program that either hack the cybercriminals’ local server or protects the entire system infrastructure of the employee organization.

A Cyber Security Analyst is One of the Desired Careers in Present Times

According to Glassdoor, a career in cyber security is one of the hottest jobs in the present times. It is among the top 10 jobs and also among the top 10 IT jobs in India. It also enjoys a clear dominance in the other parts of the world.

Furthermore, in 2021, the average salary of an analyst in cyber security was $95,510 in the USA. In India, it was INR 6,15,000 every year.

Qualifications and Certifications Required to Become a Cyber Security Analyst

If you are dreaming of joining a firm as an analyst in the cyber security department, you need to have the following qualifications –

  • A CS or IT graduate degree is recommendable for becoming a cyber security analyst. A B.Tech/B.E or an MCA is appropriate, but there is no academic qualification bar. As a fresher, you will be trained on the go.
  • There are specific cyber security certifications in IT, network security, and informatics courses that could give you the necessary knowledge about the job. Various leading universities in India and abroad offer these cyber security courses.
  • Graduates in other technical fields like STEM (science, technology, engineering, and mathematics) are appropriate for training to become cyber security analysts. If you are a candidate with a business degree, you have a fair chance of getting hired if you have a certification, but that is not mandatory.

Apart from that, there are a few certifications that offer cybersecurity-related qualifications that are industry-recognized. They are customized towards a specific role. These certifications are:

Certified Risk and Information Systems Control (CRISC)

It is suited for IT professionals involved in risk management. CRISC is also useful for teams involved in network control and assurance.

Certified Information Systems Auditor (CISA)

This certification is suited for those IT professionals who are interested in the governance and audit of network security layers.

Certified Information Security Manager (CISM)

This certification is appropriate for network (information and data) security managers and IT team leaders within a company. It adds business skills and IT security together and is a good career-advancing certification.

Parting Thoughts 

Although the road map for a career in cyber security has been explained properly, an aspirant should remember some basic things. These qualifications only matter if one is driven enough for success in this field. And, in case the qualification is an issue, then Imarticus is here to help you overcome that obstacle with a specialized course. 

A guide to understanding Tableau concepts

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A guide to understanding Tableau concepts

When you analyze data in Tableau, you have a choice. You can either choose to display the data continuously or discretely.

Continuous – A continuous chart is easy to read. The bars or lines in the chart never indicate a break in the data. If you’re comparing two or more sets of data, the continuous manner of displaying the data is the best choice. If you want to see how one number affects another, this is the best way to do it.

Discrete – A discrete chart is one in which the data is broken into discrete bars or lines. This is the best choice when you want to compare two or more sets of data. It’s also a good choice when you want the viewer to know that there is a difference. This may be something like comparing the sales numbers of two stores.

What are row level, aggregate level, and table level in Tableau?

This is probably the most confusing aspect of Tableau for beginners.

By row level, we mean that the data is organized in rows.

By aggregate level, we mean that the data is organized at the level of aggregates.

For example, we have company names and numbers at the row level. At the aggregate level, we would group the numbers under one name.

Tables can add visual interest and can provide another layer of data that can be used to understand your data further.

At the table level, we would join all the data from the previous examples under one name, “Technology.” This name could be a column in the table or a filter on the view.

A quick overview of Tableau features

Decision Trees – A powerful tool you can use to see the relationship between different data sets. For example, let’s say you want to see what your customers like the most about your products. A decision tree will help you visualize this data. You can either use Tableau’s built-in decision tree tool or create your own.

Visual Crosstabs – This is a great way to create a table that shows the breakdown by category or by a specific value in a column. With this table, you can compare two columns or two columns and a value.

Heatmaps – This is a great way to visualize your data like the crosstabs. All you need to do is select a measure and create a bar chart. Then, you can add a visual pattern to the bars.

Time-Series Charting – This is great for visualizing a history of data. You can use an actual time series or create a visual that spans multiple data points.

Interactive Charts – This is the blending of interactive and visual data. You can use this feature to create dashboards that support complex queries and deliver dynamic visuals.

Advanced Reporting – Tableau’s reporting features are some of the best out there. You can create custom reports or use their built-in report templates.

Linking to Data Sources – Like many data visualization tools, Tableau allows you to connect to external data sources. You can access your SQL database, Excel spreadsheets, Amazon machine learning model, or Google Spreadsheets.

What are the Dimensions and measures in Tableau?

When you create a visual in Tableau, you are creating a visual using dimensions and measures. A dimension is a way to categorize your data. Let’s say you have a marketing team that tracks different metrics related to their work. You could create a dimension to store this information. Let’s say you create a dimension called “Metrics” that contains the following information:

Tableau features

You can integrate Tableau with many data sources, including SQL databases, Excel spreadsheets, Google Spreadsheets, Amazon Web Services, and more.

