How I mastered data visualisation with these techniques

Posted on November 12, 2022April 5, 2024 by Imarticus Learning

How I mastered data visualisation with these techniques

A while ago, I wanted to learn how to create stunning data visualisations. I started by reading many articles and watching videos about the subject. After a while, I realised that certain techniques were used repeatedly by the best data visualisers in the field. In this article, I will share the techniques I mastered to create beautiful data visualisations.

Be Clear On The Purpose Of The Visualisation

The first step to creating a great data visualisation is to be clear on the purpose of the visualisation. What are we trying to communicate with our data? What story are we trying to tell? Once we have a clear understanding of the purpose, we can start thinking about the best way to communicate our data.

Let’s say we want to create a visualisation that shows the number of sales made by our company each month. The purpose of this visualisation is to show the company’s growth over time. With this in mind, mapping how data can be communicated becomes easier.

Will we use a line graph to show the monthly sales over time?

Or will we use a scatter plot to show the relationship between the number of sales and the amount of money spent on marketing each month? The possibilities are endless, but ascertaining the purpose of the visualisation is crucial.

Understand The Data

The next step is to understand the data we will visualise. This means knowing what the data represents and how it is structured. The dataset may contain hundreds of columns, but it’s critical to focus only on the relevant data.

For example, if you only want to show the monthly sales for your company, you don’t need to worry about the data for the number of employees or the amount of money spent on marketing.

We should also think about the structure of the data. Is it in a format that is easy to work with? For example, if we are using a CSV file, is the data in a single column or multiple columns? If the data is in multiple columns, is it in a format that can be easily joined together?

The last thing to think about is the size of the data. How many rows and columns are in the dataset? Is it too big to work with? If so, we may need to consider using a sample of the data.

Define Our Audience

Before creating the visualisation, we must think about who our audience is. What are their needs? What do they want to see? What level of detail do they need?

The visualisation should be designed to communicate the data in a way that is easy for our audience to understand.

For example, let’s say we want to create a visualisation that shows the number of sales made by each salesperson. The audience for this visualisation might be the managers of the sales team.

They will be interested in seeing which salespeople are performing well and which ones are not. They will need to see the data for each salesperson so that they can make decisions about improving the team’s performance.

Develop Our Visualisation

Once we have selected the data and defined our audience, it’s time to start developing the visualisation. This is where the fun begins!

There are a few things to consider when developing the visualisation. The first is the type of visualisation. There are many different types of visualisations, each with its strengths and weaknesses. We must select the type of visualisation best suited to the data and the story we want to tell.

The second thing to think about is the layout of the visualisation. How are we going to arrange the data? What order should the data be in? How can we make the visualisation easy to understand?

The third thing to consider is the style of the visualisation. What colours and fonts should we use? How can we make the visualisation visually appealing?

Finally, we need to determine the interactivity of the visualisation. What features can we add to the visualisation to make it more engaging?

Test And Improve

After we have developed the visualisation, it’s important to test it. Show it to people and see what they think. Ask if they can understand the data or if they find the visualisation visually appealing.

Conclusion

Creating data visualisations can be a lot of fun. But remember that there is a process to follow. We must first select the data, then define our audience, develop the visualisation, and finally test and improve it. By following this process, we can create informative and visually appealing data visualisations.

If you want to learn more about data visualisation, check out our Postgraduate Program in Data Analytics & Machine Learning. In this course, you will learn everything about data visualisation – from basic to advanced techniques.

If you need more help, contact us through chat support, or drive to our training centres in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad. We would be happy to assist you.

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Your online credit risk underwriting course should be teaching you this

Posted on November 12, 2022March 26, 2024 by Imarticus Learning

Your online credit risk underwriting course should be teaching you this

Understanding the basics of credit risk is crucial if you’re looking for a way to improve your credit score. That’s why we created this post: to give you a comprehensive understanding of how your credit score works and how it can get influenced by factors such as income, age, and employment history.

The basics of credit risk

Credit risk is the ability to pay back a debt. It’s important to understand because it can affect your ability to get a mortgage, car loan, or other financing.

Credit risk management includes everything from understanding your credit score and how you use that information to learning how lenders decide to who they will lend money based on their own criteria (such as income).

