It’s Crucial For Your Online Reputation Management Strategies To Change Course

It’s Crucial For Your Online Reputation Management Strategies To Change Course

However, times have changed, and the concept of online reputation management is now a phenomenon that has caught everyone’s attention. A proactive online presence is no longer optional in a world where anybody with an internet connection and mobile device can voice their opinion on a brand’s products or services. This blog will explain why it’s crucial for your online reputation management strategies to change course.

What is Online Reputation Management?

Online reputation management (ORM) manages your online presence, particularly Google, Bing, and other search engines. As part of your ORM strategy, you can use a variety of tactics to improve your brand’s overall reputation and reduce negative results that pop up when people search for you online.

Improved rankings result in more eyeballs to positive content about you or your company’s products/services, which leads to more conversions like sales or new customers! 

This can also help protect against potential harm if any legal issues are brewing around some aspect related to what people might say about you online.

Why does an excellent Online Reputation matter?

An excellent online reputation is necessary for any business to thrive. A positive reputation will help you get more customers, leads, and business. It will also help attract the right employees looking at your company as a place they want to be associated with.

If you want a successful business and an excellent reputation, you need to have a solid Online Reputation Management strategy.

Some Successful Strategies to Maintain Your Online Reputation

  • Always keep a close eye on your online reputation.
  • Have a plan in place to deal with negative reviews.
  • Be proactive about your online reputation.
  • Use a variety of strategies to maintain your online reputation.

Businesses need to change their strategies, especially regarding online reputation management strategies. The best way to make sure that you’re not caught off guard by anything happening on the internet is by keeping an eye out for potential problems and making sure you have a plan for dealing with them before they arise!

As mentioned above, the internet is constantly evolving. It’s a dynamic ecosystem that demands constant attention from ORM strategists. Suppose you fail to keep up with these changes. In that case, your company could end up on the losing end of a Google algorithm update or social media policy change—potentially damaging your overall reputation.

If you are looking for the best Digital Marketing course near me, look no further than Imarticus learning!

Discover a Digital Marketing Career with Imarticus Learning

Our online reputation management course takes a more practical approach to Digital Marketing education. The curriculum is more collaborative, with many capstone projects, job-ready skills, and guaranteed career prospects emphasized. 

Course Benefits For Learners:

  • Case studies teach students about Online Reputation Management tactics used by giant corporations to maintain their competitive advantage by evaluating the experiences of genuine clients.
  • Students may now benefit from the most significant digital marketing certification course, which gives a thorough grasp of digital marketing ideas.
  • Learners may now participate in an online, guided project to master SEO principles.

How Can You Secure A Cloud Computing Job?

How Can You Secure A Cloud Computing Job?

Cloud computing has taken over the world of IT, and not without reason. According to one survey, 73% of enterprises in North America use cloud services at present. The popularity of cloud computing also means an increasing demand for cloud computing jobs. There are plenty of opportunities for job seekers who have the skillsets best suited for this fast-developing field.

What are the career paths in Cloud Computing?

There are many career paths in cloud computing. The most common is the Cloud Engineer, who uses the cloud to develop and deliver products and services. 

Another path is the Systems Administrator, which involves maintaining servers, networks, and storage devices for its IT infrastructure. 

Get a solid background knowledge of cloud computing platforms and technologies.

There are two leading cloud computing platforms: Amazon Web Services (AWS) and Microsoft Azure. 

AWS is currently the market leader, boasting more certifications and more users than any provider. If you want to get into the cloud game, you’ll probably spend most of your time learning about AWS.

However, if you’re a Windows developer or otherwise looking for a job using Microsoft’s products, Azure may be a better choice for you as well. 

GCP is also worth considering because it supports languages like Java and Python—and Google has recently made strides in offering support for its platform with several new features.

Technical skills should be your primary focus.

The best way to secure a job as a cloud computing engineer is to demonstrate your technical skills and knowledge in the area. Cloud computing engineers are responsible for designing and implementing cloud computing solutions, which means they must understand the technology itself and how businesses can use these technologies.