– Tableau has a free software product and a low-cost subscription product.

– Tableau’s subscription-based product has more functionality.

– Tableau can be used for data discovery, analysis, reporting, and visualization. – Data sources can be internal or external.

– Tableau can be used for self-service BI or for managing a BI project.

– Tableau can be used for data hygiene, wrangling, quality, modeling, and more.

– Tableau is available on all major operating systems, including Windows, macOS, and Linux.

– Tableau is highly customizable and offers different charting and visualization styles.

With this knowledge, we know you can get an idea of data visualizations when using business intelligence software like Tableau. So what are you waiting for? Apply for an Imarticus Learning course today by visiting our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad or contact us through chat support.

Everyone In India Is Opting For Investment Banking Courses. Here’s Why

Posted on by Imarticus Learning

Everyone In India Is Opting For Investment Banking Courses. Here’s Why

Investment banking has grown into one of the most sought-after careers in India. In fact, the country has become a leading talent destination for investment banking. Apart from the domestic IB banks and corporations, many multinational investment banks like HSBC, JP Morgan, Merrill Lynch, Citi Bank, Goldman Sachs, etc. also come to India for good reasons like lower operating costs, and a talented workforce, among many other reasons. 

India offers a much cheaper workforce for investment banks as compared to countries like the UK and US. Besides, domestic companies like TCS, Wipro, and Syntel also offer great opportunities to individuals who want to build a career in the banking sector. Overall, investment banking is a rising career field in the country, which is expected to thrive even more in the coming years. In this article, we will discuss the top reasons why more and more individuals are opting for an investment banking career in India Read on! 

What is an Investment Bank?

Before jumping on the reasons behind the popularity of IB careers, let’s first understand what investment banking is all about! 

An investment bank is a branch of finance and banking that helps the government, companies, and other corporations in raising capital through the issuance of securities, underwriting, or both. Further, it also helps corporations in mergers and acquisitions (M&A) along with other services like issuance, trading, placement of stocks, and so on. 

Not just in India, but investment banking is a booming industry in the world. Hence, being an investment banker is definitely one of the most promising careers in today’s time. The main reason is that the IB profile plays a vital role in businesses. Note that the job of an investment banker is not simply limited to advising firms on fundraising activities and M&A, but it also involves connecting investors to companies, facilitating complex transactions, etc. 

5 Reasons Why More and More People Are Opting for Investment Banking in India 

With investment banking, one gets an opportunity to become an expert at structuring large, and complex financial models at the beginning of their career. And because bankers spend long hours in the research and valuation process, they can also become great investors if they want. 

Given below are the reasons why investment banking is being chosen by an increasing number of individuals:

1. Attractive Pay 

Investment banking is a highly rewarding job. Investment bankers in India have attractive salaries. Note that, the average salary of IB in India is ₹20 lakhs per annum, for professionals with just 1 to 4 years of experience. This figure keeps growing as you gain more expertise and experience in the field. 

2. Become an Expert 

Every day is different from the previous day in investment banking. An investment banker faces new challenges and exposure every day. This phenomenon presents a great opportunity to gain expertise in the field from the beginning of one’s IB career. 

3. Exposure to High Profile Transactions

Until it was announced publicly, the work of an investment banker was highly confidential. They are involved in high-profile transactions that include the government, as well as large national and international corporations. In short, investment bankers play on the first page of business. 

4. Surrounded by Talented Individuals 

Investment banking offers a never-ending opportunity to grow your knowledge and enhance your skills. Here, you work in a field with the most talented individuals from every corner of the world. And because you’ll be working in a competitive environment, you will see fast personal growth. 

How to Get Started in Investment Banking 

Investment bankers are the deal makers. So, the very first deal you need to crack in order to get into the field of investment banking is getting hired for a job. But how? What are the eligibility criteria to do so? 

A major prerequisite for getting into IB is a college degree in economics or finance from a reputed institute. An MBA degree, Chartered Financial Analyst (CFA) certification, or an advanced degree in math can help in improving the prospects. Additionally, you can also learn investment banking by enrolling in the best investment banking courses with a job assurance guarantee. These courses not only enhance your skills but also help you in landing the right jobs. 

To Sum Up… 

It is clear from the above article that an investment banking career is highly rewarding. It presents you with an opportunity to become an expert, get exposed to high-profile businesses, and grow yourself financially in a short period of time. However, getting into this field isn’t a piece of cake. So, if you really want to become an investment banker, then work hard with full focus and devotion and take up a relevant course. Once you do that, nothing can stop you from becoming a great investment banker. 

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