A credit report accounts for all your debts in chronological order, so if you have multiple accounts with different balances spread out over time, they’ll appear separately on each report rather than together in one place like a single account.

How to understand your credit score?

Lenders use your credit score between 300 and 850 to determine the risk of lending money to you. Your credit report, which contains details such as:

How much money have you borrowed in the past, and how long have you last paid it back?
How much debt (credit cards) and late payments are on those accounts?
Whether or not you have any lawsuits against yourself or others filed by or against either party within two years of opening an account with an institution.

What factors influence your credit score?

Credit utilization ratio
Length of credit history
New credit, including types of credit, used
Payment history: How long has the debt been paid off? If you have recently applied for a new loan or line of credit and have not yet paid the balance, this indicates that your other accounts may be negatively affecting your overall score.

Tips for improving your credit score over time

You’ll want to keep your credit card balances low, pay all your bills on time, and check your credit report regularly. If you have a secured card (one that requires a deposit or other collateral), use it responsibly by making only small purchases. This will help improve your score over time, as well as make sure that you’re not maxing out any one account too much.

Reviewing your credit reports from the three national consumer reporting agencies is an excellent first step when raising your credit score. Check to see if there are any errors or indications of fraud or identity theft.

Paying as many past-due debts as possible will help you deal with this negative information first. Paying off your debts as quickly and entirely as possible is the best thing you can do to raise your credit score. Avoiding late payments is crucial because your payment history heavily influences your credit score.

Explore credit risk underwriting career with Imarticus Learning

Students learn about the lending environment, credit underwriting, and regulatory requirements through credit risk management courses.

Course Benefits For Learners

The practical career-focused program complies with widely accepted standards and includes the newest international trends and best practices.
Five case studies, 145 hours of live lectures, and social learning are all included in this credit risk underwriting course.
Credit management online training is focused on the industry, practice-based, and linked to internationally accepted standards. It is distinctive in that it incorporates the most recent developments in education worldwide!

Contact us through the chat system, or drive to our training centers in Mumbai, Pune, Thane, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad.

Making it big as a full stack developer in 2022

Posted on November 11, 2022April 1, 2024 by Imarticus Learning

Making it big as a full stack developer in 2022

The COVID-19 pandemic has caused many industries to change the way they operate. The tech sector is the one that has been relied upon the most. Developers have been in high demand as companies scramble to move their operations online.

A full stack developer can work on the front end and back end of a website. They can code in multiple programming languages and deeply understand how web applications work. Full stack developers are in high demand because they can build applications from start to finish.

The job market for full stack developers will only get hotter in the next few years. Now is the time to do it if you’re considering becoming a full stack developer.

Skills You’ll Need to Succeed

As a full stack developer, you’ll need a strong understanding of front-end and back-end development. This means proficiently in languages like HTML, CSS, and JavaScript on the front end, PHP, Ruby on Rails, and Node.js on the back end.

In addition, you’ll need to be well-versed in database management systems (DBMS) such as MySQL, MongoDB, and Cassandra. Of course, having the technical skills is only half the battle.

This means communicating effectively and collaborating with other developers, designers, and project managers. Full stack developers who work well with others tend to be more successful in their careers.

The Path to Success

Once you have the skills and experience needed to succeed as a full stack developer, it’s time to seek job opportunities. While there are many full stack developers out there competing for jobs, there are also many companies that are looking for talented professionals like you.

The key is to market yourself effectively and stand out from the crowd. One method to do this is by creating an online portfolio that showcases your skills and experience. Ensure to include links to any websites or applications you have developed.

You can also include testimonials from past clients or employers that attest to your talents as a full-stack developer. If you have any blog posts or articles highlighting your expertise in web development, be sure to include those as well.

The future of Full Stack Development

While it’s impossible to predict the future with 100% accuracy, we can get a pretty good idea of the industry’s direction. And right now, it looks like Full Stack Development is here to stay—at least for the foreseeable future.

That’s because there’s an increasing demand for applications that are faster, more reliable, and more secure than ever before. So if you’re thinking about making a career change or getting into tech for the first time, there’s no better time than now to start learning about Full Stack Development.

Discover a career in full stack development with Imarticus Learning.