Finally: Don’t forget about certifications! Many companies require their employees who work with customers directly (like account managers) to hold certifications. Others may ask those who sell products directly at retail outlets. In contrast, others might require those working remotely with customers through social media platforms like Twitter.

Learn cloud computing basics to help you navigate the rest of your learning journey.

There are three main categories of cloud computing basics:

  • Cloud Computing Fundamentals – Learn about the history of cloud computing and how it has evolved into what we know today.
  • Cloud Computing Services – This section covers different types of cloud services (IaaS, PaaS, SaaS) and their benefits/challenges/use cases.
  • Cloud Computing Challenges – Understand why security concerns still outbreak many companies adopting cloud technology. They also need to understand how those issues affect them directly and what steps they can take to fix them so that their business doesn’t suffer from them any more!

Certifications are a great way to demonstrate that you have a deep understanding of the technology. 

Discover financial technology courses with Imarticus Learning

The Professional Fintech Certification is the best fintech course in India, offering a comprehensive overview of FinTech and strategic and hands-on training in technologies like APIs, Blockchain, Cloud Computing, AI, Machine Learning, IoT, and RPA.

Course Benefits For Learners:

  • Learners will discover how to use machine learning and blockchain technology concepts in their daily operations.
  • Fintech has a promising future, and learners will stay up to date by attending networking events, job adverts, or webinars.
  • Blockchain certification will provide students with essential tools to help them find their desired careers after graduation!

Contact us through chat support, or drive to one of our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, and Gurgaon. 

Learn The Evolution of Data Science- From AI to ML

Learn The Evolution of Data Science- From AI to ML

Data science is a discipline that draws from various fields of study, including artificial intelligence (AI), machine learning (ML), and statistics. The goal is to extract insights from large amounts of information, which you can use in various applications.

 Data scientists work with large datasets to solve complex problems by applying techniques based on these fields of study. In this post, we’ll explore the evolution of data science from AI to ML so you can better know what it means to be a data scientist today!

An Introduction to AI

AI refers specifically to technologies created using various approaches derived from machine learning techniques—for example, deep neural networks (DNNs), reinforcement learning agents such as neural networks with associative memory and temporal difference methods—and evolutionary algorithms such as genetic algorithms (GA).

AI is used in various industries and has become a vital part of our society. For example, AI is used in healthcare to help diagnose diseases, improve patient outcomes and reduce costs. In agriculture, it’s used to monitor crops and detect disease before it spreads. 

In education, it gets used as an assessment tool for students or teachers who need help with specific skill sets such as computational thinking or problem-solving. You can also apply this in transportation (for example, autonomous vehicles), financial services (credit scoring), or other areas where humans interact closely with machines.

An Intro to Machine Learning

ML is an approach to artificial intelligence (AI) in which computers learn without being explicitly programmed using statistical models based on historical data or user input. Machine learning uses algorithms that make decisions without human intervention or explicit programming instructions; its goal is to solve complex problems without requiring human intervention at every step.

The Evolution of Data Science- From AI to ML

The evolution of data science has been an exciting ride. From the early days of artificial intelligence (AI) to machine learning and deep learning, we have seen many advances in AI and ML over the past few decades.

The next level of evolution will get driven by another technology: artificial intelligence, or AI. We are already seeing some of the first signs of this new development.

Data science is an interdisciplinary field that draws upon principles from computer science, mathematics, statistics, physics, and engineering to help us understand the ever-increasing volume of data produced by our society.

Artificial Intelligence has been around for years, but it wasn’t until recently that machines could outperform humans in certain areas. The use of deep learning (DL) had enabled AI algorithms to make big leaps forward in accuracy and speed since 2015 when Google released DeepDream. This image recognition toolkit uses convolutional neural networks (CNN) trained with large datasets as part of its machine learning pipeline process recognition tasks such as image classification.

Explore a machine learning certification course with Imarticus Learning.

With the help of this IIT data science and machine learning certification course, students can launch their data science careers. Through this curriculum, students will learn artificial intelligence, data science, and machine learning fundamentals and the knowledge necessary to apply these ideas in the real world.

