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5 Tips For Ensuring Effective Cloud Security: Protecting Your Data In The Cloud

Posted on by Imarticus Learning

The cloud is a network of remote servers spread across the internet, enabling efficient data handling, storage, and processing.

Cloud security is a big topic in computer science. It includes many ways to keep your important data safe from people who shouldn’t have access to it. These measures help prevent data breaches and attacks aimed explicitly at stealing your cloud-based information.

 

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Businesses and individuals increasingly rely on cloud services for their data storage and operations. Therefore, robust security measures have become crucial to safeguard sensitive information and maintain the trust of users.

Cloud security involves various skills of technical control that will help you to tackle and store your data safely. Some of these measures are mentioned below:-

Encryption

Authentication

Vulnerability

Network security

Malware control

There are several potential risks involved when it comes to your data. Many companies, students and organisations generate a large amount of data. That data needs to be safely stored, and cloud security ensures that your data is kept as personal as possible.

Protecting Your Data in the Cloud: 5 Key Tips for Effective Security

Why would you want someone else to see what’s inside your system and the information it stores? Hackers can invade at any time and find important and valuable data, such as your bank details, your company’s secret files, and confidential information. Here are some well-known tips to follow to ensure your data is safe in the cloud.

Keep a Strong Password

Passwords are like the key that unlocks all your online accounts. When you create a password, websites often tell you if it’s weak, good, or strong. It’s essential to know that weak passwords make it easier for unauthorised people to get into your cloud and see your important information. That’s why it’s vital to make strong passwords a priority and take them seriously.

Use Two Factor Authentication

It’s strongly advised to activate two-factor authentication for your accounts. This extra security layer ensures that even if someone gets your password and accesses your cloud without permission. By using two-factor authentication, you greatly boost the security of your accounts and reinforce your protection against threats.

Separate your Sensitive Data 

Make sure to keep your sensitive data separate from your general information. Create a special place to store your legal and private data that doesn’t sync with other accounts. This helps you easily find and access your information while also improving security. Think of it as having a secret hideout that only you know about, providing an extra level of protection for your sensitive data and reducing the chances of unauthorised access to important information.

Encrypt your Data

Keeping your information secure and private is really important. One way to do that is by encrypting your data. This means turning it into a secret code that can’t be understood by people who shouldn’t see it. To do this, you use a special algorithm and a secret key. When your data is encrypted, it looks like a bunch of random letters and numbers to anyone who doesn’t have the key to unlock it. Encrypting your data adds another layer of protection, making it harder for others to access or steal your information.

Keep Checking your Cloud

Keeping things unchecked and non-updated can cause progressive damage. If a file or any kind of data is left idle for a long time, then it will be hard for you to track down any virus, trojan or malware that might have corrupted it. Therefore, ensure you keep your accounts in check.

Cloud Technology and the Future of Tech Learning

Based on the above information, it is evident that having a proficient understanding of data protection and cloud security is crucial. Everyone has the right to privacy, both in personal and professional aspects of life. Therefore, gaining exposure to the domain of cybersecurity is necessary.

Whether you are a business owner or a student, regardless of your current position, it is essential to educate yourself about data security in cloud computing. By doing so, you can ensure the safety of your sensitive information and contribute to a more secure digital environment.

Get an opportunity to learn and gather all the required skills and experience in Cloud and Cyber Security. Introducing you to an online professional learning platform, Imarticus Learning, that brings high-quality, technology-driven learning courses from premier universities and institutions worldwide. Enroll today for the postgraduate program in cybersecurity.

Explain A Comprehensive Guide to Choosing and Pursuing a Machine Learning Certification

Posted on by Imarticus Learning

Hey there, fellow tech enthusiasts and data aficionados!

 Are you prepared to explore the intriguing realm of machine learning? We welcome you to our thorough guide on picking and obtaining a machine learning certification.

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Imagine yourself at the cutting edge of innovation, equipped with the knowledge and abilities to decipher intricate patterns, make precise forecasts, and reveal the mysteries buried inside huge datasets. 

With machine learning, you can transform whole sectors, alter decisions, and lay the path for a time when clever algorithms rule the world. This blog post will give you an extensive roadmap to select and pursue a machine learning certification.

What is a Machine Learning Certification?

A certification in machine learning serves as proof of your knowledge of the subject. It is given to people who have finished a course or program that covers both machine learning’s basic principles and more complex ideas.

Universities, online learning platforms, professional associations, and other organizations provide machine learning certifications. The length, price, and content of the certification program might change.

Machine learning patents increased at a 34 percent (CAGR) Compound Annual Growth Rate between 2013 and 2017, according to Forbes, making them the third-fastest growing category of all patents granted.

Unveiling the Diversity of Machine Learning

The ability of a computer to automatically learn from data, enhance performance based on prior experiences and make predictions is known as machine learning. A collection of algorithms used in machine learning operate on vast amounts of data. These algorithms are fed data to train them, and after training, they develop a model and carry out a certain task.

Types Of Machine Learning

Machine learning is primarily split into four kinds based on the techniques and modes of learning, which are:

  • Supervised Machine Learning
  • Unsupervised Machine Learning
  • Reinforcement learning 
  • Semi-supervised machine learning

Benefits of a Machine Learning Certification

There are several advantages to becoming certified in machine learning, including:

A machine learning course will help you stand out from applicants and improve your chances of being recruited by prestigious firms, expanding your work prospects.

