Marketing nuggets and powerful insights from IIT AI ML course experts

 If you are a student looking for insight and knowledge in Artificial Intelligence, Machine Learning, or AI ML, you’ve come to the right place. 

According to a GA PWC report from this year, 96% of respondents plan to use AI simulations like digital twins. AI extensively uses simulations to expedite risk analysis, offer insights, forecast supply chain dynamics, etc.

Whether you are looking for ways to improve your digital marketing strategy or trying to understand how artificial intelligence and machine learning are changing the landscape, you’ll find what you need here.

The Power of AI in Business 

 

When implementing AI in your business, the most important thing to consider is understanding how it can automate tasks and increase efficiency. AI can help enterprises to make data-driven decisions faster than ever before. 

It can also automate repetitive tasks that usually require human intervention, such as customer service inquiries or online purchases. By doing so, businesses can save time and money while gaining valuable insights into customer behavior that they may not be able to access otherwise. 

Marketing with AI ML 

Another important aspect of utilizing AI ML is understanding how to use it for marketing purposes. With the advent of machine learning algorithms, marketers have gained access to powerful insights about their target audiences that were previously unavailable due to cost or technical limitations. 

For example, marketers can now utilize predictive analytics to forecast future trends in customer behavior based on past data; they can also use natural language processing (NLP) algorithms to understand user intent better, and they can use computer vision technology for more accurate image recognition and analysis. All these technologies are invaluable when it comes to improving marketing campaigns. 

Learn how to leverage AI ML insights to make your marketing strategy stand out in a competitive online market. 

Identify Your Customer Base 

Identifying your customer base is the first step in implementing any successful marketing strategy. AI ML can help you do this by providing detailed customer profiles and segmenting them into different types of customers. This will allow you to target specific demographics with tailored messages and offers that are likely more effective than generic ones. 

Create Compelling Content 

Once you’ve identified your customer base, it’s time to focus on creating compelling content that resonates with them. AI ML can help with this by analyzing data about your customers and providing insights about what kind of content they are most likely to engage with. It can also help you determine which platforms are best for delivering your message and identify the right time and place to reach its target audience.  

Optimize Your Strategies 

Finally, AI ML helps businesses optimize their strategies over time by tracking data on customer engagement and making adjustments based on those results. It also allows businesses to track their competitors’ strategies and adjust their tactics accordingly to stay ahead of the competition. Additionally, AI ML provides access to valuable insights from IIT course experts who can advise how best to use AI ML tools for maximum business growth. 

Discover IIT artificial intelligence course with Imarticus Learning

Enroll in artificial intelligence and machine learning course program at the E & ICT Academy to learn more about machine learning online training.

Course Benefits For Learners:

  • Students work on 25 real-world projects as part of the course to gain practical business experience and prepare for a rewarding data science career. 
  • Students can grab employers’ attention and showcase their abilities with a certificate recognized by the E & ICT Academy, IIT Guwahati, and a credential supported by Imarticus Learning. 
  • Students who pass this deep learning certification may find lucrative employment in the artificial intelligence and machine learning fields.

Visit our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad, or get in touch via a  chat support system.

From zero to research- An introduction to IIT AI/ML course

AI & Machine Learning in Everyday Life

The importance of Artificial Intelligence (AI) is constantly on the rise and so is its involvement in our everyday lives. Although we don’t often think about it, AI is everywhere.

From chatbots that communicate with us on various online shopping platforms and websites to social media platforms that target audiences and advertise products based on our searches, AI is encoded everywhere. Being such a pertinent part of business, these days makes enrolling in an artificial intelligence and machine learning course a viable option to ensure a lucrative offer in the job market.

Here are 8 ways AI is present in our everyday lives without us even noticing:

  1. Face recognition locking on our phones
  2. Friend suggestions, product/service advertisements based on searches on social media
  3. Spell checkers and Grammarly tools installed on emails and messaging portals
  4. Google searches
  5. Voice assistants such as Siri and Alexa
  6. Smart home devices such as air conditioning machines, electrical switches, refrigerators, and so on
  7. Google maps and other satellite-based trackers
  8. Content suggestions on Netflix based on your watching history

IIT AI/ML Course

Given the way AI is becoming a part and parcel of our lives, the Indian Institute of Technology (IIT) is offering AI/ML specialized courses so that you can gain in-depth knowledge and skills in the applications and techniques associated with machine learning. The idea is to upskill professionals and train them in a manner so that they are ready to take on high-paying jobs in the world’s most demanding computer language.

These are certificate courses that span over a period of 6 months and during this time you will be taught the following subject areas:

  •         Basics of Python
  •         Mathematical Background
  •         Introduction to Machine Learning
  •         Regression Analysis
  •         Optimization in ML
  •         Unsupervised Learning
  •         NLP and text analysis
  •         Feature Selection and Dimensionality Reduction
  •         Reinforcement learning

Outcomes of the Program

  •   Are able to quickly and relevantly gather insights by analyzing data
  • Are able to come up with predictive models that use decision trees and neural networks
  • Can carry out mathematical operations on an array of data
  • Are skilled enough to operate Pandas so that you can manage data, rearrange them and carry out various kinds of analysis
  • Can create text classifications systems making use of learning methods and linear classifiers
  • Professionals can compare optimization techniques and how they effectively solve learning issues across platforms and models to reduce the extent of errors

Who Can Apply for the IIT AI/ML Course?

The artificial intelligence and machine learning course is perfect for anyone keen on learning about machine learning.

Additionally, this program is the right fit for professionals who understand computer programming language and has completed their graduation with preferably a year of practical experience in the industry. You will find this course if you:

  •         Are tasked with machine learning projects or software development
  •         Wish to be at the helm of machine learning projects or want to work in this field
  •         Already have practical knowledge of programming languages such as C, C++, and java

Why Should You Go for this Program?

When you enroll in the artificial intelligence and machine learning course at IIT, you are to get the following benefits:

  • Get a chance to learn and earn a degree from the country’s best engineering school
  • Get a chance to participate in interactive online learning sessions which will be in live mode
  • Will be able to interact and exchange ideas with the best faculty comprising of the top industry professionals
  • Engage in productive peer-to-peer networking and learning
  • Build a strong foundation in concepts such as high-level Python programming, AI, and ML 
  • Participate in the biggest placement on-campus drive

Conclusion:

The importance of artificial intelligence and machine learning courses will continue to be on the rise given the greater involvement of AI in our daily lives. From healthcare, banking, financial institutions, gaming & entertainment to the airline industry, AI is a necessity, and enrolling in the IIT AI/ML course will equip you with industry-specific skills that will help you in every aspect of your professional life.