Students will learn database architecture and algorithms through our Full-Stack Development certification course. During this six-month full stack developer training, students will also learn data structures algorithms and the technical aspects of front-end and back-end programming.

Course Benefits for Learners:

As part of our career services, we offer resume writing, profile improvement, workshops to help students prepare for interviews, and one-on-one career counseling.
Lay a strong foundation in data structures while learning well-known tools like Java, Spring, MongoDB, JavaScript, React, Docker, and Jenkins.
Students can now compete in coding challenges organized by our community project Skillenza to address complex business problems and make an impression on resumes.

Contact us through the chat support system, or visit one of our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad.

Your career needs IIT Roorkee’s machine learning course

Posted on November 11, 2022May 28, 2025 by Imarticus Learning

Your career needs IIT Roorkee’s machine learning course

Building a career that can yield quality outcomes for you in the future requires a set of excellent skills that appropriate mentors can only help you learn. Besides that, you must choose a career option and a skill that will take you toward your success. A mixture of all of these lives in the IIT Data Science Certification Course, which is designed by acclaimed IIT faculty members. In addition to that, you will study data science and machine learning, a field that’s flourishing every day with technological advancements.

Data science has always been the driving force behind an industry because of its applications and the outcomes it brings to the table. So, having a career in data science will not only make you a valuable asset to a company but it will also equip you with multiple skills necessary in today’s time. To help you with this, data science online training can be of great use to skill you up in the comfort of your home.

Before going any further in understanding the importance of IIT Roorkee’s Machine Learning Course in an individual’s career, it is important to learn about the fundamentals of machine learning.

What is Machine Learning?

It is the field of study that enables a computer to learn without being programmed. There are many things that differentiate a human from a machine. One of which is the ability to learn and machine learning goes a long way to make it happen. Here, the computer learns from analysing huge databases. Then it comes up with solutions automatically.

There are numerous applications of machine learning but one prominent use of this comes under data science. Hence, it would be a sound decision to opt for a data science online training that teaches you both the skills.

Importance of Machine Learning

In today’s world where everything operates with automated technologies, it becomes evident to make technologies that are capable of learning on their own. With each passing day, science is expanding its horizons, and the use of such advancements is transforming industries to be much better. One such example is the use of machine learning in acknowledging trends and understanding customer behaviour quicker than ever. It not only helps customers in solving their issues but also provides businesses with insights that can differentiate them from their competitors.

If we specifically talk about its application in data science, then the list will go on forever. But in brief, it can be understood as a technology that gives out results and helps in making appropriate decisions without human intervention.

With numerous evolutions taking place in this field, the demand for it is rising exponentially. It has changed the way data extraction works, and made it modernised which is more efficient and fast. The new automated process is loved and accepted by all, thus its popularity is also expanding.

Till now, we have acquired a little knowledge about machine learning and its importance in the real world. It is now time to look at the best course from which one can get the appropriate understanding of it.

IIT Roorkee’s Machine Learning Course

Quality certification to validate your skills and learning is essential when you are applying for a job position in a reputed company. The certification also assures your interviewer about the quality of your skills as they will check the background of your course. And what more can impress an interviewer than a course designed by the IIT faculty members?

This IIT data science certification course is designed in collaboration with iHUB DivyaSampark (TIH) @ IIT Roorkee to provide beginners or mid-professionals with a robust knowledge of data science and machine learning. Accomplished IIT faculty has outlined this new-age course to build you into an asset that an organisation will embrace.

Here you will be taught all about data mining, machine learning tools with Python, and using data-driven insights to impact organisational growth.

Benefits of this Course

Before we opt for a certain course, we must check its benefits. This data science online training comes with the added advantage of completing the study in the comfort of your home. Besides that, it checks various essential boxes such as;

Quality Certification

The IIT data science certification course comes with a certificate issued collectively by iHUB DivyaSampark @ IIT Roorkee, Department of Science & Technology (DST), and Imarticus Learning under “The National Mission on Interdisciplinary Cyber-Physical System (NM-ICPS). Thus, it will help an individual to stand out among the rest of the crowd, as his/her profile includes a certification by nationally recognised bodies.

Exposure

This course also provides a 2-day campus immersion at iHUB Divyasampark @IIT Roorkee (Greater Noida campus) to connect to IIT faculty members and peers. Such opportunities can help you gain industry insights and can be of great help for your future.

