{"id":248405,"date":"2022-08-26T10:29:57","date_gmt":"2022-08-26T10:29:57","guid":{"rendered":"https:\/\/imarticus.org\/?p=248405"},"modified":"2022-08-26T10:33:57","modified_gmt":"2022-08-26T10:33:57","slug":"why-your-content-marketing-strategy-is-failing","status":"publish","type":"post","link":"https:\/\/imarticus.org\/blog\/why-your-content-marketing-strategy-is-failing\/","title":{"rendered":"Why your content marketing strategy is failing"},"content":{"rendered":"

Why your content marketing strategy is failing<\/span><\/h1>\n

Content marketing is the backbone of the marketing strategy for a business. With the necessity for every brand to establish an online presence today, content marketing has assumed a significant role. It refers to creating relevant and valuable content to target customers and establish brand identity. The content can be in different forms, such as emails, blogs, social media posts, videos, podcasts, e-books, and more.<\/p>\n

No business today can imagine promoting brand awareness and its success without a consistent and high-quality content marketing strategy. The digital marketing strategy of a brand is nothing without good content. Content makes all the difference; evident from the data<\/a> given below:<\/p>\n