  • Higher pay: Machine learning specialists with certifications are in great demand and may expect to make more money than those without certifications.
  • Expertise: A machine learning certification demonstrates your expertise in this field and shows you have the skills and knowledge required to work on machine learning projects.
  • Saves time: Depending on your objectives, a machine learning certification program might take one to six months to complete. On the other hand, earning a degree from a university may take up to four years or longer. You will need to spend extra time on top of that if you want to pursue a professional degree to improve your education.
  • Networking: The networking possibilities offered by certification programs might result in future employment prospects and business partnerships.

A step-by-step guide to choosing and pursuing a machine learning certification

  • Identify your educational goals and professional aspirations. 

  • What do you want to accomplish with a certification in machine learning? 
  • Do you wish to work as a data scientist, researcher, consultant, or machine learning engineer? 
  • Would you like to work in the healthcare, financial, or educational sectors?

  • Examine and contrast the possibilities that are accessible. 

Several machine learning certificates are available, provided by numerous platforms and organizations. While some are broad in scope, others are vendor, tool, framework, or tool specific. 

While some of them are free, some are not. You need to conduct your research and learn what each certification entails, what requirements must be met, how long the exam will last, how much it will cost, how long the certificate will be valid, and what the advantages and recognition of the certification are.

  • Select the certification based on your requirements and interests. 

You should reduce your choices based on your research and choose the one most closely matches your learning goals and professional aspirations. Your time and financial constraints should also be considered, along with your present knowledge and expertise. You must pick a certification that pushes you, inspires you, and boosts your self-assurance.

  • Prepare for the exam with a study plan and practice tests.

 After selecting your certification, you must prepare for the exam. Make a study schedule that specifies the subjects you must examine, the sources you must consult, and the time you must allot for each segment. Regularly taking practice exams can help you gauge your development and determine your strengths and shortcomings.

  • Take the exam and celebrate your achievement.  

On the exam day, you should feel confident and at ease. You should be cautious to follow the directions and use your time properly. Before submitting your answers, you should double-check them. You should receive your score report and certificate soon after finishing the exam. Celebrate your success and let your network know about it. Additionally, you should add your new certificate to your portfolio and resume.

The Final Words

Getting started on acquiring a machine learning certification can revolutionize your career. After reading this comprehensive guide, You have the information and resources to select the certification program that best suits your needs and skill level.

 It’s important to remember that the machine learning field is always changing. Therefore learning new things regularly is essential. By pursuing a machine learning certification, you invest in your future and open doors to interesting prospects in this quickly expanding sector.

Utilizing the power of data becomes crucial in a world where businesses battle it out for supremacy. The secret weapon may open a competitive advantage, drive wise choices, and open the door to development and success. With the knowledge gained from Imarticus Learning’s data science and analytics course, you become a catalyst for change, empowering businesses to flourish and thrive in an era of data-driven success.

How An IIM Leadership Program Can Take Your Career To The Next Level

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IIM Leadership Program

An IIM (Indian Institute of Management) leadership program provides you with the necessary skills and knowledge to become a successful leader. It helps you take your career to the next level. These programs are designed for individuals who want to enhance their leadership skills and develop their business acumen. With this course, you gain a competitive edge in the job market. The programs cater to experienced professionals and recent graduates just starting their careers. Through the program, you can learn various leadership skills like strategic decision-making, effective communication, team management, etc. Your career after IIM leadership program will reach new heights. You can achieve your professional goals effectively.

Perks of an IIM leadership program

An IIM Leadership Program Can Boost Your Career: Here’s How. Are you seeking an opportunity to take your career to the next level? An Indian Institute of Management (IIM) leadership program may be just what you need. Here are five reasons why:

Expert Faculty

Attending an IIM leadership program comes with a host of perks; one of the most important is expert faculty. The courses are taught by experienced and accomplished professionals. They provide valuable insight and share real-world examples and case studies. They also offer personalised guidance to help you achieve your leadership goals. You will also be able to network with other like-minded professionals. You can learn from their experiences. You gain valuable connections that can help you advance your career. With the proper training and support, you can become a successful leader and achieve your full potential.

Peer Learning

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An IIM leadership program offers an unparalleled opportunity to learn from and collaborate with diverse peers. You gain fresh perspectives and insights into best practices and leadership strategies through group discussions, case studies and teamwork. Peer learning expands your horizons and challenges you to think outside the box. This improves your problem-solving and decision-making skills. This network of like-minded professionals is invaluable and can be leveraged for future business relationships and collaborations. A leadership program at IIM is an excellent investment in your career and personal growth.

Personalised Coaching

One of the key perks of an IIM leadership program is personalised coaching. The program provides one-to-one coaching sessions with experienced professionals. They can guide you in identifying your strengths and weaknesses in leadership. You can develop a customised action plan to improve your skills. These coaching sessions are tailored to your needs and help you become a more effective leader. Personalised coaching can accelerate your growth and help you achieve your leadership goals faster.

Networking Opportunities

An IIM leadership program provides networking opportunities with industry leaders and fellow participants from diverse backgrounds. This exposure opens doors to collaborations, partnerships, and learning opportunities. The program also offers access to guest lectures and workshops, exposing participants to various perspectives and ideas. Additionally, the program provides personalised career coaching, helping you develop leadership skills and enhance your career prospects. Ultimately, an IIM leadership program equips participants with the tools, knowledge, and connections needed to thrive in today’s competitive business landscape.

