If you aim to bring a change in your marketing department, then you must understand the meaning and differences between…
ImarticusAugust 19, 2023
The past decade has witnessed an immense transformation in digital technologies that are potentially changing the profitability and working patterns…
ImarticusJune 20, 2023
Consumer behaviour analysis is an integral part of marketing strategies because it offers significant insights into customers' purchasing decisions. Businesses…
ImarticusMay 31, 2023
Digital marketing uses electronic technology to interact with the target group via multiple digital platforms. Firms can use digital marketing…
ImarticusMay 16, 2023
What does a CMO need? The demands of a career in CMO have evolved with time. In 2023, you need…
ImarticusMay 8, 2023
Consumer behaviour is the study of consumers and the processes they use to select, utilise, and dispose of goods and…
ImarticusMay 3, 2023