Training by Industry Experts

When you get trained by industry experts and a faculty that belongs to IIT Roorkee, IIT Guwahati, IIT Ropar, and other premier institutes, it is quite evident that your knowledge will be much sharper than your competitors. This will be because of the practical insights that you will gain during this program.

Startup Funding Program

In addition to the sharp skills, you will also get an opportunity to present your own startup idea and get it funded. This will not only push you to work hard but can also help you with the process of building something great.

Conclusion

Till now, you must have understood the importance of a career in data science and machine learning. Therefore, it is an ideal time to invest in a course that can yield the best results for you in the future. The perfect IIT data science certification course is here for you to assist in the most essential time of your career when you gain knowledge.

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An epic supply chain management course by IIT Roorkee

Posted on November 11, 2022 by Imarticus Learning

An epic supply chain management course by IIT Roorkee

It is true that in the modern world, the term “supply chain management” (SCM) has become quite popular. In fact, many leading organizations are now implementing SCM programs in an effort to improve their overall efficiency and competitiveness. However, despite its widespread use, there is still much confusion surrounding the concept of SCM. In order to clear up some of this confusion, it is helpful first to understand exactly what supply chain management(SCM) is and what it entails.

What is supply chain management?

Simply put, supply chain management is the proactive and reactive management of material, information, and financial flows throughout the entire supply chain, from raw materials acquisition all the way to delivery of the final product to the customer. Importantly, supply chain management includes collaboration with channel partners, which can be suppliers, intermediaries, third-party service providers, and customers.

It should be noted that the term “supply chain” does not refer solely to the physical movement of goods; rather, it encompasses all aspects of a company’s operations that are involved in offering products or services to its customers.

What it entails?

The goal of SCM is to optimize the overall performance of the supply chain in order to achieve the ideal outcome in terms of cost, service, and quality. In order to accomplish this, SCM programs typically involve using various tools and techniques, such as inventory management, transportation management, and supplier relationship management.

Inventory management is a key component of SCM programs, as it helps manage that the right amount of inventory is available at all times to meet customer demand. Transportation management is another important aspect of SCM, as it helps to ensure that goods are shipped efficiently and safely from one location to another. Lastly, supplier relationship management is paramount to the success of any SCM program, as it helps to ensure that supplier performance meets the company’s standards.

How to learn SCM?

There are numerous ways that individuals can learn about supply chain management. One option is to take an online course, and in my view, there is no better course than IIT Roorkee’s online SCM course. Here I am explaining some of the key features of this course:

Epic content: The course is loaded with industry-specific examples, case studies, and real-world applications that make the concepts easy to remember.
Expert instructors: You will be taught by IIT Roorkee faculty who are leaders in their respective fields and have a wealth of experience in SCM.
Self-paced learning: The online format allows you to learn at your own pace and review material as often as you need.

Whether you are looking to gain a clear understanding of SCM or want to build a career in SCM, IIT Roorkee’s online SCM course is the perfect solution.

Explore a Career in supply chain management with Imarticus Learning.

This supply chain management course by IIT Roorkee is designed to provide you with the necessary skills and knowledge required to excel in this field.

Course Benefits For Learners:

Prepare yourself to contribute to the future creation of more tactical and innovative global supply chains that will help you become a successful supply chain analyst.
After completing the supply chain management online training, students can start preparing for in-demand careers in supply chain and as demand planners or data scientists!
Python teaches students how to gather, analyze important data that will aid them in making better supply chain decisions.

Visit our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad, or get in touch via the chat support system.

How to become an expert in cryptocurrency trading with the right course

Posted on November 11, 2022December 5, 2023 by Imarticus Learning

How to become an expert in cryptocurrency trading with the right course

What is Cryptocurrency?

Cryptocurrency, also known as crypto, is an encrypted string of data that denotes a unit of currency. It is organized and kept in check with the use of blockchain technology. This technology also makes this crypto-investing more secure and safe e.g., buying, selling, and transferring. Cryptos are decentralized; that is, they are issued by the government or financial institutions as physical money, hence, which makes them secure.