Course Benefits For Learners:

  • Students will learn Python in this five-month course, which IIT faculty members created to help them understand data mining and machine learning methodologies.
  • This data science course will be taught live online by the best instructors in India.
  • Our online data science program will help students build a strong foundation in data science.

 Contact us through chat support, or drive to our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad.

Investing in emerging leaders as an advanced growth strategy

Investing in emerging leaders as an advanced growth strategy

If you are thinking about investing in emerging leaders, the benefits to your organization are significant. Emerging leaders have a lot to offer organizations; they have the potential to be a strategic asset for your competitors. These investment opportunities will push your organization to think strategically and take action on fast-moving trends.

Emerging leaders can help your business stay ahead of the curve.

Emerging leaders are the future of your business. They’re often young, new to leadership roles, and have a unique perspective on what’s happening in their industries—and how it can help.

Emerging leaders also have an innate ability to think outside the box regarding their company’s products or services. They might see something that no one else has an idea for improving upon, or they may want to take what works well for others’ brands but do it differently to not compete with them directly (but still provide value).

Here’s how to identify and invest in emerging leaders.

 Emerging leaders are the ones who can take your company to new heights. They’re the ones who have the vision, drive, and creativity to make your company grow into a powerful force in their industry. 

Here’s why:

  • Emerging leaders are more likely to be hired than experienced leaders. They’ve developed leadership skills that you can pass along to other employees.
  • Emerging leaders tend to work harder than experienced leaders do. They don’t have time to coast on inherited wisdom; they must make their way through each challenge. 
  • Emerging leaders are more innovative than experienced leaders because they’re less afraid of failing and understand how innovation happens.
  • Emerging leaders often turn into high-potential employees over time — if you give them opportunities for development and exposure to senior leadership teams.
  • Emerging leaders often move up quickly through the ranks, too — once you’ve identified your emerging leader candidates, watch out for them!

The future of your business depends on cultivating emerging leaders.

Investing in emerging leaders is essential to any growth strategy because it helps you stay ahead of the curve, remain competitive, and grow your company.

Investing in training and development is beneficial to everyone involved.

  • Training and development programs help employees grow and develop. This is an excellent way for companies to attract new talent, retain existing employees, and improve their overall culture.
  • Investing in employee training can also benefit the organization—it shows that you care about your people.

By investing in CFO training and development for emerging leaders, you can help them stay up-to-date with the latest trends and technologies while at the same time making sure that their skills remain relevant over time. 

Discover CFO training courses with Imarticus Learning

This chief financial officer course, intended for individuals with more than five years of experience, provides a thorough grasp of financial services and management. This comprehensive curriculum, which IIM Indore professors teach, will offer the strategic, analytical, and tech-focused abilities necessary to succeed in the CFO position. 

Course Benefits For Learners:

  • Gaining practical knowledge of the financial world and guiding organizational transformation may be accomplished by learning from and interacting with top CFOs.
  • Along with more modern topics like changing CFO roles, Fintech, and tech-driven financial services, students will master the fundamentals of capital structure, treasury, and risk management.
  • Specifically designed for finance professionals, the Postgraduate Certificate Programme for Emerging CFOs created in partnership with IIM Indore.

Contact us through chat support, or visit one of our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad.

Read This Quick Guide Before You Go For A Data Science Interview 

Read This Quick Guide Before You Go For A Data Science Interview 

First of all, congratulations on receiving an interview invitation for your dream job!

This article covers all the important information you need to prepare for your upcoming interview. But first, let’s look at the meaning and importance of data science. 

“Data is information, and data will define the future,” Prime Minister, Narendra Modi, remarked at the Audit Diwas event. This demonstrates the possibilities of data science and machine learning. Today, every business needs people who can translate cutting-edge technology into usable data insights. 

As a result, there is a greater demand for experienced data scientists to assist companies in making various decisions. This is an excellent opportunity to join this burgeoning sector. So, study data science, apply for your dream job, prepare for the interview, and get started as a data scientist.