Prestige and Recognition

Completing an IIM program carries significant prestige and recognition in the business world. Employers value the skills and knowledge gained from these programs. Many see them as a mark of exceptional talent and dedication. This can help you stand out in a competitive job market and give you an edge in securing high-profile roles.

IIM leadership programs can be a game-changer for your career. You get expert faculty, peer learning, personalised coaching, networking opportunities, and widespread recognition. These programs are an excellent opportunity to take your career to the next level. So don’t hesitate to explore your options and find the right program!

Career After IIM Leadership Program

The IIM leadership program is a valuable investment for your career growth. It equips you with the necessary skills and knowledge to become a successful leader in your field. Your career after IIM leadership program has immense growth potential. So, consider enrolling in an IIM leadership program today and take your career to the next level.

For young professionals looking to advance their careers, Imarticus Learning is the go-to platform for accessing learning programs. With a wide range of courses and expert trainers, Imarticus Learning offers programs designed to build practical skills and knowledge. So whether you are upskilling for the next job or seeking a career change, Imarticus Learning can help you achieve your goals. Explore the IIM leadership program and take the first step toward a successful career!

Integrating Demand Planning in Digital Supply Chains

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Effective supply chain management has become essential to any company’s success in today’s fiercely competitive business environment. Digital supply chains are gaining popularity as more businesses rely on various technologies to manage and optimise their supply chains and associated processes.

By integrating demand planning into digital supply chains, businesses can improve the most important aspects of their supply chains, such as inventory, forecasting, supply pipelines etc. 

Let us learn more with this blog.

What is demand planning in supply chain management?

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Demand planning is a crucial component of supply chain management that entails forecasting customer demand and developing strategies to meet that demand efficiently. It involves estimating the expected demand for goods or services and devising strategies to ensure supply meets demand.

To accurately forecast future demand, businesses must analyse historical sales data, market trends, customer behaviour, and other relevant factors. Overestimating or underestimating demand can result in inventory shortages or surpluses, leading to lost sales or excess inventory carrying costs, and can have a significant impact on a company’s financial performance.

Demand planning in digital supply chains

Thanks to digital supply chains, businesses can capture and analyse massive amounts of data from various sources, such as social media, sales transactions, and customer feedback. This data can be used to improve the accuracy of demand planning, allowing businesses to understand customer demand patterns better and adjust their supply chain accordingly.

Additionally, digital supply chains enable businesses to optimise inventory management and reduce inventory carrying costs by providing real-time visibility into inventory levels.

Why is demand planning beneficial in supply chains?

Effective demand planning ensures that businesses have the right products available at the right time, reducing lead times and increasing order fulfilment rates, resulting in higher customer satisfaction.

Here are some benefits of effective demand planning in supply chains:

Improved Inventory Management: Demand planning allows businesses to optimise their inventory levels, ensuring that they have enough stock to meet customer demand, lowering inventory carrying costs, and minimising stockouts.

Increased Operational Efficiency: By streamlining supply chain processes, reducing waste, and increasing productivity, demand planning can improve operational efficiency.

Improved Collaboration: Demand planning can improve collaboration among supply chain partners by allowing suppliers and manufacturers to plan production schedules, reducing lead times and ensuring the timely delivery of products.

Effectively integrating demand planning in digital supply chains

The following are some essential steps that businesses can take to integrate demand planning into their digital supply chains effectively:

Adopt a Collaborative Approach: Effective demand planning necessitates collaboration among supply chain stakeholders such as suppliers, manufacturers, and distributors. Businesses should use digital technologies to create real-time communication channels among supply chain partners to share information, coordinate planning, and optimise processes.

Utilise Data Analytics: Data analytics is critical in demand planning because it allows businesses to capture and analyse massive amounts of data from various sources, such as sales transactions, customer feedback, social media, and market trends. To develop accurate demand forecasts, businesses should use advanced analytics tools such as machine learning and predictive modelling to gain insights into customer behaviour, demand patterns, and other relevant factors.

Create Agile Supply Chain Processes: Digital supply chains enable businesses to create agile supply chain processes that can respond quickly to changes in customer demand. Businesses should implement adaptable production and inventory management processes that can respond to changes in demand in real-time, reducing lead times and increasing order fulfilment rates.

Embrace Automation: Automation can significantly improve demand planning efficiency in digital supply chains. Automation technologies such as robotic process automation (RPA) and artificial intelligence (AI) should be used by businesses to automate routine tasks such as data entry, forecasting, and reporting, freeing up resources for more strategic activities.

Monitor Performance: Performance should be monitored on a regular basis using key performance indicators (KPIs) such as demand forecast accuracy, inventory turnover, and order fulfilment rates. This will allow them to identify areas for improvement, optimise supply chain processes, and continuously improve the effectiveness of demand planning.

Adopt Continuous Improvement: Demand planning is an iterative process requiring continuous improvement. Businesses should review and update their demand planning strategies on a regular basis to reflect changes in market trends, customer behaviour, and other relevant factors, ensuring that their digital supply chains continue to meet customer demand effectively.

Conclusion

Integrating demand planning effectively into digital supply chains necessitates the use of data analytics, the establishment of agile supply chain processes, the acceptance of automation, the monitoring of performance, and the continuous improvement of processes.