With the help of the process of mining makes use of cryptographic algorithms to maintain and organize these cryptocurrencies, which are processed and validated by computers with specialized hardware and application-specific integrated circuits (ASICs). The transactions of this crypto are also maintained by these computers.

How does Crypto Currency work?

Cryptocurrencies are not controlled by any government or any other financial institution. Cryptocurrency makes use of digital currency or digital coins, which ensures that they are outside of the banking system.

The three important processes involved in cryptocurrency are:

1. Mining

Cryptocurrencies are generated through a complex process called mining. Miners have to solve a mathematical puzzle with the help of a specialised computer; in return, they earn bitcoins as rewards.

In an ideal world, a normal person would take 10 minutes to mine a bitcoin, but in reality, it takes 30 days to mine a bitcoin.

2. Buying, selling and storing

Crypto can be bought or sold from brokers, central exchangers, etc. Exchanges done using these digital currencies which are coin based are easy to buy and sell.

Once bought these cryptocurrencies are stored in a digital wallet. These digital wallets can be of two types; that is, hot or cold. A hot wallet means that it is constantly connected to the internet, which makes transactions easy between users but it increases the risk of theft or fraud. On the other hand, cold wallets are not connected to the internet, which protects them from thefts and fraud but makes transactions between users very difficult.

3. Transacting or Investing

Cryptocurrencies can be easily transacted; that is, transferred from one digital wallet to another one through smartphones. Once we own some cryptocurrencies the possibilities where we can use them are either to buy or sell goods, exchange them as money or trade with them.

The easiest way of buying these cryptocurrencies is through debit card transactions. These cryptocurrencies can easily be exchanged for money through banging accounts or peer-to-peer transactions.

What are the types of Crypto Currency?

In 2022, it was found that there were 10,000 and more cryptos present in the real world. Some of them are mentioned below:

1. Bitcoin

2. Ethereum (ETH)

3. Alt Coin

4. Tether (USDT)

5. USD Coin (USDC)

6. XRP

How SP Jain Fintech Program would help you in becoming an expert in cryptocurrency trading?

Having the best source for learning about cryptocurrency trading is a very important requirement, but finding the right course that can teach you everything about is very difficult to find. Hence to make it easy for common individuals to understand and invest in cryptocurrency properly, SP Jain School of Global Management in collaboration with Imarticus learning is providing Asia’s biggest fintech training program.

This program provides its users:

· An Industry oriented curriculum, where all the latest global trends on finance, technologies which help these finances and digital currencies are thought and practiced throughout the course. Experts who are currently working and are striving to be the best in these respective industries and know all about the various variables in these fintech courses will mentor you about all the advantages, uses, where to invest, where to not and many more things.

· The fintech training program also provides various webinars and workshops done by industry specialists about various finances and technologies that help to monitor and utilize cryptocurrencies and also about the latest global trends happening in the world currently.

· This program is divided into two different phases. The core phase is where all the basics of fintech are taught like Blockchain, AI and RPA. The other phase is the pro-phase where students are trained to become pros in the fintech industry by mentors who are already part of this industry.

To know more about the course you can download a detailed brochure about this training program through the website. To register for the course the same link can be made use of and from there, your fintech training program will start. For more information on the program, you can visit the website or contact chat support, or drive to our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad.

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Becoming a cybersecurity analyst in the age of social media

Posted on November 11, 2022December 5, 2023 by Imarticus Learning

Becoming a cybersecurity analyst in the age of social media

The growth of social media has increased information distribution. It has proven beneficial in many ways. But it also poses multiple levels of threats to private and sensitive information.

Social media is undoubtedly changing how we discover, produce, and exchange information. Right now, we have multiple media channels. This includes the rise of web3 and metaverse. Thus, the importance of cyber security analysts has risen exponentially.

Outlook for a Cybersecurity Analyst

A cybersecurity analyst needs to understand information systems and networks. You become an expert after years of experience. You need to keep on testing your technical skills all the time.

Cybersecurity’s core is IT. But it encompasses more than one or three study fields. You need to be analytical and creative when working as Cyber security specialist. The job demands more than coding skills. It’s a new field, but with the rise of the IoT-based revolution, this field will soon be a major part of every aspect of our life.

