Become a Digital Marketer in 18 Weeks
MyCaptain Digital Marketing Program with Job Assurance
Next Batch
March 2025
Available Seats
29/60
Taught by experts from
Rapido, Deloitte, MFine, Zomato
4.51
1.2 Lacs+ Learners
Key Highlights
1600+
Students Placed
12LPA
Highest CTC
10
Assured Interviews
1000+
Hiring partners
The Program has been created in collaboration with Managers from
1000+ Hiring Partners
and more
Program Curriculum
Our curriculum is designed to make you a finest marketer
Kickstarting your Journey as a Digital Marketer
Network & Slack Training Session
Know your Self Assessment
Business Models and Competitor Research
How to create a Customer Persona?
Captain Collab: Building Customer Personas with Research & Data
Minor Project: Brand Analysis for brands like Zoom & Lenskart
Understanding Marketing Funnels
Success Metrics of a Funnel
Captain Collab: Marketing Funnels & Metrics
Identifying the right career fit for you in Digital Marketing
Understanding Social Media roles, goals, and platforms
Why do 'Brands' need Social Media Marketing?
Brand Awareness Strategies for Instagram
Funnel Building Strategies for Instagram
Creating Social Media Strategy for Instagram
Minor Project: Creating Social Media Strategy for Brands like Zoom & Lenskart
Content Ideation for Instagram
Creating Content Calendar for Instagram
Deep Diving into Content Ideation, Bucketing and Content Calendar
How to create Instagram Posts?
Content Ideation & Creating Content Calendars
Stepping into the world of Instagram Reels
Creating Instagram Stories & Posts
Content Strategy: Creating brand awareness
Leveraging AI for Writing & Canva or Design
Introduction to LinkedIn
Creating Viral Content for Instagram
Introduction to LinkedIn
Cracking LinkedIn Strategy
Content Creation for LinkedIn
Creating LinkedIn Strategy and Content
Creating LinkedIn Marketing Strategy for Brands like Zoom & Lenskart
Introduction to YouTube
YouTube Analysis and Growth Hacks
Social Media Campaign Optimisation
Social Media Campaign Reporting
Campaign Reporting and Optimisation
Optimizing your Social Media Marketing
Let's Build you a Kickass Digital Marketer's Resume
Optimizing Your LinkedIn Profile to Catch Recruiters' Attention
Mastering Social Media Marketing Interview Preparation
Social Media Marketing Ethics
Improving your writing with Industry Terminology
Social Media Community Engagement
Online Reputation Management
Twitter and Microblogging
Crafting Social Media Marketing Strategy for a brand
Understanding SEO & Setting up Google Keyword Planner
How does the world of Search Engines work?
How Websites and URLs are structured?
Keyword Research & Analysis for Myntra
Identifying the Website Structure and URL Optimisation
What are Keywords and how to identify them?
Creating SEO-friendly Content with the help of ChatGPT
Keyword Research and Content Creation
Keyword Research and Content Creation for Brands like Myntra
Introduction to On-Page SEO
Introduction to Technical SEO
Understanding Technical SEO: Part 1
Understanding Technical SEO: Part 2
Introduction to Off-Page SEO
Website Audit
Website Audit for On-Page, Technical, and Off Page SEO Issues
Explore Google Search Console and learn how to use essential SEO Tools
Important Google Updates and Case Studies
SEO: Doubt Solving and Interaction Session
Understanding SEO Metrics and creating SEO Strategy
Creating SEO Strategy for an E-Com Website
Creating SEO Strategy for a SaaS Website
Creating SEO Strategy for a Brand
Creating SEO Strategy for a Brand
Building a kickass Digital Marketer's Resume
How to build a Strong Linkedin Profile
How to prepare for the Interview in SEO
App Store and YouTube Optimisation
How to Find Errors in a Website?
How to Build a Website from Scratch?