These go a long way towards assisting businesses in remaining competitive in a highly dynamic business environment.

If you wish to learn more about digital supply chains, you can check out the Advanced Certification Programme in Digital Supply Chain Management by Imarticus. This programme will help you secure a career In digital supply chain management and help you gain all the necessary skills to become a Supply Chain Manager.

Google Ads: Basics of Running Google Ads and Google Analytics for Digital Marketing

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A paid platform offered by Google for online product promotion or marketing is termed Google Ads. Based on the preference of the platform, the Ads may be launched over different Google applications like a Search Engine Response Page (SEPR) as a website, as videos over YouTube, as text and image content over Gmail, Play Store, Google News etc. 

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Google Ads is a subject for a candidate enrolling in a digital marketing course. The quality of the advertisement is directly connected to the lead it generates and determines the charges an advertising company needs to pay to Google. 

Working Methodology of Google Ads

The basic system of operation is pay-per-click. Using the search engine platform, the basic purpose is to rank within the first five searches and grab the eyeballs of prospective users.

The advertising company not only needs to work on the content of the advertisement but also must determine the perfect keywords to generate desired search results. For video promotions, the marketing company needs to attach it as a precursor to the main topic video making sure that the subject interest is somewhat aligned in both cases.

Types of Advertisement

Based on the target audience, the various types of marketing promotions are as follows –

  • Search Campaign
  • Shopping Campaign
  • Display Campaign
  • Video Campaign
  • App Campaign

Promotions may be launched as websites over text messages, images, videos, graphics or a combination of all or some of the modes. The advertising company may decide when the advertisements can go live and can attach a schedule to them. Marketers can also decide the geography and population mix for their advertisement, based on the relevance, interest and availability of the products or services.

Steps of Running Google Ads

After signing up with a new account, beginners may follow a few simple steps to launch their advertisement with Google. Choosing amongst the options provided may seem to be a bit tricky since they depend on the nature of the product to be advertised and its target audience. The steps for running Google Ads are mentioned below – 

Advertisement goal 

Marketers must choose a specific goal. Options available are creating brand awareness over video views, getting clients to visit physical store locations or getting more website sign-ups.

Campaign types and settings 

Advertisers must fix up a campaign type best suited for a given product. In the initial days, it is advisable to run a specific advertisement goal with a fixed campaign type. However, based on feedback and experience gathered, both may be catered to in multi-dimensions. 

Advertisers are then required to set up a campaign name and may also add Google’s partner or network websites to the campaign.

Scheduling Ads 

Campaigns need to be scheduled with respect to time, the right population mix, geography, location, and language.

Budget 

This is the most important issue for an advertising company. One should investigate the industry standards for similar products and decide upon the initial expenses. However, the budget should be enhanced at a later stage based on the growth of the business.

Selecting bid strategy

Google offers manual, automatic and semi-automatic bid strategies. A beginner should ideally follow the artificial intelligence-based, fully automatic strategy. However, after gaining expertise and experience, manual methods may be selected.

Keywords 

Digital marketing is highly dependent on the keywords chosen. The advertising company must take a call on whether he should go for an exact match, a phrase match or a broad generic match. Negative keywords should be avoided since these lead to misunderstanding of the user and the advertisement lands upon the user with a related but different requirement.

Device targeting 

Laptops, tablets, and cellular mobiles are the general devices to be targeted by advertising companies.

Landing page 

Every promotion succeeds with a powerful presentation. The landing page is the first visual of the advertisement to a user. Ideally, it should have a crisp coverage of the technical aspects of the product and a user-friendly, clean and attractive interface. 

Google Analytics

It is essentially a web analytics tool that is designed to provide both macro and micro details on the website of the marketing agency and/or the performance of the advertisement campaign with respect to its key metrics. It also predicts course correction by offering specific solutions to complex problems. However, the marketing agency is required to invest more time into this tool to extract the maximum benefit. 

Google Analytics refers to new and upcoming challenges to the relevant industry and provides parameter-based analysis. Successful digital marketing must use an analytical web tool for monitoring its performance on a regular basis. The specific benefits of Google Analytics to are as follows –

Find target audience 

Target audience suggestion in terms of schedule, population mix and geography is a key function of this tool.

Track online traffic 

Traffic from search engines, social platforms, direct or referral links, emails etc. is tracked separately.

Analyse user behaviour and preferences 

Bounce rates, behaviour flows, average session duration, exit rates, etc. may be monitored.

Data reports and tailor-made customisation

This tool generates reports, dashboards alert etc. with a wide range of third-party support.

Industry analysis and offering new ideas 

The tool provides important market analysis on several parameters. This information must be accessed by advertising companies to make changes to an existing campaign.

Website design analysis and improvement 

The quality of the website and its responsiveness in terms of ease and information is a key parameter in marketing. This tool offers guidance towards the same.   

E-commerce performance 

It also helps to upgrade advertisements posted on E-commerce platforms.

Conclusion

Digital marketing course helps aspiring candidates learn not only the nuances of conventional marketing but also the tricks of a successful website design, thumb rules of digital advertisements and much more. 

The Post Graduate Program in Digital Marketing by Imartcus will give the prospective candidate a perfect start to their career. The duration of the course is 6 months and the mode of training is offline. Visit the official website of Imarticus for more details. 