Cybersecurity offers diverse career opportunities. You can choose any role in any niche. But a course like such is highly specialised. So, you need to have a Bachelor’s degree in STEM. There are numerous online resources available today. Keep a tab on ongoing technological trends. This job would demand you to always stay on top. So, go for courses that match today’s needs. Check out if they offer you practical experience or mentorship.

The demand for cybersecurity grows at a high rate. This space has been rapidly increasing at 15% every year. By 2025, the overall global spending on cybersecurity will reach $460 billion.

So, we can conclude that this field is soon going to diversify at a rapid rate. Also, the chances of getting a better pay scale in this field are quite higher.

How to Start a Career as a Cybersecurity Analyst?

Learn Cyber Security Basics

First, you need to learn the current threat landscape. It helps you predict threats, loopholes, etc. You are the key to building secure future technology-based development.

Study cybersecurity principles. For example, possible threats to the existing IT system, anticipating future threats, etc. Additionally, study important cybersecurity components like firewalls, routing, network architecture, etc.

Develop and Practice Cybersecurity Technical Skills

There are multiple technical roles you need to do as a Cybersecurity analyst. For example, security audits, examination data encryption, etc. These are some things you need to practice after you get certified. You need some technical skills.

Cybersecurity technical skills include:

Conduct security checks

Examine and analyse network traffic

Check Data Encryption, including how to encrypt.

There are many cybersecurity courses in the market. Some offer live lab sessions to emulate real-world conditions. You use these tools to practise resolving various cybersecurity issues. This is a good way to test your skills.

Obtain a Certificate in Cybersecurity

A cybersecurity course helps you learn many things about the field. The course includes threat detection, developing secured networks, anticipating cyber terrorism, etc. You also learn about the tools and technologies you need for the job. These courses aim to prepare one for the current tech-based industries.

After completion, you get a degree and a certificate. This boosts your candidature while applying for cybersecurity analyst jobs. It aids more when you lack a strong technical background. You can choose online information security analyst courses too.

Review the cybersecurity industry

The growth of internet connectivity and data exchange is continuous. So, cybersecurity needs to upgrade every moment. Cyber attackers constantly develop new strategies and technologies to exploit data and resources. Thus, stay updated to anticipate threats.

Study ongoing advancements and research in cybersecurity. That’s another key to success.

Your knowledge and abilities must meet the needs of the moment. Therefore, keep a tab on recent cybercrimes and trends in security and IT.

What Skills Are Critical for Becoming a Cybersecurity Analyst?

Scripting

You need to know scripting languages and computer programming languages. For example, Java, C++, etc. Cyber security specialists need to decode encoded threats. Sometimes, if necessary, rewrite software.

Hacking

As cyber security analysts, you also need to learn how to hack. This is called ethical hacking. It helps you understand existing loopholes or anticipate threats to a system. By doing so, you build a secure system, saving it from illegal cyberattacks. Go for courses which offer you opportunities like a hackathon, etc.

Networking

You must know how to work with a variety of networks. You need to detect the potential effects of various components on the existing organisation’s security.

Knowledge of Different Operating Systems

You need to have extensive knowledge about various OS. For example, Linux, Windows, iOS, Android, etc., are some OS. This is a must for every cybersecurity analyst.

Time to Embark on the Path of Becoming a Cybersecurity Analyst!

It is an exciting field which offers various job opportunities. This is perfect for those interested in ethical hacking and cyber security. You can create protected systems for businesses of various niches.

Imarticus Learning offers a PG program in Cyber Security. This is designed and drafted by industry experts for the modern industry. It aims to improve and advance one’s technical and industry-based programming skills. With live simulations and other features, you can become an expert.

Do you want to know more?

Contact us through chat support. Visit our various centres located pan-India.

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Best Postgraduate Program in Digital Marketing: Online courses 2022

Posted on November 11, 2022March 26, 2024 by Imarticus Learning

Best Postgraduate Program in Digital Marketing: Online courses 2022

If you’re looking for the best digital marketing certification program, you’ve come to the right place. This blog post will briefly overview digital marketing and its importance. So if you want to learn about digital marketing and how to become a certified professional, keep reading!

Digital Marketing Certification: An Overview

This certification is a great way to start your digital marketing career. This online course provides an overview of digital marketing and how you can use it to promote businesses and products.

