{"id":244249,"date":"2021-05-17T06:31:32","date_gmt":"2021-05-17T06:31:32","guid":{"rendered":"https:\/\/imarticus.org\/?p=244249"},"modified":"2026-01-27T18:58:11","modified_gmt":"2026-01-27T13:28:11","slug":"the-trends-in-the-digital-marketing-training-you-cant-ignore","status":"publish","type":"post","link":"https:\/\/imarticus.org\/blog\/the-trends-in-the-digital-marketing-training-you-cant-ignore\/","title":{"rendered":"The Trends In The Digital Marketing Training You Can\u2019t Ignore!"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">There has been a buzz surrounding digital marketing as you can\u2019t just turn a blind eye to its popularity &amp; effectiveness, particularly now when businesses are moving into a digital atmosphere. This implies most of their business marketing practices are also digital, which leads to an increase in the demand for professionals with skills &amp; knowledge of various aspects of digital marketing.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The outbreak of the COVID-19 pandemic last year has changed lives across the globe completely. In response to the lockdown restrictions, the previous year saw a drastic rise in new online businesses opening up. Thus, businesses have adopted this \u201cnew normal\u201d positively and have started taking digital marketing practices seriously. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is not just helping businesses to gain more digital customers but also creating more job opportunities in the digital marketing industry. Therefore, to have your digital marketing practices in the loop with what\u2019s in, you need to level up your <\/span><b><a title=\"https:\/\/imarticus.org\/mycaptain-digital-marketing-program\/\" href=\"https:\/\/imarticus.org\/mycaptain-digital-marketing-program\/\">digital marketing training<\/a>\u00a0<\/b><span style=\"font-weight: 400;\">to enhance your techniques, skills, and knowledge based on the behaviour of your target market.\u00a0 \u00a0<\/span><\/p>\n<p><em><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-244254 size-full\" src=\"https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_380892946-scaled.jpg\" alt=\"Digital Marketing online courses\" width=\"2555\" height=\"1559\" srcset=\"https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_380892946-scaled.jpg 2555w, https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_380892946-300x183.jpg 300w, https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_380892946-1024x625.jpg 1024w, https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_380892946-768x469.jpg 768w, https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_380892946-1536x937.jpg 1536w, https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_380892946-2048x1249.jpg 2048w\" sizes=\"auto, (max-width: 2555px) 100vw, 2555px\" \/>Now let\u2019s take a look at the three digital trends that you cannot ignore in 2021:\u00a0\u00a0<\/strong><\/em><\/p>\n<h1><b>Artificial Intelligence<\/b><\/h1>\n<p><span style=\"font-weight: 400;\">Artificial intelligence (AI) is dominating the world of digital marketing. It analyzes customer\u2019s behavior and searches patterns mainly by following keywords in blog posts and social media conversations. When you get to know more about your customers\u2019 buying journey, their specific demographics, and even how they strive to get to know more about your products &amp; services, this information enables you to tailor your strategies to provide better products and services.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">AI is expected to soon replace many basic services that are currently provided by humans. It will continue to be implemented in the following areas of marketing:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Content creation<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">E-commerce transactions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Basic communication<\/span><\/li>\n<\/ul>\n<h1><b>Chatbots<\/b><\/h1>\n<p><span style=\"font-weight: 400;\">Various surveys show that chatbots will power 85% of customer service by 2021. This is an AI-based technology that uses messaging to chat with consumers in real-time. Companies like Facebook and Lyft are already using Chatbots, and they have become consumers\u2019 favourites.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The top benefits of having Chatbots on your website or as services are:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">24-hour service<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Instant response to inquiries<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Answers to basic queries<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">By the year 2022, chatbots are expected to help businesses save over 8 billion USD per year.<\/span><\/p>\n<h1><b>Images &amp; Video Marketing<\/b><\/h1>\n<p><span style=\"font-weight: 400;\">Image &amp; video marketing has become one of the most important digital marketing trends nowadays, and it will continue to be that for the next five to ten years. There are various offline and\u00a0<\/span><a title=\"https:\/\/imarticus.org\/mycaptain-digital-marketing-program\/\" href=\"https:\/\/imarticus.org\/mycaptain-digital-marketing-program\/\"><b>online digital marketing courses<\/b><\/a><span style=\"font-weight: 400;\"> that will teach you the importance of incorporating videos and images into your marketing strategy. Studies have shown that 70 percents of the consumers say their videos have improved their conversion rate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-244252 size-full\" src=\"https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_1032426220-scaled.jpg\" alt=\"Digital Marketing online Courses\" width=\"2555\" height=\"1703\" srcset=\"https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_1032426220-scaled.jpg 2555w, https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_1032426220-300x200.jpg 300w, https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_1032426220-1024x683.jpg 1024w, https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_1032426220-768x512.jpg 768w, https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_1032426220-1536x1024.jpg 1536w, https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_1032426220-2048x1365.jpg 2048w, https:\/\/imarticus.org\/blog\/wp-content\/uploads\/2021\/05\/shutterstock_1032426220-900x600.jpg 900w\" sizes=\"auto, (max-width: 2555px) 100vw, 2555px\" \/><br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With the onslaught of Reels on Instagram &amp; Facebook, watch parties and live broadcasts, videos\/images increase the chances of your brand being noticed 50 times over.<\/span><\/p>\n<h1><b>Enrol for Digital Marketing Courses to Boost Your Career<\/b><\/h1>\n<p><span style=\"font-weight: 400;\">By now, you must have understood the boom in the digital marketing industry and the scope you have as a student\/professional to build your career in this industry. If you want to grow your career in digital marketing, then it\u2019s time to take the next step forward by enrolling in the best <\/span>online digital marketing courses<span style=\"font-weight: 400;\">\u00a0with Imarticus. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">We have a variety of programs available that are designed specifically to help people like you get started in digital marketing. If you want an easy way to make money and find success in this digital world, then enrolling in our courses is the way to go!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There has been a buzz surrounding digital marketing as you can\u2019t just turn a blind eye to its popularity &amp; effectiveness, particularly now when businesses are moving into a digital atmosphere. This implies most of their business marketing practices are also digital, which leads to an increase in the demand for professionals with skills &amp; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":244253,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_mo_disable_npp":"","_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"categories":[2024],"tags":[2081,2227],"class_list":["post-244249","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-digital-marketing-training","tag-digital-marketing-trends"],"acf":[],"aioseo_notices":[],"modified_by":"Imarticus Learning","_links":{"self":[{"href":"https:\/\/imarticus.org\/blog\/wp-json\/wp\/v2\/posts\/244249","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/imarticus.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/imarticus.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/imarticus.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/imarticus.org\/blog\/wp-json\/wp\/v2\/comments?post=244249"}],"version-history":[{"count":2,"href":"https:\/\/imarticus.org\/blog\/wp-json\/wp\/v2\/posts\/244249\/revisions"}],"predecessor-version":[{"id":272590,"href":"https:\/\/imarticus.org\/blog\/wp-json\/wp\/v2\/posts\/244249\/revisions\/272590"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/imarticus.org\/blog\/wp-json\/wp\/v2\/media\/244253"}],"wp:attachment":[{"href":"https:\/\/imarticus.org\/blog\/wp-json\/wp\/v2\/media?parent=244249"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/imarticus.org\/blog\/wp-json\/wp\/v2\/categories?post=244249"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/imarticus.org\/blog\/wp-json\/wp\/v2\/tags?post=244249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}