Industries That Were Transformed by Data Analytics

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In modern times, big data has taken the world by storm. Initially, the analysis of huge amounts of data was a time-consuming process and often prone to errors. However, with the advent of technology, the process could be automated. New analytical tools have changed the way in which we analyse, manage, and interpret data, and have made it easy for businesses to make data-driven decisions. 

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As these new technologies have emerged, a career in data science looks like a lucrative option that many youngsters are opting for. There are many data analytics courses that have come to prominence as they are helping youngsters gain an edge in their careers. 

This article discusses the number of industries that have been transformed by data analytics and how a data analytics course can give a vent to new career opportunities. Read on to find out. 

About Data Analytics

Before we delve deeper into the discussion, let us have a look at what data analytics is. Data analytics refers to the process of analysing humongous amounts of raw data and identifying trends in order to answer certain questions. It is an amalgamation of business, technology, and statistics that help in providing a clear picture of a scenario at different points in time. 

Data analytics aims at maximising the productivity of businesses and by figuring out ways in which the results can be enhanced. The main processes in data analysis include the collection of data, data processing, analysis, and finally presentation of the results. 

Data analytics is used in multiple industries as it helps business leaders to make decisions that are backed by data. Data analytics techniques help businesses make informed decisions that are backed by strong evidence. For instance, a company that manufactures sneakers may use data analytics to understand customer preferences and determine which design is liked by the customers, and which one they should retire. Data scientists incorporate the use of OOPs concepts and reduce the complexity of data, which can streamline the process of analysis. 

This article talks about the industries that rely on data analytics for the most accurate decisions. You will also get an idea about how a data analytics course can open up a plethora of opportunities for you. Read on to find out. 

Industries that Use Data Analytics Techniques for the Most Accurate Results 

Health Sector 

The healthcare sector is one of the largest sectors that incorporates the use of humongous amounts of data. With the advent of technology in different spheres such as laboratories, claims systems, radiology systems, and health records, there are exorbitant amounts of financial as well as clinical data. But for some advanced technology, it is not possible to analyse such huge amounts of unstructured data. 

The use of AI and machine learning has helped to reform the health sector by providing improved healthcare services to patients, better diagnosis, automation of tasks, and so on. The healthcare sector deals with sensitive information which may have life-altering outcomes. Big data allows the possibility to gather data and analyse it in a jiffy, which makes it easy to make prompt choices related to treatment and other long-term plans.

Banking and Finance 

The use of Big Data has facilitated banks and other financial institutions to simplify their operations and service delivery systems. With the help of advanced analytics, banking, and finance institutions can cater to the needs of customers by determining their transaction patterns and banking history. This helps the customers enjoy a personalised experience. 

Just like the health sector, the banking and finance industry also houses a lot of sensitive data, which should be safeguarded against fraud. Advanced technologies have unique algorithms that can smell the stench of dubious activities. This helps to make sure that sensitive data is not leaked and that fraudulent activities are avoided. 

Financial institutions also count on big data analytics techniques to assess the creditworthiness of customers before lending a loan and understand if a customer is financially stable enough to be able to repay a debt. An understanding of a customer’s spending habits and the nature of transactions can help financial institutions in effective risk management. 

Transportation and Logistics

Data analytics has proved beneficial for transportation and logistics as well. Companies use advanced technology to gather data from their fleets. These data help to improve the driving behaviour, or optimise the routes so that the deliveries can be made on time. 

Not only this, but data analytics is also useful in efficient stock management. Warehouses have digital cameras and shelf-level sensors that monitor stock levels. There are pre-set programs that send alerts when the stocks need to be refilled. 

Apart from these, two other sectors that deserve a notable mention for incorporating the use of data analytics are agriculture and the manufacturing sector. The use of data analytics in the field of agriculture helps to reduce wastage through accurate forecasts of demand and supplies. Similarly, in the manufacturing sector too, data analytics helps to identify trends and decide on the factors that can deliver the most effective results. 

Conclusion 

It is quite evident that data analytics techniques have resulted in the transition of decisions based on guesswork to decisions that are backed by robust data. Big data technologies and analytical tools help to solve issues while also increasing the scope for newer opportunities. 

If you are looking forward to developing a career in data science, a postgraduate data analytics course by Imarticus Learning may be of great help to you. This course will teach you a wide range of topics starting from the basics of Excel to more advanced topics such as Python programming, data visualisation using Tableau and Power BI, SQL, statistics, etc. The course will help learners acquire knowledge about the real-world implications of data science, through which they will be able to optimise the business outcomes of an organisation. 

Check out the website of Imarticus Learning to know more.

UAE – The Future Of Corporate E-Learning: Emerging Trends And Technologies

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Introduction

Technology is developing at a fast pace these days. It is paving the way for more engaging and productive learning experiences for modern learners. The use of online or electric (e-learning) platforms, especially, is gathering steam. Organisations worldwide are tapping new-age corporate e-learning solutions to train, develop and upskill their workforce.

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As per a report, the corporate e-learning market will increase by $38.09 billion between 2020 and 2024. In the coming years, digital learning will evolve as an effective tool for upskilling employees, enhancing productivity and driving business growth. Emerging technologies will add substance, relevance and personalisation to the learning experience.

This article lays out the emerging trends and technologies that will shape the future of corporate e-learning.

