In the era of digital transformation, businesses rely on technology and digital channels to connect with existing and potential consumers. Technological advancements are creating a constant need for skilled professionals who are well versed in digital marketing and possess the ability to learn and adapt in an ever-changing field. We’ve created this up-to-date digital marketing and MarTech course with IIT Roorkee for digital marketing aspirants who want to learn the fundamentals of digital marketing including social media, SEO and affiliate marketing from a premier institution.