Imagine you have three applicants for a job. They are all similar in that they both have degrees from top universities, graduated top ten percent in their class, have excellent analytical abilities, have passed all your aptitude tests and technical Learn more
Headline: Philip Kotler on marketing dilemmas facing Sanjay Kapoor, Vikram Bakshi & Anil Rai Gupta Publication: Economic Times Jasjeet Kaur says A succinct and extremely relevant article by the Marketing guru Philip Kotler. He analysis the perspective of leaders in India Learn more
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