Emerging Trends in Corporate E-Learning

Microlearning

This emerging technology encompasses giving small, bite-sized learning units to employees. It promotes easier content comprehension and retention. Learners can consume content through videos, podcasts, infographics, simulations and interactive modules.

Gamification

It involves using game mechanics as an integral e-learning technique. Playing games makes online learning more engaging and motivating for learners. Gaming elements, such as points/scores, badges, leaderboards and progress tracking, add fun and competition features to the learning process. Leveraging innovative gaming tools will provide interactive and gamified experiences to employees in the future.

Personalisation

The corporates will prioritise providing personalised and impactful learning experiences to their employees in the future. They will focus on facilitating a learning environment where the employees can learn at their own pace. The Learning and Development leaders will invest in personalised training plans to cater to the distinct business needs and work ethics.

The future custom corporate e-learning solutions will use flexible and adaptive learning algorithms. It will have learning content tailored to the specific training needs of learners. The new-age programmes will provide flexibility to function online or offline, accessible through an app or a web browser and on mobile and desktop devices. Artificial Intelligence will help personalise learning content and provide real-time feedback to learners.

Virtual and Augmented Reality (VR/AR)

VR/AR are productive tools to create a fully immersive e-learning environment. This technology allows learners to practise skills and scenarios in a safe and simulated setup. As a part of emerging corporate e-learning solutions, VR/AR will help employees learn complex digital concepts, simulate intricate processes and apply their knowledge in real-world situations.

Mobile Learning

It is an emerging trend that will be a boon for employees working in remote locations. They will use their mobile devices to access learning content anytime and from anywhere. Learning on the go will be a convenient and flexible learning method for time-crunched corporate employees.

To Sum Up

Corporate e-learning solutions are constantly evolving to meet the changing needs of the modern workplace. The future of corporate e-learning is promising and exciting. The emerging trends will make learning more interactive, engaging and personalised for future learners. The focus will be on custom corporate e-learning to devise a customised learning path for each employee.

Imarticus – An Innovative Platform for Corporate E-learning Solutions

Imarticus Learning is an ed-tech company offering e-learning solutions to companies. We provide customised training plans that align with their mission. We help corporates analyse their upskilling needs. Our industry-relevant programs facilitate transforming your workforce using advanced technological tools. Contact us to get more details about our custom corporate e-learning solutions.

Want to learn content marketing and get a certification? We’ll tell you how

Posted on by Imarticus Learning

In this technological era, the best way to reach out and engage the target audience is through online content. With the rise of social media and eCommerce platforms, digital marketing has become a determining force for the success of a business. Businesses, big and small, rely on content marketing to achieve several goals. The most common ones are lead generation, brand awareness, increasing website traffic, building brand reputation and increasing sales.

With so many benefits to offer, content marketing is taken very seriously by companies today. They either have an expert in-house department or team or outsource their digital marketing tasks to an agency that specialises in this domain. Without a proper content marketing strategy, a business cannot even imagine surviving the competition in today’s digital world. Therefore, anyone who is thinking of making a career in digital marketing is thinking right. There can be no better time to learn content marketing than today.

Content marketing as a career

A career in content marketing is very promising. There are plenty of opportunities for content marketers across different industries. For those of you who are unaware, here are some reasons to show how lucrative this career path can be for anyone.

  • Growing industry

The content marketing industry is a growing field with bright job prospects. According to a report from HubSpot, 70% of the businesses surveyed are actively investing in content marketing and 60% feel that content marketing is an essential component of their overall marketing strategy. The industry has been growing at a 16% annual growth rate since 2016 and its worth was estimated to be $412 billion by 2021.

Thus, the steadily increasing number of jobs in content marketing makes sense.

  • Good pay

Paycheck is an important factor in choosing a career path. In the case of content marketing, you do not have to worry about that. Since digital marketing brings huge revenues to companies, the ones responsible for developing and implementing it are paid well.

  • Great learning

As a content creator, you are always learning and getting better at your work. Since content marketers work across varied industries, they get a lot of exposure to the different aspects of businesses. They get familiar with new information each day and with experience, they become an even more valuable asset for the company.

As a content marketer, you are required to develop a wide range of skills. Some of the important skills you will learn to include:

  • Writing skills

  • Research skills

  • SEO skills

  • Marketing skills

Once you get a good hold of these skills, there are plenty of opportunities waiting for you in different areas of digital marketing.

How to learn content marketing?

The field of content marketing is very competitive. You must be fully prepared before you dive into the competition. Even if you are highly creative and have good writing skills, you need to refine your skillsets to suit the requirements of the job. This can be achieved with the help of a content marketing course. Such a course from a reputed and reliable institution can be a great stepping stone in paving a successful career in digital marketing.

A content marketing course will not just teach you the required skills but will also make you aware of what the job demands and if you’re suitable for it. Moreover, a certification in digital marketing will significantly improve your standing amongst employers and give you an advantage over other candidates.

Our expert and experienced team at Imarticus Learning has brought a Post Graduation program in Digital Marketing. Recent graduates with 0-2 years of experience and people interested in learning content marketing are welcome to apply for the course. This postgraduate course in digital marketing with placement is tailor-made to align with the practical requirements of the job. It exposes the learners to all the digital marketing concepts in a practical way. It equips them with job-ready skills to prepare them from start to end.

