Last updated on February 23rd, 2023 at 10:20 am
IIT Digital Marketing Course: Build A Successful Digital Marketing Strategy
Digital marketing is an essential part of any business. The right digital marketing strategy can help you increase sales, improve customer loyalty, and increase website traffic. In this post, we'll cover what digital marketing is and how it works, including some tips for getting started on your digital marketing strategy.
What is Digital Marketing?
Digital Marketing is a process of promoting your business online. It includes Social Media Marketing, Search Engine Optimization (SEO), Pay Per Click (PPC) Advertising, Email Marketing, and Content Marketing.
A comprehensive online digital marketing course can cost anywhere from 25,000 to 45,000. For in-depth training in digital marketing, some very well-liked online courses charge up to 75,000 or 80,000. The average digital marketing course fee ranges from 30,000 to 50,000.
Social Media Marketing
It is an excellent method to connect with customers and build your brand. It's also a perfect tool for gathering product or service feedback.
Here are some tips for using social media to help you market your business:
- Use Facebook ads
- Create engaging posts that include images and video content
- Optimize your Instagram account so it gets more engagement
Keyword Search Engine Optimization (SEO)
Keyword search engine optimization (SEO) is optimizing your website for search engines like Google and Bing. It helps you rank higher on the search engine results page, which can increase traffic and sales.
Google Analytics
It is a free web analytics tool that provides detailed statistics on the traffic to your website. It lets you track where your visitors are coming from and what they do on your site. It also helps you to understand how different versions of your website perform against each other.
Pay Per Click (PPC) Advertising
Pay Per Click (PPC) advertising is a method of advertising on the internet in which advertisers pay a fee each time a user clicks on an ad.
PPC ads are on search engine results pages, web pages, and other locations that show paid advertisements, such as banners, text links, and video players.
Content Marketing
Content marketing is a form of digital marketing that involves creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience.
The IIT Digital Marketing Course aims to teach you the skills needed to successfully execute an effective digital marketing strategy, so you can increase sales and expand your audience base.
Discover IIT Roorkee digital marketing course with Imarticus Learning
In the age of digital transformation, businesses rely on the most recent technology and digital channels to communicate with their current and potential customers. For those looking for the best online marketing course and want to learn the field's foundations from a renowned university, we have created this advanced digital marketing certification course and MarTech course with IIT Roorkee.
Course Benefits For Learners:
- Through live online sessions and conversations, students can gain knowledge from some of India's top educators and specialists.
- As you progress through the program, our knowledgeable mentors will assist you in achieving your goals.
- Learn the most current methods and tools, comprehend the most recent trends and algorithms, and engage in practical digital marketing projects if you want to develop a rewarding career in MarTech and digital marketing.
Contact us through chat support, or visit one of our training centers in Mumbai, Thane, Pune, Chennai, Bengaluru, Delhi, Gurgaon, or Ahmedabad.