Search Engine Optimisation: Brand Audit
Introduction to Performance Marketing
Understanding the Scope of Performance Marketing
Starting Your Journey with Marketing Funnels
Understanding Marketing Metrics and KPIs
Understanding of Root Cause Analysis
Tools for Root Cause Analysis
A Guide to Google Analytics
Navigating Google Analytics Dashboards
Starting Your Excel Journey
Excel Formulas Cheat Sheet
Data Visualization on Excel
Data Analysis on Excel
Google Analytics
Understanding Online PPC Advertising
Google Ads and Business Integration
Crafting Winning Google Search Ads
The Art of Writing for Google Ads
Understanding Shopping Ads and Universal App Campaigns
Strategies for Google Ad Campaigns
Mastering Data Visualization and Reporting
Types of Reports in Performance Marketing
Tools for Data Visualization and Reporting on Google
Setting up a Google Campaign
Creating SEO Strategy for a Brand
Paid Marketing on Meta Platforms
Introduction to Meta Platform and Business Integration
The Art of Ad Copy in the Meta Universe
Running Campaigns and A/B Testing Analysis
Strategies and A/B Testing Insights
Campaign Strategies for Meta Success
Campaign Optimization Strategies in the Meta Universe
Mastering Data Visualization and Reporting on Meta
A Guide to Data Visualization and Reporting
Running a Meta Campaign
Mastering Mid Funnel Optimization
LinkedIn: Strategies for B2B Success
Mastering Play/App Store Optimization and Apple Search Ads
Leveraging Email Marketing
Mastering WhatsApp, SMS, and IVR for Marketing
E-com Advertising and Strategies
Navigating the World of Influencer Marketing
An Introduction to Affiliate Marketing
Strategies for Targeting and Retargeting Online
Master Industry-Relevant Tools
Meet Your Trainers
You will be mentored by practitioners who are masters of their trade
Srilaxmi Madhu Sudhan
Assistant Brand Manager
Shashank Shekhar
Growth Marketer
Sarthak Rohilla
Product Specialist
Abhisht Pathak
Growth & Digital Experience
Ashi goyal
Marketing Manager
Rahil Shah
Co-founder
Ayan Deb
Senior Associate - Marketing
Portfolio of Our Learners
Our mentees work on industry relevant portfolio projects that gets them hired
Our Success Stories
Students who achieved remarkable career transitions through our program
Michelle Fernandes
Mahima M
Roshni Singh
Utkarsh Maurya
DVSS Praveen
Saurabh Pandey
Neetu Bhardwaj
Aman Kumar
Pranshu Gupta
Akash Poojaray
Paras Verma
We are Accredited by
Get Industry Recognised Certification
Showcase your expertise with our prestigious Certification
MyCaptain Digital Marketing
Job Assurance Program
@ 1,75,000/-
Rs. 1,60,000/-
Get this program for as low as 8000/- on No Cost EMI
Schedule
18 weeks Program
Cohort Intake
30 Seats
Upcoming Cohort
March Batch
Love From Our Students
Students talk about it feels like to go through the MyCaptain Digital Marketing Job assurance program
Aastha
MyCaptain Digital Marketing Program
Nivedita Anil
MyCaptain Digital Marketing Program
Piyush Agarwal
MyCaptain Digital Marketing Program
Suraj
MyCaptain Digital Marketing Program
Testimonials From Our Students
Roshni Singh
February 2024
Utkarsh Maurya
July 2024
Neetu Bhardwaj
July 2024
Pranshu Gupta
July 2024
Still have Doubts?
We have answered some of the frequent questions for you!
A Laptop is mandatory to do the course. This is primarily because all your projects are industry-level and you would be able to do those projects only on a Laptop.
On successful completion of course, our placements team will ensure that you apply to 10 partnered jobs per week. This will help you crack upto 10 assured interviews over 6-10 months (or before, depending on your portfolio and Resume). Our placements team increases the number of interviews granted per candidate only on a case-by-case scenario if need be.
The mentors would be teaching you through classroom sessions.
This Online Program will happen across 5-7 months. The Digital Marketing Graduate Program (DMGP) is a 5 month program because you only get 2 out of 3 specialisations in the same. On the other hand the ADMIPP (Advanced Digital Marketing Industry proficiency Program) is 7 months long due to all specialisations being present in the same. We will also share a detailed program calendar with you post your Admission.
The fees of Digital Marketing Graduate Program (DMGP) is Rs 1,75,000/- this is inclusive of GST.
You are eligible for the Job Assurance only upon the successful graduation of the course. This means you need to finish all your projects with vetting from our Captains, and also go through our Benchmark tests and Placement qualification Interviews.
The course will happen only in English, not in any other regional language.
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