The program is designed to meet the skill gap in the Digital Marketing industry. We have collaborated with big brands such as TATA Motors, Cadbury and HUL to allow our students to work on their case studies and get real-life experience. Our alumni work with large companies, such as Sunsilk, JWT, Publicis Groupe and many more. This speaks of the high quality of our program and how well-regarded it is in the industry.

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The program is career-focused and provides the students with extensive career preparation in the form of mock interviews with industry leaders, resume-building sessions, job leads and references. All you have to do is enroll in the program and we will guide you in your journey ahead. Check out the complete details about the program on our website. You can also reach out to us through our chat support or drive to our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad.

How to Become a Certified Management Accountant

Posted on by Imarticus Learning

Are you a financial professional hoping to advance your position? If so, earning your Certified Management Accountant (CMA) designation might be the key to opening new doors and advancing your career. A worldwide recognized certification that shows proficiency in financial analysis, strategic planning, and decision-making is the CMA designation. 

Depending on whether you are a learner, academic, or professional, the annual IMA membership price ranges from $45 to $275. The $250 program enrollment fee for the CMA is waived for students and academic members. The CMA test costs $460 for each part, although students and academic members pay just $345 per part.

This post will walk you through the stages and requirements to become a Certified Management Accountant, including test preparation advice, study tools, and more. So let’s see how a CMA certification may help you advance your career.

What are the requirements for CMA certification?

Prospective CMAs are required to take both exam portions within designated testing times. There are three periods of time where Parts 1 and 2 are accessible:

  • January-February
  • May-June
  • September-October

After the 15th of June, February, and October, respectively, registration for each testing window closes. Interested candidates can sign up for the CMA exam via the IMA’s online store.

Candidates must book a test session through Prometric after enrolling and receiving permission to take the CMA exam—those who don’t make an appointment lose the exam fees.

Mastering the CMA Exam Preparation: A Step-by-Step Guide

Tips for becoming a certified management accountant:

Step 1: Meet the Eligibility Criteria

A bachelor’s degree from an approved university is required. But you won’t need an accounting or finance degree to succeed if you have a strong business management and economics background.

The next need is that you have some prior professional experience. This implies that before you can take the CMA test, you must have worked in a relevant profession for at least two years.

You must complete the two-part CMA test covering financial reporting, planning, analysis, and control. But don’t fear. With the correct planning and resources, you’ll be on the right track to passing the test and receiving your CMA certification.

STEP 2: Register for the CMA Exam

If you satisfy the requirements, you can sign up online for the CMA test on the IMA website. You’ll have to pay an entry fee and an exam cost for each portion of the exam. 

The entry fee grants you three years of access to the CMA program, during which time you must ace both test components. Depending on your membership type and region, there are different exam fees.

Step 3: Study for the CMA Exam

The CMA exam is not easy. It requires a lot of preparation and practice. 

Some of these include:

  • Establish a Study Schedule
  • Block off specific times to study and ensure that you have uninterrupted time
  • Break down your sessions into manageable chunks
  • Aim to study for at least 2-4 hours a day
  • Choose the Right Study Materials
  • Invest in official CMA Exam prep books, flashcards, and practice tests
  • Utilize online resources such as CMA Exam blogs, podcasts, and discussion boards
  • Consider taking an online CMA Exam prep course
  • Utilize Mnemonic Strategies
  • Use acronyms, rhymes, and other memory tricks to remember key concepts
  • Create visuals and diagrams to help you visualize and understand the material
  • Recite the key points out loud to help them stick in your head
  • Take Practice Exams
  • Take practice tests to help you identify your weak areas
  • Take notes on mistakes you make and review them
  • Simulate a testing environment by timing yourself and taking breaks
  • Create a Study Group
  • Join or create a study group to help keep you motivated
  • Ask questions and discuss difficult concepts with your peers
  • Exchange practice questions and quizzes with each other
  • Develop Test-Taking Strategies
  • Learn how to approach different types of questions
  • Develop logical steps to answer questions quickly and accurately
  • Learn how to make educated guesses when you don’t know the answer
  • Get Enough Sleep
  • Make sure you’re getting enough sleep to ensure your brain is functioning optimally
  • Avoid studying late at night when you’re most likely to be tired
  • Make sure you’re taking regular breaks in your study sessions
  • Manage Your Stress
  • Develop healthy stress management techniques 
  • Take time for yourself and do something you enjoy
  • Keep a positive attitude
  • Ask for Help
  • Reach out to a tutor or mentor if you’re feeling overwhelmed
  • Don’t be hesitant to ask questions if you get lost.
  • Reward Yourself
  • Set goals and reward yourself 
  • Take a break and do something fun when you’re feeling burnt out
  • Celebrate your successes, and don’t be too hard on yourself if you make mistakes

Ending Note

A rewarding path that demands commitment, diligence, and a love of accounting and finance is becoming a Certified Management Accountant (CMA). You may begin your journey toward obtaining this esteemed certification by following the instructions and prerequisites in this guide. 

Remember that success involves more than simply passing the exam—it also involves developing the abilities and know-how necessary to succeed in the workplace. Put forth the work, remain focused, and accept the obstacles in your path. You can advance your career in CMA with the appropriate attitude and little assistance.

With Imarticus Learning Online CMA exam prep courses, you may pursue excellence while acquiring a necessary management accounting certificate. It is said to be the industry’s gold standard and is run by the prestigious Institute for Management Accountants (IMA), USA.