The course covers search engine optimization, social media marketing, email marketing, and more. After completing the digital marketing training, you can take the digital marketing certification exam.

This will allow you to get certified and start your digital marketing career. Digital marketing is a rapidly growing field, and there are many opportunities for those with the right skills. This online course is an excellent option to get started in digital marketing.

The rise of digital marketing and why employers need digital marketers

Digital marketing is no longer a new concept. And with the rise of digital marketing, employers need digital marketers. So, what exactly is digital marketing?

It is promoting a product or service using digital channels. These channels include search engines, social media, email, and websites.

Digital marketing is crucial as it lets businesses reach a larger audience with less money. It’s also more efficient than traditional marketing methods, such as TV or print ads.

The strategic to effective marketing has always been connecting with the target market at the appropriate time and place. Online is the best place to meet consumers today when screen time is at an all-time high. Businesses are making use of this fact. They are using efficient digital marketing techniques to increase the likelihood.

Benefits Of Digital Marketing:

There are many benefits of digital marketing.

It is more cost effective than traditional marketing methods.
It lets you reach a larger audience with less money.
It’s more efficient than traditional marketing methods.
You can track your results and measure your success.
It’s interactive and engaging.
You can target your audience more effectively.

These are some of the benefits of digital marketing. As you can see, digital marketing is a robust tool businesses should use to reach their target audiences.

Explore a Career in Digital Marketing with Imarticus Learning

Our digital marketing course offers placement assurance, a more collaborative curriculum that strongly emphasizes capstone projects, employability skills, and opportunities for stable employment.

Course Benefits for Learners:

Students will learn that large businesses use online digital marketing training to maintain their competitive edge by analyzing the case studies of the clients.
The most crucial content marketing certification program is now accessible to students and fully comprehends concepts in digital marketing.
Students can now participate in a closely supervised online project to learn SEO fundamentals.

Contact us through the chat support system, or drive to our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad.

Love financial analysis and accounting? Become a pro in 2022

Posted on November 10, 2022March 29, 2024 by Imarticus Learning

Love financial analysis and accounting? Become a pro in 2022

Do you love financial analysis and accounting? Have you always thought of becoming a pro in this field? If so, 2022 is the year for you! The rise of financial analysis and accounting is happening right now, and there is no better time to get started than the present.

Financial analysis and accounting are used almost in every business decision. Financial analysts play an important role in making sure that your businesses run efficiently and profitably. Not only do financial analysts assess a company’s financial statements, but they also offer recommendations on how to improve financial performance.

So, If you’re thinking of a challenging and rewarding career, then financial analysis and accounting is the perfect field for you. With the right training, you can become a pro in this exciting and growing industry.

In this post, we will discuss why Financial analysis and accounting are on the rise and why you should pursue it as your career choice.

Why Financial analysis and accounting is on the rise?

The financial analysis and accounting industries are growing rapidly. The global economy is increasingly complex. As businesses become more international, there is a greater need for financial analysts who can understand and interpret financial data from around the world.

Also, it is true that businesses are under more pressure than ever to be efficient and profitable. So, Financial analysts play a vital role in helping businesses to cut costs and improve financial performance.

Apart from this, financial analysis and accounting play a crucial role in investment decisions.

Why should you pursue it as your career choice?

Financial analysis and accounting offer a challenging and rewarding career. If you are thinking of a career that will allow you to use your analytical and problem-solving skills, then financial analysis and accounting is the perfect choice for you.

Here are the reasons why so:

A growing industry with immense opportunities:

No doubt, it is one of the fastest-growing industries with immense opportunities. You can become a financial analyst, accountant, or even a financial manager. Also, the best part is that the job outlook for financial analysts is expected to grow, and it is surely a great time to enter this field.

Well-paid career:

It is no secret that financial analysts and accountants are some of the highest-paid professionals in the world. You will be amazed, or you can say surprised, to know that the median salary for financial analysts is much more than that of other professions.

Prestige and social status:

Financial analysts and accountants are highly respected professionals. They are often seen as financial experts and are consulted on a wide range of business decisions. So, if you are looking to make a difference in the world of business, then financial analysis and accounting is the perfect career choice for you.

Discover Financial Analysis course with Imarticus Learning.