Roles in Data Science

It’s critical to figure out which role is best for you:

  • Data Analyst: The most popular choice for persons who learn data science is a data analyst. Pulling data from SQL databases, performing exploratory data analysis, managing Google Analytics, assessing A/B test results, and understanding excel are all common jobs for data analysts.
  • Data Engineer: Individuals who specialize in creating and developing data infrastructures for data-driven businesses with a high volume of traffic are called data engineers. Designing data models, implementing data processing systems, and administering SQL and NoSQL databases are examples of everyday tasks.
  • Data Scientist: A data scientist’s job profile combines the responsibilities, tasks, and activities of both a data analyst and a data engineer. 

Data Science Interview Guide

  • Programming: Good programming abilities are mentioned in every job description as an eligibility requirement because no data science position is complete without the ability to alter data. Almost every technical interview begins with a programming question.
  • SQL skills: Every analyst is expected to be able to extract data from a relational or non-relational database. Several analyst job descriptions expressly call for experience developing complicated SQL queries to collect data. To crunch datasets, one should be familiar with Python libraries such as NumPy, pandas, and scipy.
  • Machine learning: Machine learning is a crucial topic to cover for data science jobs at the middle and senior levels. Algorithms, linear regression, machine learning problems, decision trees, and other topics should be covered.

Common Interview Questions

Preparing frequently asked data science interview questions is the best way to answer difficult questions and get your dream data science job. Following are a few commonly asked questions that you can prepare for:

  • Why do you want to enter the data science field?
  • What are the various ways to extract valuable insights from databases?
  • What are all the steps to make a decision tree?
  • How to use recommender systems in data science?
  • What all data science courses have you completed?

One of the best ways to learn and start a career as a data scientist is to complete the best data science courses.

Post Graduate Program (PGP) in Data Analytics and Machine Learning

The PGP in Data Analytics and Machine Learning is a nine-month part-time weekend-based working professional program. A six-month full-time program offered on weekdays is another option for completing the course. This program teaches you to apply data science in the real world and construct predictive models that improve business outcomes. 

This guaranteed job assurance program is excellent for recent graduates and professionals interested in pursuing a career as a data scientist. The PGP in Data Analytics and Machine Learning programs has the following benefits:

  • The data science course offers an assured placement program where students get interview calls and placement opportunities from top data science companies.
  • It follows an industry-oriented curriculum that companies around the world accept.
  • It is a perfect blend of practical and theoretical knowledge, where hands-on training is provided to students through various platforms and real-world case studies.

Conclusion

Data science is an ever-growing industry with ample job opportunities for fresh graduates and working professionals. Suppose you want to enter this field, pursue a data scientist career, complete various data science courses, and prepare well for the interview. The PGP in Data Analytics and Machine Learning can help you learn essential skills and topics related to data analytics, machine learning, and data science. So, join the course and delve into the world of data.

Contact us now, or visit one of our training centers in Mumbai, Thane, Pune, Bengaluru, Delhi, Chennai or Gurgaon for queries related to the PGP in Data Analytics and Machine Learning.

Related Articles:

The Perfect Guide To Understanding The Data Science Career Path
Transitioning to Data Science: How To Get There?
The Rise of Data Science in India: Jobs, Salary & Career Paths in 2022
Top 5 Trending Jobs In The Data Science Industry

Companies hiring full stack developers in 2023

full-stack developer is in high demand in 2022 as the need for such professionals is increasing across the board. So much so that companies have started hiring full stack developer freshers who have just graduated from college or who have just completed a full stack development course. Although this might seem to be a tall order, full-stack developers are indeed getting 100% placement because of their versatility and the comprehensive skill set that they bring to the table. 

Full Stack Developer Course

But which are those companies that are hiring full-stack developers in 2022? We have made a list of the top companies which are hiring full-stack developers. Most of them prefer a MEAN Full Stack Developer or a MERN Full Stack Developer, but it is a full stack developer they want.   