Are you an accountant or financial expert trying to stand out in the employment market? The certified management accounting course is designed to provide a thorough understanding of accounting, business, finance, and analytics, equipping you with advanced-level abilities.

Why choose a career in logistics and supply chain management?

Posted on by Imarticus Learning

Logistics and supply chain management are two of the most important tasks in every company or organization. They manage the intricate web of suppliers, distributors, and other stakeholders and ensure that goods or services arrive at their intended location quickly and effectively. 

The need for Supply chain and operations management has never been greater due to the growing internationalization of the industry and the growth of e-commerce. Beyond the practical factors, there are various reasons why someone would decide to pursue a career in this fascinating and fast-paced industry.

It is predicted that the employment of logisticians will increase by 28 percent between 2021 and 2031. Over the next ten years, there will be 24,800 openings for logisticians. Many of those openings are anticipated to be brought on by the need to replace workers who change careers or leave the workforce due to retirement.

Logistics and supply chain management provide many opportunities for growth, challenge, and fulfillment, from the thrill of problem-solving to the gratification of witnessing observable outcomes. 

When did logistics and supply chain management become important?

Any effective business leader will recognize the critical significance of meticulously planned logistics. They know integrating smooth logistics is crucial to meeting client requests and outperforming rivals.

You will need to develop and grow regardless of the company’s size. That most likely entails regional, global, or even planetary growth. Logistics may reduce the expenses and time you spend moving things from one site to another, regardless of where your firm is located or what sector you are in.

Due to their reliance on constantly shifting client expectations, supply networks are delicate and complicated. A supply chain without well-managed transportation cannot guarantee high value. Logistics is the most important aspect of any supply’s quality. 

Supply chain management skills in demand

Particularly employable are those interested in learning about patterns and trends in data. You will also require the following:

  • Problem-solving abilities, including simulation, modeling, and forecasting abilities
  • The capability to react to novel situations with calm and thought negotiating skills. 
  • The capacity to think quickly under pressure.
  • Successful applicants must be able to communicate clearly and briefly with non-technical coworkers and consumers about the supply chains’ increasingly complicated technical features. 

Graduates raised in the internet era will be in a good position to comprehend the mechanics of online shopping and contribute to the expansion of e-retailing.

Advantages of a career in logistics and supply chain management

  • Improve the organization’s profitability

Any company that wants to remain profitable and competitive must have a strong grasp of logistics and supply chain management. You may cut expenses, boost customer happiness, and enhance operational effectiveness by streamlining the flow of goods and information. By reducing waste, pollution, and energy use, you may also aid your company in achieving its sustainability objectives.

  • Stability

The logistics industry is unquestionably the backbone of the nation. Today’s sector employs about 1.2 million people and impressively boosted Australia’s GDP in 2013 by $131.6 billion. Given these remarkable numbers, it is clear that the logistics sector won’t be disappearing anytime soon. A career in logistics will provide you with the stability and security you need to enjoy a degree of assurance and stability that few other fields can match.

  • Keep up with challenges and trends

Supply chain management and logistics are fields that are continually changing and developing. You’ll always be presented with fresh challenges and possibilities in this area, so you’ll never grow bored. Additionally, you’ll discover the newest innovations and technologies that are revolutionizing the market, including e-commerce, blockchain, artificial intelligence, and more.

  • Proper system implementation

As a logistics and supply chain professional, you’ll have the skills and knowledge to implement effective systems and processes to enhance your organization’s performance. You can analyze data, design solutions, manage projects, and communicate with stakeholders. You’ll also be able to leverage technology to automate tasks, improve visibility, and increase efficiency.

  • Networking

Because of the diverse spectrum of individuals that logistics employees interact with locally and internationally, networking possibilities may be created. This may be quite advantageous for people who want to pursue a career in international business since, once they reach a level where they can talk in the host language and recognize the many laws, customs, and cultures of that country, they are highly employable.

  • Start a career you’ll love

You can pick from various career paths and logistics and supply chain management professions. You may find employment in various sectors, including manufacturing, retail, healthcare, and transportation. Additionally, you can focus on particular tasks, such as planning, sourcing, producing, delivering, or enabling. 

Typical job titles in this industry include the following:

  • Supply Chain Manager
  • Logistics Manager
  • Materials Manager
  • Buyer
  • Planner
  • Procurement Specialist
  • Sourcing Manager
  • Operations Manager
  • Production Manager
  • Logistics Coordinator
  • Transportation Analyst

The Final Words

You have several options for success and progress if you choose a supply chain management and logistics profession. The need for qualified people in this industry will only increase due to the always-growing requirement for efficient and effective supply chain management. Logistics and supply chain management provide an exciting and fulfilling career path, whether you are just starting or hoping to advance your career.

Consider a logistics and supply chain management career if you want to impact businesses and society significantly. You may develop a successful and happy career with the proper education, training, and experience in this fascinating and dynamic industry.

IIM Raipur and Imarticus Learning have created a world-class leadership program for senior supply chain professionals. Students will graduate from this 10-month program with the technological, operational, interpersonal, and strategic abilities required to steer supply chain management into a new century. This certification program will teach them essential skills and aid their advancement into C-suite positions with more than 150 hours of interactive sessions taught by knowledgeable IIM Raipur instructors.

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