The financial analyst certification course covers a broad range of subjects, including valuation procedures and modeling methodologies. It allows students to gain a comprehensive analysis of the financial sector and provides a strong foundation to become a financial analysis and accounting pro.

Course Benefits For Learners:

Learners will gain important skills that are valued in the financial sector.
Learn Financial analysis with expert instructors who have years of experience in the field.
Once you’ve mastered financial modeling, it’s easy to make a strong impression on potential employers and showcase your hard work.

Visit our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad, or get in touch via a chat support system.

Machine Learning Trends in Fintech

Posted on November 10, 2022March 26, 2024 by Imarticus Learning

Machine Learning Trends in Fintech

Fintech is one of the rising sectors in the Indian economy, and artificial intelligence and machine learning in fintech has played a big part in its rapid growth. The power of automation, along with data science, has enabled companies to help even novice investors to find the right options and helped the experienced ones to further their portfolios. Apart from that, they have reached the masses with rising internet penetration, helping a lot more people than before.

So, let’s look at the trends emerging from fintech in AI and ML.

Trends around artificial intelligence and machine learning in fintech

There are many trends that are rising in the field of fintech. Due to these fields becoming prominent, there has been a complete revolution in finance. The companies are launching new products which are digital and accessible through the cloud. So this has resulted in the customers behaving in new ways. A fine example of this is the UPI (Unified Payments Interface) and other digital payment services.

Anyway, returning to the issue of rising trends in the field of fintech, they are:

Lending in fintech

This old service has been packaged in such a way that it has adapted to the new times, especially as per the channels of the digital medium. According to the Bank of Baroda, lending in fintech allows the lender to issue loans online through websites or mobile apps. Earlier it was quite traditional, where the mechanism was primarily balanced sheet underwriting. Now it has been leveraged into a digital format. This has helped to ease business processes and make them faster and more secure.

Mobile or digital rupee

This is purportedly the currency of the new age, where a digital medium of exchange is connected to your digital wallets or bank accounts. It is highly helpful in sending money all throughout the world within a matter of seconds. The best thing is that it helps to skip the channels and tax ports in between, making the transactions less expensive than the conventional ones. Due to its brisk transactional speed, it has become quite popular among people, and it is one of the biggest attention grabbers for the fintech sector.

Online investing platforms

Although online investment platforms are the biggest draw of the Fintech sector, it is quite cumbersome. They are offered as a platter or combination of allied services. Nowadays, almost all traditional investment services are available online. For example, most platforms these days offer stock trading options, gold loans, gold purchases, mutual funds and other investment options through fintech apps. You will find multiple services under one roof. This sector uses the assistance of advanced technology to find the right products for an individual customer, and it is one of the biggest trends of machine learning in fintech.

Stock price prediction

This is another trend in fintech that heavily uses technology and is dependent on AI and ML. It is required by most stock marketing companies and investment brokers who need to guide their customers about building the best possible portfolio which yields them the most traffic.

Sales forecasting

Machine learning algorithms help ecommerce companies to predict how much sales they will be able to make during the present fiscal year. They train the machine learning models to observe data and give better insights by calculating the demand and the supply, helping them to predict how much selling could be done and how it could be optimised towards a particular target.

Cryptocurrency

It used to be a fintech star at one point in time, and it heavily employed machine learning to secure investors’ digital transactions. Even if the cryptocurrency market is seeing a slump in present times, it is still trending worldwide. In the future, it might transform, but it will still use a lot of AI and ML to provide a bigger and very different investment option for investors.

Blockchain and applications related to it

Blockchain is the talk of the town even years after its launch, and it has become a buzzword because of the fact it finds its application in almost every operation of the fintech business. Today, it has become the backbone of the fintech industry and has helped to make this sector more secure.

The introduction of machine learning in fintech has shaped the industry and made it future-ready, and it has also played a significant role in its transformation. Today, fintech is a growing sector with more promising years ahead.

If your interest has been sparked towards fintech, then you should also opt for the right training. In this regard, an MBA in fintech sounds like the right option. Imarticus Learning, in partnership with KL University, runs the MBA course that includes an updated curriculum, training from industry veterans, placement assistance and a host of other facilities to ensure that you have the best career ahead.