  • Cognizant Technology Solutions

Cognizant is one of the companies looking for a full-stack developer team capable enough to handle their web and app development projects. It has always been involved in handling big international clients by digitizing the operations for its clients. Cognizant manages operations for international bigwigs like Walmart, JP Morgan, Kohl’s, Disney, Citibank, and McGraw Hill. The company has branches in all the major IT hubs in India from where it runs its operations. For handling these clients’ projects, Cognizant requires the services of C#, Java, Angular (MEAN full stack developer), and Spring and SpringBoot developers.

  • Tata Consultancy Services

Just like Cognizant, TCS or Tata Consultancy Services is another top performer in the software industry. They are reputed at a national and international level for creating customized software products for various clients. So, for that purpose, TCS requires both Java and Angular JS developers (MEAN stack) for their development projects. They offer both a good job environment and handsome salaries to its full-stack developers. There are around 17 TCS branches in India.

  • Accenture

Accenture is another software behemoth in India that is situated in around 10-plus locations. The company has a software division that has a full stack development arm which was earlier known as Cygni. Accenture has been investing heavily in full-stack development and actively hiring full-stack developers from all across the country. The packages are decent, and the work environment is extremely progressive.  

  • IBM

IBM India is one of the top recruiters of full-stack developers in India. It has been developing various kinds of software for a global delivery network. Therefore, it needs the services of many full-stack developers. So, it is one of the important companies that are hiring full-stack developers in 2022.

  • Infosys

Infosys is another big player in the IT sector. When it was launched, Infosys was the new and young boy in the period when the software industry was stoic in those times. They experimented a lot, and they completed many projects related to business consulting, information technology, and outsourcing services. Some of the other cool projects that Infosys handled were the equity trading portfolio manager and an interest calculation system for a retail bank.  

  • Capgemini

analytics and data science jobsCapgemini is a French IT and consulting company. It has also invested heavily in 5G technology and Edge services. So, it is one of the few companies which has also been building a workforce of full-stack developers. They have been making technology for tomorrow. So, there is a brilliant scope for a full-stack developer.  

  • Wipro

Wipro has always been the poster boy for Indian IT services and has always been a step ahead of other IT services. So, it comes as no surprise that it has also forayed into countries like the US. Wipro’s future projects range across artificial intelligence, cyber security, cloud computing, digital transformation, robotics, and data analytics. So, there is no doubt that they need an army of full-stack developers.

  • Mindtree

Mindtree is the IT arm of Larsen and Toubro. It is an MNC that handles IT services and is also a consulting company. It has a variety of software projects running across various domains that require full-stack developers in droves, and there is still room for many full-stack developers from Java and AngularJS.

Conclusion

To sum up, a MEAN full stack developer is a highly coveted job position. Since most of the development work focuses on handling critical development issues, you need to come up with a feasible solution. To be capable of doing so, you need in-depth knowledge of the field as a full-stack developer.

In this regard, you can check out a relevant course and also the full stack developer course fee from Imarticus Learning. 

Why are top IITs offering digital marketing courses?

Why are top IITs offering digital marketing courses?

If you’re in marketing or related fields, then you would know that the marketing landscape has completely transformed in today’s digital era. This dramatic change is a result of the shift of consumers to digital platforms. As per the market reports, the ad market is completely driven by digital media, especially video, search, and social media. Also, Indian internet users will cross the 1 billion mark by the end of 2025. So, businesses that want to remain competitive in the market should switch to digital marketing as soon as possible. This is the main reason why digital marketing is the most sought-after skill today. 

The top IIT institutes of the country, on realizing the dramatically increasing demands and importance of digital marketing, have started offering the best certification in digital marketing. Top IITs like IIT Delhi, IIT Roorkee, etc. offer a 6-month digital marketing program that includes in-demand marketing skills like SEO, PPC & Email marketing. 

How Can You Succeed in the Field of Digital Marketing?

The technological advancements and innovations happening around have made digital marketing one of the most important skills in today’s market landscape. But your success in this field entirely depends on the in-demand skills and modern strategies that make you ready for the industry. 

But how to make a successful career in digital marketing? Your best answer is to take digital marketing courses provided by top IITs. 

Corporate leadership

IIT Roorkee Digital Marketing Course is one of the best certification programs you can take to build a successful career in the field. It is a 6-month duration course that covers all the key fundamentals of digital marketing and makes you industry-ready. Further, the fees of digital marketing programs from IITs start from as low as Rs 55,000. 

Benefits of Taking  Digital Marketing Courses From IITs

Following are the reasons why you should consider taking digital marketing courses from IITs:

1. Most Experienced Teaching Faculty 

One thing that makes IITs stand out from other institutes is the expert teaching faculty they have. By enrolling in the digital marketing certification programs offered by IITs, you can learn from the most skilled and experienced professionals. They will help you understand the concepts and use them in the most effective ways. 

2. In-depth Understanding of Volatile Digital Market 

If you don’t already know, digital marketing is a highly volatile concept. This means you need to stay updated regarding the changes happening in the digital world and make your strategies based on that. IITs provide a deep understanding of the changing marketing landscape and help you keep up with the latest trends and additions in the field. You will learn from the basics like SEO and SEM to advanced concepts like marketing automation. 

Below are the main and sub modules include in the digital marketing courses provided by IITs:

  • Search Engine Optimization 
  • Search Engine Management 
  • Content Marketing 
  • Email Marketing 
  • Influencer Marketing 
  • Social Media Marketing 
  • Marketing Automation 
  • Advertising 
  • Analytics 
  • Etc. 

3. Lucrative Career Option 

As we’ve already discussed, the demand for talented digital marketing professionals is increasing dramatically in our country and the rest of the world. This is the main reason why building a career in this field can be extremely rewarding for you. By taking the best quality digital marketing course from IITs, you can make a lucrative career and earn the salary of your dreams. 

4. Increasing Opportunities 

Since digital marketing is a dynamic field, it offers a plethora of opportunities to professionals without limiting them to a single job field for many years. After completing a digital marketing certification program from IITs, you will be equipped with great experience and knowledge of different modules of digital marketing. This means you can choose to work in a range of different sectors and industries that require services in different fields of digital marketing. 

5. Fresh Start of Your Career 

When you pursue a digital marketing course from a reputed institute, you don’t have to wait to get hired and get employment opportunities. Since you’re now a fresh digital marketing professional, you can start your own business, website, or agency. This is another perk of taking a digital marketing course from IITs. Moreover, almost all companies regardless of their sector or industry, need skilled digital marketing professionals in their marketing teams. So, landing a high-paying digital marketing job will not be a problem after finishing a digital marketing certification program from IIT. 

So, these are the reasons why top IIT institutes are offering digital marketing programs. We have also discussed the benefits you can get by taking certification in digital marketing from reputed IIT institutes like IIT Roorkee and IIT Delhi. Now, it’s your turn to take the first step towards a successful career in this field by enrolling in IIT Delhi or IIT Roorkee Digital Marketing course. 

How a supply chain management training is proving helpful during the pandemic

How supply chain management training is proving helpful during the pandemic

As the world got rocked by an unprecedented pandemic, the supply chain management course proved to be one of the best decisions for some students. With this type of training, businesses are more prepared to ramp up their production and need a healthy workforce to handle it. In this blog post, students will learn the importance of a supply chain management career. So, let us start with the fundamentals of supply chain management.

What is supply chain management?

Supply chain management is a network of entities involved in the process that begins with raw materials and leads to production, warehousing, distribution, and marketing. The goal is for distributors to get products into the hands of consumers efficiently by reducing costs while also maintaining product quality at all times. 

It is where supply chain management training comes in!

Supply Chain Management Training: Why it’s important?

SCM is a thorough understanding of demand and inventory management. How stock prices fluctuate based on market movements are just reasons companies should invest in staff members who have undergone supply chain management training.

Typically, students interested in this type of career can complete a Supply chain management online course that focuses extensively on business and marketing principles. Students will learn how processes can be improved by effectively providing resources at each stage of the distribution process, including manufacturing, warehousing, transportation, marketing, and distribution.

How A SCM Training Is Helpful During Pandemic

The importance of supply chain management gets neglected, but it is an integral part of any organization’s success. Good supply chains focus on internal processes and external factors such as suppliers, product development, finance & accounting, etc. They drive customer satisfaction by lowering risk exposure from poor quality or discrepancies with stock levels that might result from errors during production or logistics operations.

 The time when products arrive at their end destination should be minimum and consistent with the manufacturing time.  The quality of products needs to match customer expectations. The supply chain must reduce risk exposure caused by external factors such as poor weather conditions. It might affect transport costs or delays due to political events or strikes. 

 In many cases, this is important when companies lack capacity or because it makes sense from an operational cost-savings perspective. Since purchasing power may still help drive down costs and improve the bottom line. It is also an essential aspect of supply chain management. 

Why Enroll in SCM Program at Imarticus Learning

The Professional Certification in Supply Chain Management online course and Analytics is created in partnership with DoMS and E-learning Centre, IIT Roorkee, and industry professionals. Imarticus Learning aims to equip candidates interested in entering the operations and supply chain business with cutting-edge experience.

Supply Chain Analytics allows management to make data-driven choices at the strategic, operational, and tactical levels. There is a scarcity of experts with the process and analytical skills in the Supply Chain Management area. This credential prepares students for jobs such as Demand Planner, Data Scientist, Supply Planner, and Supply and Operations Planner, which are in high demand.

Some course USPs:

  • The Supply chain management course lets the students learn job-relevant skills that prepare them for an exciting Supply chain management career.
  • Impress employers & showcase skills with a certification endorsed by India’s most prestigious academic collaborations –  IIT Roorkee and Imarticus Learning.
  • World-Class Academic Professors to learn from through live online sessions and discussions. This will help students understand the practical implementation with real industry projects and assignments.

Introducing Certification in Artificial Intelligence and Machine Learning in Collaboration with E & ICT Academy, IIT Guhawati and Imarticus Learning

Introducing Certification in Artificial Intelligence and Machine Learning in Collaboration with E & ICT Academy, IIT Guhawati, and Imarticus Learning

Machine learning is powered by AI. With ML, we can power programs that are easily updated and modified to adapt to new environments and tasks- resulting in quick progress on difficult projects. ML and AI are almost synonymously used in tandem when it comes to the latest tech trends. And, AI has disrupted many industries forever – like SaaS, Manufacturing, Defense, Analytics, public sector, and so on.

If you learn machine learning through the best Machine Learning & AI course, you are likely on a fast and high-growth career trajectory.

Here is why!

#1. ML & AI Are Skills of the Future

Skills in ML can affect your long-term employment prospects because the field is projected to experience rapid growth.

With the emergence of advanced technologies like the Internet of Things (IoT), Machine Learning is experiencing a certain surge in demand and popularity.

If you learn machine learning by taking up data science certifications, there is an increase in the probability that you will have better job prospects as compared to someone without ML skills.

#2. Solve Real-World Problems

There is a lot of talk about how AI will replace jobs, but the truth is it will create new job opportunities. As an ML engineer, for instance, you get to work on projects that have a big impact in the real world and lead to business solutions that are meaningful.

#3. Versatile Growth Opportunities in the Data Sciences

Machine learning and artificial intelligence (ML &AI) skills are beneficial to a data science career. Both positions give you the opportunity to let your knowledge of both fields expand. Switching back and forth between roles can quickly enable you to become an invaluable resource in today’s rapidly changing world.

You want to have an advantage as early as possible so that you can learn about solving new and undiscovered problems. When the time comes, these skills will be in great demand and allow you to secure a career path on the rise.

What does a growth path in this domain look like?

Typically, a machine learning engineering career path begins with being a Machine Learning engineer. Machine learning engineers develop applications that automate common tasks previously done by humans and take care of the repetitive ones for humans to do efficiently without error.

When you earn a promotion as an ML engineer, you are then promoted to be an ML architect! Their responsibility is to develop and design prototypes for applications that need development.

There are a few other roles in the field which one could take on as well. These include ML data scientists, ML software engineers, senior software architects, and more.

New tech arenas keep developing into this space. So, keep your interest, skills, and industry demands aligned for the best growth!

How to make a successful career in AI & ML?

Want to learn machine learning with the best Machine Learning & AI course?

Imarticus brings to you the class-leading AI & ML certification in collaboration with the E&ICT Academy of IIT-Guwahati.

Our highly-rated program has fostered hundreds of successful professionals serving the industry worldwide. Your chance to be a part of this prestigious career trek begins with us. Enroll with Imarticus now!

Data Analytics: The Secret to Growing Your Business Using Data

Data Analytics: The Secret to Growing Your Business Using Data

In today’s world, where every aspect of human life relies on technology to function better, the amount of data generated is unimaginable. Now, companies are using this information to their advantage. They are using it to develop their products, market them, and target customers better.

Some of the biggest companies, who are pioneers or market leaders, have been able to make it big by being data-driven in taking business decisions. That is why it makes perfect sense to have a career in business analytics.

What exactly do we mean by data analytics for business?

By taking raw data and by uncovering patterns with the help of insights that are given within the data, the business finds and deploys the best strategies to engage the customers. In addition, as mentioned above, the information they unearth goes into their new product development and other improving other areas of the business.

To implement this process, companies employ data scientists and analyst who uses specialised tools to find relevant information from the raw data. But successful operations necessarily require a data analytics-based foundation which also has an inclusive data strategy.

Is a strategy backed by data analysis good for business?

Of course, it is good for business, as it will ensure you make a more informed decision rather than going ahead with your instinct. This way, as a business owner, you will make the correct decision regarding products, investments, and company operations. Now, this is true for businesses of every scale. Big corporations have spent billions on big data and AI to improve their customer experience and deliver the exact product per market requirements.

For instance, Netflix was able to deliver House of Cards and Arrested Development after studying the data insights. Likewise, Coca-Cola used data analytics to understand their consumer demography and how and why its target ads were performing. 

What else does data analysis do?

Apart from helping measure the key performance indicators, data analytics helps in many other ways possible. Some of the main ones are given below:

  • Help to mitigate fraud and other risks: Data analytics help reduce fraud and theft, unused receivables, staff safety, and legal responsibility.
  • Improve security: Data analytics allow organisations to recognise potential fraudulent behaviour and trace perpetrators after identifying them.
  • Streamline the organisation’s operational behaviour: Data analytics can help in designing operations and controlling them effectively so as to reduce the wastage of human effort and achieve operational excellence.
  • Provide quick customised service: Companies have started using advanced analytics instead of excel sheets and SQL databases to handle quantitative data. This helps organisations to attend to their customers in real-time. In addition, this helps to build a loyal fan base.

How to implement data analytics in business?

If you want to become a data analyst in India, then you need to enrol in a good data analytics course with placement. After registering for the course, you will learn techniques that will help you leverage data analytics for business insights and help your company grow. Here’s how you will implement data analytics to help in the advancement of your business.

  • You need to decide which key metrics to use: As business analysts conducting business intelligence projects, you need to understand the conversion of prospective leads into customers and their conversion rates. You must also understand the customer spending data, review your advertising strategy, and avoid common revenue model development mistakes.
  • Create relevant dashboards for data visualisation: Dashboards are required for explaining statistics to your non-tech personnel so that they can understand all the essential points in a conference or meeting and comprehend what the key areas of focus are. This will help the workforce plan in a better way.
  • Picking the correct tool for data analytics: Apart from understanding the metrics, you also need to understand which data analytics tool provides deeper insights and a better perspective of tracking customer data. 

Imarticus data analytics course, Post Graduate Program in Data Analytics & Machine Learning trains you to handle every aspect of data analytics and take advantage of the best analytics and big data analytics tool. It is one of the few data analytics courses with placement that can accentuate a person’s career and help them grow and prosper in their jobs.

To sum up, as time progresses and the inclusion of technology in human lives increases, the need for data analysis and management will amplify. Therefore, it is almost certain that a career in business analytics is feasible and has the prospect of growth in the coming decades.